The North America ice cream market size is expected to reach US$ 31,788.48 million by 2031 from US$ 24,700.08 million in 2023. The market is estimated to record a CAGR of 3.2% from 2023 to 2031.
Executive Summary and North America Ice Cream Market Analysis:
The increasing demand for premium ice creams, availability of various flavors, and increasing preference for non-preservatives and natural ingredients are among the factors driving the ice cream market growth in North America. Growing trends of vegan, lactose-free, GMO-free, and dairy-free deserts encourage manufacturers to innovate their products. Further, the market is characterized by the increasing demand for lactose-free and vegan ice cream, particularly in the US. In February 2024, Perfect Day Inc and Unilever Plc partnered to launch Breyers Lactose-Free Chocolate.
The demand for ice cream in the region is also propelled by the growth of fast-food restaurants and the widespread use of natural ingredients in producing frozen dairy products. In addition, the presence of prominent brands in the region, such as Unilever, Ben and Jerry's Homemade Holdings Inc, Nestle, and Blue Bell Creameries, has contributed to the market growth. Key players in the region are adopting initiatives such as mergers, acquisitions, collaborations, and product launches to cater to the growing consumer demand. For instance, in June 2024, Perry's Ice Cream completed its expansion of its production facility of ice cream in Akron (US).
North America Ice Cream Market Strategic Insights
Key segments that contributed to the derivation of the North America ice cream market analysis are flavor, category, form, and distribution channel.
- Based on flavor, the North America ice cream market is segmented into vanilla, chocolate, berries, matcha, and others. The chocolate held the largest share of the market in 2023.
- Based on category, the North America ice cream market is bifurcated into conventional and sugar free. The conventional held a larger share of the market in 2023.
- Based on form, the North America ice cream market is segmented into cups and tubs, bars and sticks, and others. The cups and tubs held the largest share of the market in 2023.
- Based on distribution channel, the North America ice cream market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets held the largest share of the market in 2023.
North America Ice Cream Market Outlook
Veganism has gained significant momentum in recent years. Consumers are highly inclined toward plant-based products as they perceive them as healthier than conventional products. Further, the increasing awareness regarding animal protection and environmental sustainability is boosting the popularity of these food products. The proliferation of veganism among people in Southeast Asia is highly influencing innovations in the ice cream market. According to data published by Veganuary, a nonprofit organization that encourages people to become vegan for the whole month of January, ~5.8 million people signed up for the "Veganuary Campaign" in 2021.
Popular brands such as Ben & Jerry's and Nestle SA are active in the plant-based ice cream market. To cater to the increasing demand, ice cream manufacturers are launching plant-based, vegan ice creams. For instance, in 2022, Ben & Jerry's launched two plant-based ice creams: Chocolate Milk and Cookies and Dirt Cake. Thus, the growing inclination toward plant-based food products due to the growing popularity of veganism is expected to bring new trends to the ice cream market during the forecast period.
North America Ice Cream Market Country Insights
Based on country, the North America ice cream market comprises the US, Canada, and Mexico. The US held the largest share in 2023.
The US is one of the major countries dominating the ice cream market in North America. Growing demand for premium ice cream, increasing preference for healthy alternatives, and rising demand for innovative ice cream flavors are among the factors contributing to the growth of the market in the region. Key players in the region are adopting initiatives such as mergers, acquisitions, collaborations, and product launches to cater to the growing consumer demand. For instance, in June 2024, Perry's Ice Cream completed its expansion of its production facility of ice cream in Akron (US). The expansion aimed to increase their production of frozen desserts to cater to the growing demand for ice cream. In addition, the developed distributing channels such as supermarkets and hypermarkets, online retail, and specialty stores are making easy availability of products, which is fueling the demand for ice cream across the nation.
North America Ice Cream Market Report Highlights
| Report Attribute | Details |
| Market size in 2023 | US$ 24,700.08 Million |
| Market Size by 2031 | US$ 31,788.48 Million |
| CAGR (2023 - 2031) | 3.2% |
| Historical Data | 2021-2022 |
| Forecast period | 2024-2031 |
| Segments Covered |
By Flavor
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Regions and Countries Covered
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| North America | US, Canada, Mexico |
| Market leaders and key company profiles |
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Some of the key players operating in the market Blue Bell Creameries; Unilever Plc; Nestle SA; General Mills Inc; Mars Inc; Wells Enterprises Inc; Turkey Hill Dairy; Dairy Farmers of America, Inc.; Morinaga Milk Industry Co Ltd; Kwality Foods, LLC.; Baskin-Robbins; David Chapman’s Ice Cream Limited; Cold Stone Creamery; Lotus Bakeries NV; and IMURAYA GROUP CO., LTD among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.
North America Ice Cream Market Research Methodology :
The following methodology has been followed for the collection and analysis of data presented in this report:
- Secondary Research
The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
- Company websites, annual reports, financial statements, broker analyses, and investor presentations.
- Industry trade journals and other relevant publications.
- Government documents, statistical databases, and market reports.
- News articles, press releases, and webcasts specific to companies operating in the market.
Note: All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.
- Primary Research
The Insight Partners conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:
- Validate and refine findings from secondary research.
- Enhance the expertise and market understanding of the analysis team.
- Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects.
Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:
- Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
- External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
North America Ice Cream Market Country and Regional Insights
