Middle East & Africa Ice Cream Market Report (2021-2031) by Scope, Segmentation, Dynamics, and Competitive Analysis

The Middle East & Africa ice cream market size is expected to reach US$ 7,276.35 million by 2031 from US$ 5,102.59 million in 2023. The market is estimated to record a CAGR of 4.5% from 2023 to 2031.

Executive Summary and Middle East & Africa Ice Cream Market Analysis:

Consumer preferences for healthier and premium options, as well as the hot climate in the Middle East & African countries, boost year-round consumption of ice creams. The ice cream market is experiencing significant growth in the region owing to the introduction of new flavors to avoid saturation with conventional offerings. The demands of health-conscious consumers are also catered to with the availability of low-fat, low-calorie, sugar-free, and organic ice cream options. For instance, Brooklyn Creamery introduced a low-calorie chocolate stick range, following its tubs in the UAE supermarkets.

The temperature of countries in the Middle East & Africa is further elevated due to growing industrialization, which consequently propels the demand for ice cream. The availability of e-commerce services, development of supply chain management, innovations, and the availability of plenty of flavors of ice cream are among the other factors boosting the ice cream market in the Middle East & Africa.

Middle East & Africa Ice Cream Market Strategic Insights

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Middle East & Africa Ice Cream Market Segmentation Analysis

Key segments that contributed to the derivation of the Middle East & Africa ice cream market analysis are flavor, category, form, and distribution channel.

• Based on flavor, the Middle East & Africa ice cream market is segmented into vanilla, chocolate, berries, matcha, and others. The vanilla held the largest share of the market in 2023.
• Based on category, the Middle East & Africa ice cream market is bifurcated into conventional and sugar free. The conventional held a larger share of the market in 2023.
• Based on form, the Middle East & Africa ice cream market is segmented into cups and tubs, bars and sticks, and others. The cups and tubs held the largest share of the market in 2023.
• Based on distribution channel, the Middle East & Africa ice cream market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets held the largest share of the market in 2023.

Middle East & Africa Ice Cream Market Outlook

Over the past few years, the demand for ice cream market across all groups has significantly driven the market growth, ensuring a broad and consistent consumer base. Unlike other products that cater to specific demographics, ice cream appeals to children, adults, and seniors. Children enjoy it as a fun and tasty treat, while adults often consume it as a nostalgic comfort food or an indulgent dessert. This universal appeal reduces market segmentation, allowing producers to market their products to a wide audience, which in turn drives market growth. In addition, people's social and emotional connection with ice cream is often associated with positive experiences, celebrations, and comfort, making it a versatile treat for various occasions. This emotional resonance transcends age, creating lifelong customers who continue to enjoy ice cream throughout their lives. The increasing number of product launches in the frozen dairy products segment by key players in the market is driving the ice cream market.

Middle East & Africa Ice Cream Market Country Insights

Based on country, the Middle East & Africa ice cream market comprises Saudi Arabia, the UAE, South Africa, and the Rest of Middle East & Africa. The Rest of Middle East & Africa held the largest share in 2023.

Iran, Bahrain, Qatar, Turkey, Israel, and Zambia are among the countries contributing to the ice cream market growth in the Rest of Middle East & Africa. The market in this region is expected to grow due to the increasing demand for antioxidant ingredients in ice cream and premium products. Moreover, the manufacturers are investing in research and development activities to produce new products and innovating flavors to cater to the increasing consumer base, which is further fueling the demand for ice cream across the region.

Middle East & Africa Ice Cream Market Report Highlights

Middle East & Africa Ice Cream Market Company Profiles

Some of the key players operating in the market Blue Bell Creameries; Unilever Plc; Nestle SA; General Mills Inc; Mars Inc; Wells Enterprises Inc; Turkey Hill Dairy; Dairy Farmers of America, Inc.; Morinaga Milk Industry Co Ltd; Kwality Foods, LLC.; Baskin-Robbins; David Chapman’s Ice Cream Limited; Cold Stone Creamery; Lotus Bakeries NV; and IMURAYA GROUP CO., LTD among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.

Middle East & Africa Ice Cream Market Research Methodology :

The following methodology has been followed for the collection and analysis of data presented in this report:

• Secondary Research

The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:

• Company websites, annual reports, financial statements, broker analyses, and investor presentations.
• Industry trade journals and other relevant publications.
• Government documents, statistical databases, and market reports.
• News articles, press releases, and webcasts specific to companies operating in the market.

Note: All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.

• Primary Research

The Insight Partners’ conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:

• Validate and refine findings from secondary research.
• Enhance the expertise and market understanding of the analysis team.
• Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects.

Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:

• Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
• External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise

Middle East & Africa Ice Cream Market Country and Regional Insights