North America Tortilla Market to 2027- Regional Analysis and Forecasts by Nature (Organic, Conventional); Source (Wheat, Corn); Product type (Tortilla chips, Taco shells, Tostadas, Flour tortillas, Corn tortillas, others); Distribution Channel (Hypermarkets/Supermarkets, Convenience stores, Online, Food Service)

Code: TIPRE00008109 | Pages: 144 | Industry: Food and Beverages | Date: Jan 2020
Covid

The North America tortilla market is accounted to US$ 25,166.4 Mn in 2018 and is expected to grow at a CAGR of 5.1% during the forecast period 2019 – 2027, to account to US$ 39,293.0 Mn by 2027.

 

Tortilla is a thin and flat bread made up of wheat and corn. Different types of tortillas are available in the market including tortilla chips, taco shells, tostadas, and many more. High nutritive properties associated with tortilla is expected to fuel the market growth. Different types of tortillas are quite popular in the North American countries mainly in the US and Mexico. US is dominating the North America tortilla market followed by Mexico. Tortillas are widely used in the US, in recipes of Mexican origin. Tortilla and tortilla products are more popular than all other ethnic bread, such as pita bread, English muffins, and bagels among US consumers. Tortilla chips specifically made from maize are produced on a commercial scale in the US and are among the most popular snacks consumed by the consumers. The demand for gluten-free products has increased over the past five years, particularly from consumers who avoid the wheat protein due to the perceived health benefits, the tortilla production industry in the US has experienced steady revenue gains.

                                

North America Tortilla Market

North America Tortilla Market

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Market Insights   

Increasing Demand for Plant-Based Products Offered by Manufacturers

In the past few years, there has been an enormous change in consumer perception due to increased transparency and growing health concerns. Consumers are now educated of the various harmful effects related to health and environment due to the use of synthetic products. Increasing awareness about the side-effects of antibiotics and hormones present in animal-based products is one of the critical factors that has been escalating the demand for plant-based products. Due to this, consumers are more inclined toward products containing natural ingredients. Tortilla is a thin, unleavened flatbread mainly prepared from wheat and corn. In Guatemala and Mexico, there are three different colors of maize dough for making tortillas, including white maize, yellow maize, and blue maize. In Mexico, maize has been a staple food for centuries. The country grows more than 42 types of maize, each of which has several varieties whose number is estimated to be more than 3,000 by the International Center for the Improvement of Maize and Wheat (CIMMYT).

                                                                                                    

Product Type Insights

The North America tortilla market is segmented on the basis of product type as – tortilla chips, taco shells, tostadas, flour tortillas, corn tortillas, and others. The flour tortilla segment in the North America tortilla market is estimated to hold a leading share in the market. A flour tortilla is a type of smooth, thin flat-brown product made out of wheat flour. Originally, the tortillas were made from the corn tortilla, but later on the flour tortillas were also discovered. These tortillas are usually filled with many stuffing like beef, chopped potatoes, fried beans, cheese, and hot sauces. Apart from the given usable, they are also stuffed some of the other ingredients to make dishes such as tacos, quesadillas and also burritos - a dish originated from the, Texas. Tortillas sources are now not only the corns, but also the wheat flour.

 

Nature Insights

The North America tortilla market is segmented based on nature as conventional and organic. In 2018, the conventional segment accounts for the largest share in the North America tortilla market, while the organic segment also contributes a significant share in the market. The conventional tortillas are produced using raw materials, comprising of pesticidal and chemical products. The conventional form of tortillas are made with the use of synthetic or chemical products during the cultivation and processing of this agricultural crops. Many of the herbicides which are used for the growth of the tortilla sources, are now considered by the EPA as possibly causing cancer. So people, especially in the US which is one of the biggest tortilla consumption market is are slowly moving towards the organic tortillas.

 

Source Insights

The North America tortilla market is segmented on the basis of source as wheat and corn. The corn segment was estimated to hold a major share in the market. The corn tortilla is the traditional form of the tortilla. Many corn tortillas were developed in stores through an industrial nixtamalization process. Although traditional tortillas are made from 100% maize, they can be made from dehydrated maize flour. Corn tortillas are low in fat, low in sodium and contain calcium, potassium and fiber. Nixtamalization is an important step in improving maize tortilla's nutritional profile.

                                                                       

Distribution Channel Insights

The North America tortilla market is segmented on the basis of distribution channel as hypermarkets and supermarkets, convenience stores, online, and foodservice. The hypermarkets and supermarkets segment accounts for the largest share in the North America tortilla market, while the foodservice segment also contributes a significant share in the market. A supermarket is a type of self-service platform which gives us a wide variety of options. These options may vary from food, beverages to household products, which are organized in sections and shelves. They usually offer a wide range of products from different brands under one roof and also sell them at relatively low prices as compared to other distribution channels and thus consumers prefer to shop from supermarkets.

 

US Tortilla Market by Product Type

US Tortilla Market

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NORTH AMERICA TORTILLA MARKET SEGMENTATION

 

North America Tortilla Market – By Product Type

  • Tortilla chips
  • Taco shells
  • Tostadas
  • Flour tortillas
  • Corn Tortilla
  • Others

 

North America Tortilla Market – By Nature

  • Conventional
  • Organic


North America Tortilla Market – By Source

  • Wheat
  • Corn

 

Company Profiles

  • Associated British Foods plc.
  • Cargill, Incorporated
  • Barilla G. e R. Fratelli S.p.A
  • Aryzta AG
  • Rich Products Corporation
  • Britannia Industries
  • CSC Brands, L.P.
  • Finsbury Food Group Plc
  • Conagra Inc.
  • Premier Foods Group Limited

 

1.           Introduction

1.1         Scope of the Study

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

1.3.1        North America Tortilla Market – By Product Type

1.3.2        North America Tortilla Market – By Nature

1.3.3        North America Tortilla Market – By Source

1.3.4        North America Tortilla Market – By Distribution Channel

1.3.5        North America Tortilla Market – By Country

2.           Key Takeaways

3.           Research Methodology

3.1         Coverage

3.2         Secondary Research

3.3         Primary Research

4.           Tortilla Market Landscape

4.1         Market Overview

4.1.1        North America PEST Analysis

5.           Tortilla Market – Key Industry Dynamics

5.1         Key Market Drivers

5.1.1        Growing Demand for Plant-Based Products Offered by Manufacturers

5.1.2        High Nutritive Properties Associated with Tortilla

5.2         Key Market Restraints

5.2.1        Availability of Substitutes

5.3         Key Market Opportunities

5.3.1        Growing Demand for Organic, Non-GMO, and Gluten-Free Food Items

5.3.2        Product Promotion through E-Commerce

5.4         Future Trends

5.4.1        Increasing Inclination Toward Ready-to-Eat and Ready-to-Cook Food Items

5.5         Impact Analysis of Drivers and Restraints

6.           Tortilla – North America Market Analysis

6.1         North America Tortilla Market Overview

6.2         North America Tortilla Market Forecast and Analysis

7.           North America Tortilla Market Analysis –  By Product Type

7.1         Overview

7.2         North America Tortilla Market Breakdown, By Product Type, 2018 & 2027

7.3         Tortilla Chips

7.3.1        Overview

7.3.2        North America Tortilla chips Market Revenue and Forecasts to 2027 (US$ MN)

7.4         Taco shells

7.4.1        Overview

7.4.2        North America Tortilla Taco Shells Market Revenue Forecasts to 2027 (US$ Mn)

7.5         Tostadas

7.5.1        Overview

7.5.2        North America Tostadas Market Revenue and Forecasts to 2027 (US$ MN)

7.6         Flour Tortilla

7.6.1        Overview

7.6.2        North America Flour Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

7.7         Corn Tortilla

7.7.1        Overview

7.7.2        North America Corn Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

7.8         Others

7.8.1        Overview

7.8.2        North America Others Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

8.           North America Tortilla Market Analysis – By Nature

8.1         Overview

8.2         North America Tortilla Market Breakdown, By Nature, 2018 & 2027

8.3         Conventional

8.3.1        Overview

8.3.2        North America Conventional Tortilla Market Revenue and Forecasts to 2027 (US$ MN)

8.4         Organic

8.4.1        Overview

8.4.2        North America Organic Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

9.           North America Tortilla Market Analysis – By Source

9.1         Overview

9.2         North America Tortilla Market Breakdown, By Source, 2018 & 2027

9.3         Wheat

9.3.1        Overview

9.3.2        North America Wheat Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

9.4         Corn

9.4.1        Overview

9.4.2        North America Corn Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

10.        North America Tortilla Market Analysis –  By Distribution Channel

10.1      Overview

10.2      North America Tortilla Market Breakdown, By Distribution channel, 2018 & 2027

10.3      Hypermarkets/Supermarkets

10.3.1     Overview

10.3.2     North America Hypermarkets/Supermarkets Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

10.4      Convenience Stores

10.4.1     Overview

10.4.2     North America Tortilla Market in Convenience Store Revenue Forecasts to 2027 (US$ Mn)

10.5      Online

10.5.1     Overview

10.5.2     North America Online Tortilla Market Revenue and Forecasts to 2027 (US$ Mn)

10.6      Food Service

10.6.1     Overview

10.6.2     North America Tortilla Market in Food Service Distribution Channels Revenue and Forecasts to 2027 (US$ Mn)

11.        Tortilla Market – Country Analysis

11.1      Overview

11.1.1     North America Tortilla Market Breakdown, by Key Countries

11.1.1.1       US Tortilla Market Revenue and Forecast to 2027 (US$ MN)

11.1.1.1.1       US Tortilla Market Breakdown, by Nature

11.1.1.1.2       US Tortilla Market Breakdown, by Source

11.1.1.1.3       US Tortilla Market Breakdown, by Product Type

11.1.1.1.4       US Tortilla Market Breakdown, by Distribution Channel

11.1.1.2       Canada Tortilla Market Revenue and Forecast to 2027 (US$ MN)

11.1.1.2.1       Canada Tortilla Market Breakdown, by Nature

11.1.1.2.2       Canada Tortilla Market Breakdown, by Source

11.1.1.2.3       Canada Tortilla Market Breakdown, by Product Type

11.1.1.2.4       Canada Tortilla Market Breakdown, by Distribution Channel

11.1.1.3       Mexico Tortilla Market Revenue and Forecast to 2027 (US$ MN)

11.1.1.3.1       Mexico Tortilla Market Breakdown, by Nature

11.1.1.3.2       Mexico Tortilla Market Breakdown, by Source

11.1.1.3.3       Mexico Tortilla Market Breakdown, by Product Type

11.1.1.3.4       Mexico Tortilla Market Breakdown, by Distribution Channel

12.        Industry Landscape

12.1      New Development

12.2      Strategy And Business Planning

13.        COMPANY PROFILES

13.1      GRUMA, S.A.B. de C.V

13.1.1     Key Facts

13.1.2     Business Description

13.1.3     Financial Overview

13.1.4     SWOT Analysis

13.1.5     Key Developments

13.2      PepsiCo Inc.

13.2.1     Key Facts

13.2.2     Business Description

13.2.3     Financial Overview

13.2.4     SWOT Analysis

13.2.5     Key Developments

13.3      Easy Food Inc.

13.3.1     Key Facts

13.3.2     Business Description

13.3.3     Financial Overview

13.3.4     SWOT Analysis

13.3.5     Key Developments

13.4      La Tortilla Factory

13.4.1     Key Facts

13.4.2     Business Description

13.4.3     Financial Overview

13.4.4     SWOT Analysis

13.4.5     Key Developments

13.5      Olé Mexican Foods Inc.

13.5.1     Key Facts

13.5.2     Business Description

13.5.3     Financial Overview

13.5.4     SWOT Analysis

13.5.5     Key Developments

13.6      Catallia Mexican Foods

13.6.1     Key Facts

13.6.2     Business Description

13.6.3     Financial Overview

13.6.4     SWOT Analysis

13.6.5     Key Developments

13.7      Aranda’s Tortilla Company, Inc.

13.7.1     Key Facts

13.7.2     Business Description

13.7.3     Financial Overview

13.7.4     SWOT Analysis

13.7.5     Key Developments

13.8      Azteca Foods, Inc.

13.8.1     Key Facts

13.8.2     Business Description

13.8.3     Financial Overview

13.8.4     SWOT Analysis

13.8.5     Key Developments

13.9      Arevalo Tortilleria, Inc.

13.9.1     Key Facts

13.9.2     Business Description

13.9.3     Financial Overview

13.9.4     SWOT Analysis

13.9.5     Key Developments

13.10   Conagra Brands Inc.

13.10.1  Key Facts

13.10.2  Business Description

13.10.3  Financial Overview

13.10.4  SWOT Analysis

13.10.5  Key Developments

14.        Appendix

14.1      About the Insight Partners

14.2      Glossary

 

LIST OF TABLES

 

Table 1.             North America Tortilla Market Revenue and Forecasts to 2027 (US$ Mn)

Table 2.             North America Tortilla Market Revenue and Forecasts to 2027 – By Product Type (US$ Mn)

Table 3.             US Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)

Table 4.             US Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)

Table 5.             US Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)

Table 6.             US Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 7.             Canada Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)

Table 8.             Canada Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)

Table 9.             Canada Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)

Table 10.          Canada Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 11.          Mexico Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)

Table 12.          Mexico Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)

Table 13.          Mexico Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)

Table 14.          Mexico Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 15.          Glossary of Terms, Tortilla Market

 

LIST OF FIGURES

 

Figure 1.           North America Tortilla Market Segmentations

Figure 2.           North America Tortilla Market Segmentation – By Country

Figure 3.           North America Tortilla Market Overview

Figure 4.           Corn Held Largest Share In The North America Tortilla Market By Source

Figure 5.           US Dominated The North America Tortilla Market In 2018

Figure 6.           North America Tortilla Market, Industry Landscape

Figure 7.           North America – Pest Analysis

Figure 8.           Tortilla market Impact Analysis of Driver and Restraints

Figure 9.           North America Tortilla Market Forecast And Analysis, (US$ Mn)

Figure 10.        North America Tortilla Market Breakdown by Product Type, 2018 & 2027 (%)

Figure 11.        North America Tortilla Chips Market Revenue Forecasts To 2027 (US$ Mn)

Figure 12.        North America Tortilla Taco Shells Market Revenue Forecasts To 2027 (US$ Mn)

Figure 13.        North America Tostadas Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 14.        North America Flour Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 15.        North America Corn Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 16.        North America Others Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 17.        North America Tortilla Market Breakdown by Nature, Value, 2018 & 2027 (%)

Figure 18.        North America Conventional Tortilla Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 19.        North America Organic Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 20.        North America Tortilla Market Breakdown by Source, Value, 2018 & 2027 (%)

Figure 21.        North America Wheat Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 22.        North America Corn Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 23.        North America Tortilla Market Breakdown, By Distribution channel, By value, To 2027 (US$ Mn)

Figure 24.        North America Hypermarkets/Supermarkets Tortilla Market Revenue Forecasts To 2027 (US$ Mn)

Figure 25.        North America Tortilla Market in Convenience Store Market Revenue Forecasts To 2027 (US$ Mn)

Figure 26.        North America Online Tortilla Market Revenue Forecasts to 2027 (US$ Mn)

Figure 27.        North America Tortilla Market in Food Service Distribution Channels Revenue and Forecasts to 2027 (US$ Mn)

Figure 28.        North America Tortilla Market Breakdown by Key Countries, 2018 & 2027(%)

Figure 29.        US Tortilla Market Forecasts To 2027 (US$ Mn)

Figure 30.        Canada Tortilla Market Forecasts To 2027 (US$ Mn)

Figure 31.        Mexico Tortilla Market Forecasts To 2027 (US$ Mn)

 

The List of Companies - North America Tortilla Market

  1. Associated British Foods plc.
  2. Cargill, Incorporated
  3. Barilla G. e R. Fratelli S.p.A
  4. Aryzta AG
  5. Rich Products Corporation
  6. Britannia Industries
  7. CSC Brands, L.P.
  8. Finsbury Food Group Plc
  9. Conagra Inc.
  10. Premier Foods Group Limited

 

  • Highlights key business priorities in order to assist companies to realign their business strategies.

  • The key findings and recommendations highlight crucial progressive industry trends in the North America Tortilla market, thereby allowing players to develop effective long term strategies.

  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.

  • Scrutinize in-depth the market trends and outlook coupled with the factors driving the market, as well as those hindering it.

  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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