South America Artificial Intelligence in Market

Market Introduction

The artificial intelligence in marketing market in SAM has been further segmented into Brazil and the rest of South America. The artificial intelligence in marketing market South America is driven by factors such as rising demand for customer-driven marketing and advertisements, increasing use of social media, and demand for digital assistance.  Also, with increasing number of mobile subscribers in South America region is another factor that holds a significant position in influencing the market growth. Also, uprising adoption of customer-centric marketing strategies is the major factor driving the growth of the SAM artificial intelligence in marketing market.

Brazil has the highest number of COVID-19 cases, followed by Peru, Chile, Colombia, and Ecuador, among other South American countries. Governments of these countries have taken an array of actions to protect their citizens and contain COVID-19 spread. The governments of various countries in South America are taking several initiatives to protect people and to control COVID-19’s spread in the region through lockdowns, trade bans, and travel restrictions.

Market Overview and Dynamics

The artificial intelligence in marketing market in SAM is expected to reach US$ 11,291.23 million by 2028 from US$ 1,728.64 million in 2021. The market is estimated to grow at a CAGR of 30.7% from 2021 to 2028. Cloud computing is reducing the entry barrier for smaller companies seeking to profit from compute-intensive business analytics that was previously only open to the large corporations. Smaller companies are increasingly gaining access to AI. These cloud-based AI solutions effectively allow and enhance the adoption of AI. Cloud-based applications and services can provide users with immediate access to hardware services with no upfront capital investments, resulting in a faster time to market in many industries.

Key Market Segments

The SAM artificial intelligence in marketing market is segmented into offering, application, end-use industry, and country. Based on offering, the market is segmented into solution and services. The solution segment dominated the market in the year 2020 and services segment is expected to be the fastest growing during forecast period. Based on application, the market is segmented into social media advertising, search advertising, dynamic pricing, virtual assistant, content curation, sales & marketing automation, analytics platform, and others. The social media advertising segment dominated the market in year 2020 and virtual assistant segment is expected to be the fastest growing during the forecast period. Based on end- use industry, the market is segmented into BFSI, retail, consumer goods, media and entertainment, and others. The BFSI segment dominated the market in year 2020 and retail segment is expected to be the fastest growing during the forecast period.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the artificial intelligence in marketing market in SAM are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Accenture; Adobe; Amazon Web Services; IBM Corporation; Microsoft Corporation; Oracle Corporation; Salesforce.com, inc.; SAP SE; SAS Institute Inc.; and Xilinx, Inc.  among others.

Reasons to buy report

• To understand the SAM artificial intelligence in marketing market landscape and identify market segments that are most likely to guarantee a strong return
• Stay ahead of the race by comprehending the ever-changing competitive landscape for SAM artificial intelligence in marketing market
• Efficiently plan M&A and partnership deals in SAM artificial intelligence in marketing market by identifying market segments with the most promising probable sales
• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form SAM artificial intelligence in marketing market
• Obtain market revenue forecast for market by various segments from 2021-2028 in SAM region.

SAM ARTIFICIAL INTELLIGENCE IN MARKETING MARKET SEGMENTATION

SAM Artificial Intelligence in Marketing Market -By Offering

• Solution
• Services

SAM Artificial Intelligence in Marketing Market -By Application

• Social Media Advertising
• Search Advertising
• Dynamic Pricing
• Virtual Assistant
• Content Curation
• Sales & Marketing Automation
• Analytics Platform
• Others

SAM Artificial Intelligence in Marketing Market -By End- Use Industry

• BFSI
• Retail
• Consumer Goods
• Media and Entertainment
• Others

SAM Artificial Intelligence in Marketing Market -By Country

• Brazil
• Argentina
• Rest of SAM

SAM Artificial Intelligence in Marketing Market -Company Profiles

• Accenture
• Adobe
• Amazon Web Services
• IBM Corporation
• Microsoft Corporation
• Oracle Corporation
• Salesforce.com, inc.
• SAP SE
• SAS Institute Inc.
• Xilinx, Inc.   

South America Artificial Intelligence in Marketing Market Strategic Insights

South America Artificial Intelligence in Marketing Market Segmentation Analysis

South America Artificial Intelligence in Marketing Market Report Highlights

South America Artificial Intelligence in Marketing Report Scope

South America Artificial Intelligence in Marketing Market Country and Regional Insights