North America Cut Flowers Market Forecast to 2027 - COVID-19 Impact and Regional Analysis by Flower Type (Rose, Carnation, Lilium, Chrysanthemum and Gerbera, and Others), and Application (Home and Commercial)

Code: TIPRE00016243 | Pages: 63 | Industry: Food and Beverages | Date: Nov 2020 | Type: Regional

North America Cut Flowers Market Forecast to 2027 – COVID-19 Impact and Analysis- by Flower Type (Rose, Carnation, Lilium, Chrysanthemum and Gerbera, and Others), and Application (Home and Commercial)

Number of Pages: 63

Market Introduction

Cut flowers refers to flower or flower buds that is cut from the plant on which it is grown. It is usually taken out from plants for its use in decorative purposes. Most of the gardeners harvest their own cut flowers in their gardens but most of the countries have a floral industry dedicated for cut flowers. The plants from which the cut flowers are cut, vary in climate, culture and the level of wealth locally. Mostly the plants for cut flowers are grown in separate fields or greenhouses. The cultivation of cut flower is intensive as it requires large amounts of highly toxic pesticides and residues. Thus, the E- commerce purchases of cut flower  among consumers is expected to create a significant demand for cut flower in the coming years, which is further anticipated to drive the cut flower  market.


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Market Overview and Dynamics

The cut flower market in North America is expected to grow from US$ 10,771.21 million in 2019 to US$ 14,496.97 million by 2027; it is estimated to grow at a CAGR of 4.0% from 2020 to 2027. E-commerce purchases are on the rise, which can be an opportunity for the flower industry. The number of retailers (florists, large supermarkets and online specialists) selling flowers through the internet is increasing. The assortment of flowers that can be purchased online is also growing. The internet is the fastest growing market outlet in many European countries, although current market shares are typically below 10%. The online sales trend increases the importance of product uniformity, supply chain efficiency and information exchange standards. It is expected that online sales of cut flowers (both bouquets, mono-bunches and individual flowers) will further increase in the future. Internet sales often involve florists that collectively or individually produce the bouquets and flowers, or specialised bouquet producers. E-commerce will open the door to generate enthusiasm for and sales of flower-related gifts and purchases. It will also give supermarkets valuable information about consumer interest and demand. Targeting the new generation of e-commerce customers, online flower retailers keep their clients engaged with new designs and ideas. The cut flower companies are now using social media platforms to launch marketing campaigns because social media offers many benefits including targeting specific customer segments, wide reach, adaptability, and so on while being fairly inexpensive to use.  This is bolstering the growth of the Cut Flower market.

The U.S has the highest number of confirmed cases of COVID-19, as, compared to Canada and Mexico. This is likely to impact the rail and air transport in the region as, due to the COVID-19 outbreak, the supply and distribution chain is likely to get affected. In addition, the overall manufacturing processes, research, and development activities will also impact market growth.

Key Market Segments

In terms of flower type, the rose segment accounted for the largest share of the North America Cut Flower market in 2019. Based on application, the cut flower market is divided into home, and commercial. Commercial is expected to be the fastest growing segment over the forecast period.  

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the Cut Flower market in North America are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are   Washington Bulb Co., Inc., Oserian, Dümmen Orange, The Queen's Flowers, The Kariki Group, Selecta one, and MultiFlora  among others.

Reasons to buy report

  • Understand the North America Cut Flower  market landscape and identify market segments that are likely to guarantee a strong return
  • Stay ahead of the race by comprehending the ever-changing competitive market landscape in North America
  • Efficiently plan mergers and acquisitions, and partnership deals in the North America Cut Flower  market by identifying market segments with the most promising probable sales
  • Take knowledgeable business decisions from perceptive and comprehensive analysis of performance of various market segments
  • Obtain revenue forecast for market based on various segments for the period 2020-2027

North   America Cut Flower Market Segmentation

North America Cut Flower Market- by Flower Type

  • Rose
  • Carnation
  • Lilium
  • Chrysanthemum and Gerbera
  • Others

North America Cut Flower Market- by Application

  • Home
  • Commercial

North America Cut Flower Market- by Country

  • US
  • Canada
  • Mexico

Company Profiles

  • Washington Bulb Co., Inc.
  • Oserian
  • Dümmen Orange
  • The Queen's Flowers
  • The Kariki Group
  • Selecta one
  • MultiFlora
 

1.           Introduction

1.1         Study Scope

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

2.           Key Takeaways

3.           Research Methodology

3.1         Scope of the Study

3.2         Research Methodology

3.2.1        Data Collection:

3.2.2        Primary Interviews:

3.2.3        Hypothesis formulation:

3.2.4        Macro-economic factor analysis:

3.2.5        Developing base number:

3.2.6        Data Triangulation:

3.2.7        Country level data:

4.           Cut Flowers Market Landscape

4.1         Market Overview

4.2         PEST Analysis

4.2.1        North America

4.3         Expert Opinion

5.           Cut Flowers Market – Key Market Dynamics

5.1         Market Drivers

5.1.1        Increase in the demand of cut flowers for decorative purposes

5.1.2        Various health benefits associated with cut flowers

5.2         Market Restraints

5.2.1        Stringent conditions to be met by cut flowers

5.3         Market Opportunities

5.3.1        E-commerce Purchases

5.4         Future Trends

5.4.1        Marketing a farm story to attract customers

5.5         Impact Analysis Of Drivers And Restraints

6.           Cut Flowers – North America Market Analysis

6.1         Cut Flowers Market Overview

6.2         North America Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

6.3         Market Positioning – Key Market Players

7.           North America Cut Flowers Market Analysis –  By Flower Type

7.1         Overview

7.2         North America Cut Flowers Market Breakdown, By Flower Type, 2019 & 2027

7.3         Rose

7.3.1        Overview

7.3.2        Rose in Cut Flowers Market, Revenue Forecast to 2027 (US$ Mn)

7.4         Carnation

7.4.1        Overview

7.4.2        Carnations in Cut Flowers Market, Revenue and Forecast to 2027 (US$ Mn)

7.5         Lilium

7.5.1        Overview

7.5.2        Lilium in Cut Flowers Market, Revenue and Forecast to 2027 (US$ Mn)

7.6         Chrysanthemum and Gerbera

7.6.1        Overview

7.6.2        Chrysanthemum and Gerbera in Cut Flowers Market, Revenue and Forecast to 2027 (US$ Mn)

7.7         Others

7.7.1        Overview

7.7.2        Others in Cut Flowers Market, Revenue and Forecast to 2027 (US$ Mn)

8.           North America Cut Flowers Market Analysis –  By Application

8.1         Overview

8.2         North America Cut Flowers Market Breakdown, By Application, 2019 & 2027

8.3         Home

8.3.1        Overview

8.3.2        Cut Flowers Market Revenue Via Home Revenue and Forecast, to 2027 (US$ Mn)

8.4         Commercial

8.4.1        Overview

8.4.2        Cut Flowers Market Revenue Via Commercial Revenue and Forecast, to 2027 (US$ Mn)

9.           Cut Flowers Market – Country Analysis

9.1         Overview

9.1.1        North America: Cut Flowers Market, by Key Country

9.1.1.1          US: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

9.1.1.1.1          US: Cut Flowers Market, by Flower Type

9.1.1.1.2          US: Cut Flowers Market, by Application

9.1.1.2          Canada: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

9.1.1.2.1          Canada: Cut Flowers Market, by Flower Type

9.1.1.2.2          Canada: Cut Flowers Market, by Application

9.1.1.3          Mexico: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

9.1.1.3.1          Mexico: Cut Flowers Market, by Flower Type

9.1.1.3.2          Mexico: Cut Flowers Market, by Application

10.        Impact of COVID-19 Pandemic on North America Cut Flowers Market

10.1      North America: Impact Assessment of COVID-19 Pandemic

11.        Key Company Profiles

11.1      Washington Bulb Co., Inc.

11.1.1     Key Facts

11.1.2     Business Description

11.1.3     Products and Services

11.1.4     Financial Overview

11.1.5     SWOT Analysis

11.2      Oserian

11.2.1     Key Facts

11.2.2     Business Description

11.2.3     Products and Services

11.2.4     Financial Overview

11.2.5     SWOT Analysis

11.3      Dümmen Orange

11.3.1     Key Facts

11.3.2     Business Description

11.3.3     Products and Services

11.3.4     Financial Overview

11.3.5     SWOT Analysis

11.3.6     Key Developments

11.4      The Queen's Flowers

11.4.1     Key Facts

11.4.2     Business Description

11.4.3     Products and Services

11.4.4     Financial Overview

11.4.5     SWOT Analysis

11.5      The Kariki Group

11.5.1     Key Facts

11.5.2     Business Description

11.5.3     Products and Services

11.5.4     Financial Overview

11.5.5     SWOT Analysis

11.6      Selecta one

11.6.1     Key Facts

11.6.2     Business Description

11.6.3     Products and Services

11.6.4     Financial Overview

11.6.5     SWOT Analysis

11.6.6     Key Developments

11.7      MultiFlora

11.7.1     Key Facts

11.7.2     Business Description

11.7.3     Products and Services

11.7.4     Financial Overview

11.7.5     SWOT Analysis

12.        Appendix

12.1      About The Insight Partners

12.2      Glossary

 

LIST OF TABLES

Table 1.             Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

Table 2.             US Cut Flowers Market, by Flower Type – Revenue and Forecast to 2027 (US$ Mn)

Table 3.             US Cut Flowers Market, by Application – Revenue and Forecast to 2027 (US$ Mn)

Table 4.             Canada Cut Flowers Market, by Flower Type – Revenue and Forecast to 2027 (US$ Mn)

Table 5.             Canada Cut Flowers Market, by Application – Revenue and Forecast to 2027 (US$ Mn)

Table 6.             Mexico Cut Flowers Market, by Flower Type – Revenue and Forecast to 2027 (US$ Mn)

Table 7.             Mexico Cut Flowers Market, by Application – Revenue and Forecast to 2027 (US$ Mn)

Table 8.             Glossary of Terms, North America Cut Flowers Market

 

LIST OF FIGURES

Figure 1.           North America Cut Flowers Market Segmentation

Figure 2.           North America Cut Flowers Market Segmentation – By Country

Figure 3.           North America Cut Flowers Market Overview

Figure 4.           Rose Segment Held Largest Share of North America Cut Flowers Market

Figure 5.           US Country Held Largest Share of North America Cut Flowers Market

Figure 6.           North America Cut Flowers Market, Industry Landscape

Figure 7.           North America: PEST Analysis

Figure 8.           Expert Opinion

Figure 9.           Cut Flowers Market Impact Analysis Of Driver And Restraints

Figure 10.        North America: Cut Flowers Market – Revenue and Forecast to 2027 (US$ Mn)

Figure 11.        North America Cut Flowers Market Breakdown, By Flower Type, 2019 & 2027

Figure 12.        North America Rose in Cut Flowers Market, Revenue and Forecast, 2017–2027 (US$ Mn)

Figure 13.        North America Carnations in Cut Flowers Market, Revenue and Forecast, 2017–2027 (US$ Mn)

Figure 14.        North America Lilium in Cut Flowers Market, Revenue and Forecast, 2017–2027 (US$ Mn)

Figure 15.        North America Chrysanthemum and Gerbera in Cut Flowers Market, Revenue and Forecast, 2017–2027 (US$ Mn)

Figure 16.        North America Others in Cut Flowers Market, Revenue and Forecast, 2017–2027 (US$ Mn)

Figure 17.        North America Cut Flowers Market Breakdown By Application, 2019 & 2027 (%)

Figure 18.        North America Cut Flowers Market Revenue Via Home Revenue and Forecast, to 2027 (US$ Mn)

Figure 19.        North America Cut Flowers Market Revenue Via Commercial Revenue and Forecast, to 2027 (US$ Mn)

Figure 20.        North America: Cut Flowers Market Revenue Share, by Key Country (2019 and 2027)

Figure 21.        US: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

Figure 22.        Canada: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

Figure 23.        Mexico: Cut Flowers Market –Revenue and Forecast to 2027 (US$ Mn)

Figure 24.        Impact of COVID-19 Pandemic in North American Country Markets

 

  1. Oserian
  2. Dümmen Orange
  3. The Kariki Group
  4. Selecta one
  5. MultiFlora
  6. Washington Bulb Co., Inc.
  7. The Queen's Flowers

 

 

 

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