Market Introduction
Personal lubricants refers to gels or liquids that are used and applied by males or females during sexual intercourse to eliminate friction, reduce pain and enhance pleasure. These lubricants are prominently used to curb vaginal dryness and chaffing and are considered to be the most effective and easiest remedies.
Market Overview and Dynamics
The South and Central America personal lubricants market is expected to reach US$ 208.29 million by 2028 from US$ 117.14 million in 2021; it is estimated to grow at a CAGR of 8.6% from 2021 to 2028. Key factors driving the market include the availability of personal lubricants in multiple varieties and the increase in the adoption of sex toys across South and Central America. However, the availability of alternatives for personal lubricants restricts the market growth.
A surge in the number of adult shops and the availability of personal lubricant products in pharmacies and online retail stores indicate a shift in attitude toward such products. In SouthAmerica, regional and international manufacturers are offering different products under various brands. The rising adoption of online shopping is making these products easily accessible for customers. Various online retail platforms, such as Amazon.com, offer separate and dedicated segments for related products. Thus, the easy availability of personal lubricants and the increase in the number of e-commerce platforms boost the adoption of personal lubricants. Online or e-commerce platforms allow customers to hide their identities while purchasing such products. They are also readily available in local stores and online retail stores. Personal lubricants have significant applications in sex toy usage. The manufacturers are focusing on the use of technology to enhance the capabilities of personal lubricant products and associated markets. The growing number of product launches contributes to the spread of awareness about them among the population. In January 2020, OhMiBod launched BlueMotion NEX|3, a Bluetooth-enabled and application-controlled vibrating ring for couples. This new functionality enables users to listen to music on their mobile phones while enjoying the rhythm and beat of songs through their vibrator.
South and Central America have been witnessing a growing number of COVID-19 cases since its outbreak. The cases are increasing in Brazil, Argentina, and Colombia. The COVID-19 is expected to result in the region's worst recession, causing a 9.1% contraction in regional GDP in 2020. The lockdown condition helps to boost the sales of adult toys in the South and Central America region. According to a research study by LovetheSales.com, Brazil, South America's most populous nation, has seen the greatest rise in global demand for bedroom toys. This April, Brazilians searched for X-rated goods 126% more than the previous year in April 2019. During the pandemic, such high internet traffic for purchasing sex products through the online channel will help the market expand. Hence, this shows a positive influence on the personal lubricants market.
Key Market Segments
Based on product, the South and Central America personal lubricants market has been segmented into water-based, silicone-based, and oil-based. The water-based segment held the largest share of the market in 2021. Moreover, the same segment is anticipated to register the highest CAGR during the forecast period, due to their incumbent usage, high consumption, and product innovation.
In terms of application, the South and Central America personal lubricants market is segmented into e-commerce, drug stores, and others. In 2021, the e-commerce segment held the largest share of the market. It is also expected to register the fastest CAGR in the market during 2021–2028.
Major Sources and Companies Listed
A few of the primary and secondary sources associated with this report on the South and Central America personal lubricants market are the World Health Organization (WHO) and website LovetheSales.com.
Reasons to buy the report
SOUTH AND CENTRAL AMERICA PERSONAL LUBRICANTS MARKET SEGMENTATION
By Lubricant Type
By Distribution Channel
By Country
Company Profiles
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 117.14 Million |
| Market Size by 2028 | US$ 208.29 Million |
| CAGR (2021 - 2028) | 8.6% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By Lubricant Type
|
| Regions and Countries Covered |
South and Central America
|
| Market leaders and key company profiles |
|
The South and Central America Personal Lubricants Market is valued at US$ 117.14 Million in 2021, it is projected to reach US$ 208.29 Million by 2028.
As per our report South and Central America Personal Lubricants Market, the market size is valued at US$ 117.14 Million in 2021, projecting it to reach US$ 208.29 Million by 2028. This translates to a CAGR of approximately 8.6% during the forecast period.
The South and Central America Personal Lubricants Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the South and Central America Personal Lubricants Market report:
The South and Central America Personal Lubricants Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The South and Central America Personal Lubricants Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the South and Central America Personal Lubricants Market value chain can benefit from the information contained in a comprehensive market report.
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