South America Cloud Communication Platform Market

Market Introduction

The cloud communication platform market in SAM is segmented into Brazil, Argentina, and the Rest of SAM. The enterprises in Brazil are embracing public cloud services, with many looking for providers to help them push more workloads to the cloud, according to a new report published by Information Services Group (ISG), 2019. The report showcases that many Brazilian enterprises are adopting multiple clouds, with a growing number of service choices available. Many companies are looking at specialized cloud services, with individual clouds used for scaling client-facing systems, big data analytics, machine learning, and other functions. Automation to orchestrate distributed cloud architectures is in high demand. Similarly, Argentina is also one of the most advanced countries in South America when it comes to adopting cloud computing technologies. The adoption of cloud computing services may prove pivotal for the country's economy: cloud computing allows to cut the costs substantially relative to the IT infrastructure giving a competitive advantage to the companies who use it, especially small and medium enterprises. Thus, the growth in the cloud platforms and services are influencing the cloud communication platform market growth.

In SAM, Brazil recorded the highest number of COVID-19 confirmed cases, followed by Ecuador, Peru, Chile, and Argentina. The governments of various countries in SAM are taking several initiatives to protect people by controlling the spread of the novel coronavirus across the region through lockdowns, trade bans, and travel restrictions. Therefore, to operate businesses appropriately amid the COVID-19 pandemic, the companies are adopting advanced technologies. South American countries such as Brazil, Chile, and Uruguay are most likely to magnify their remote work policy to curb the virus spread. This aspect is expected to boost the adoption of cloud-based platforms across the region in the coming years.               

Market Overview and Dynamics

The cloud communication platform market in SAM is expected to grow from US$ 268.89 million in 2021 to US$ 1,113.90 million by 2028; it is estimated to grow at a CAGR of 22.5% from 2021 to 2028. The BYOD (bring your own device) policy which allows employees to use their personal devices for corporate purposes, and this practice involves storing data on the cloud, and further, it can be viewed from anywhere, anytime without any challenges. The growing trend of BYOD in the corporate sector is a key enabler of the cloud communication platform market all across the globe. The mobility has been noted as one of the three most important collaboration trends for SMEs (Small and Medium-sized enterprises) with ~67% of employees now dealing with their own devices at work, and close to 39% of businesses adopting a formal BYOD policy. By enabling employees’ personal devices with cloud services, SMEs provide their employees access to everything they need to perform their tasks, either at home or in the office. Further, according to Cisco Systems, Inc. report, the BYOD concept enhances the productivity of employees; 36% of users have been found to be hyper-productive. Cloud communication platform vendors are continuously building infrastructure to support BYOD implementation in the corporate sector by connecting applications such as enterprise social media and security policy portals, many leading toward managed mobility services (MMS).

Key Market Segments

SAM cloud communication platform market is segmented into component, enterprise size, industry, and country. Based on component, the SAM cloud communication platform market is segmented into solution and services. In 2020, the solution segment accounted for largest share in the market. On the basis of enterprise size type, the SAM cloud communication platform market is segmented into large enterprises and SMEs segments. Large enterprises segment accounted for the largest market share. Based on industry, the SAM cloud communication platform market is segmented into BFSI, IT & Telecom, Healthcare, Retail, Government, Education, and Others. In 2020, the BFSI segment accounted for the largest market share. Based on country, the SAM cloud communication platform market is segmented into Brazil, Argentina, and rest of SAM. Brazil held the largest market share in 2020.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the cloud communication platform market in SAM are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Avaya Inc.; Cisco Systems, Inc.; Intrado Corporation; Plivo Inc.; Telestax, Inc.; Twilio Inc; and Vonage Holdings Corp.        

Reasons to buy report

• To understand the SAM cloud communication platform market landscape and identify market segments that are most likely to guarantee a strong return.
• Stay ahead of the race by comprehending the ever-changing competitive landscape for SAM cloud communication platform market.
• Efficiently plan M&A and partnership deals in SAM cloud communication platform market by identifying market segments with the most promising probable sales.
• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form SAM cloud communication platform market.
• Obtain market revenue forecast for market by various segments from 2021-2028 in SAM region.

SAM Cloud Communication Platform Market Segmentation

SAM Cloud Communication Platform Market - By Component

• Solutions
  • UCaaS
  • WebRTC
  • IVR
  • VoIP
  • API
• Services
  • Training and Consulting
  • Support and Maintenance
  • Managed Services

SAM Cloud communication platform Market - By Enterprise Size

• SMEs
• Large Enterprises

SAM Cloud Communication Platform Market - By Industry

• BFSI
• IT & Telecom
• Healthcare
• Retail
• Government
• Education
• Others

SAM Cloud Communication Platform Market - By Country

• Brazil
• Argentina
• Rest of SAM

SAM Cloud Communication Platform Market - Company Profiles

• Avaya Inc.
• Cisco Systems, Inc.
• Intrado Corporation
• Plivo Inc.
• Telestax, Inc.
• Twilio Inc
• Vonage Holdings Corp. 

South America Cloud Communication Platform Market Strategic Insights

South America Cloud Communication Platform Market Segmentation Analysis

South America Cloud Communication Platform Market Report Highlights

South America Cloud Communication Platform Report Scope

South America Cloud Communication Platform Market Country and Regional Insights