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North America Course Authoring Software Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Deployment (Cloud and On-Premise) and End User (Educational Institutes and Enterprises)

Code: TIPRE00019121 | Pages: 93 | Industry: Technology, Media and Telecommunications | Date: Feb 2021
Covid

Market Introduction

Presently, organizations are rapidly adopting digitalization, which is creating a need for trainers and education professionals to communicate interactive courses leveraging software that enables the learners to develop their personalized web pages, courses, and navigation tools, among others. The adoption of the rapid authoring method has grown significantly during the past few years. The course authoring software reduces time and costs concerning training, thus resulting in engaging content delivery. Some of the benefits delivered by these tools include accessibility from tools from any device at any place, reduced training costs, improved performance, and content repurposing. The growth of e-learning has created a demand for efficient course authoring software, which has boosted the course authoring software market's growth. However, the availability of open-source platforms may hinder the growth of North America course authoring software market to a certain extent. Also,  cloud based solutions are boosting the acceptance of course authoring software, which is expected to create a significant demand for course authoring software in the coming years, which is further anticipated to drive the North America course authoring software market.

North America is adversely affected by the COVID-19 pandemic. However, the pandemic is providing new opportunities for course authoring software market in North America. Though the impacts on the diverse businesses are well-known, the education sector is also facing the largest disruption in recent remembrance. Educational institutions in the region are offering online learning owing to travel bans as well as quarantine measures. Presently, the region is characterized by the presence of developed nations such as the US and Canada, where the demand for education technology solutions & services is quite high owing to the huge presence of course authoring software providers, smart device manufacturers, cloud service providers, and high adoption of advanced technologies among educational institutions and corporate organization. The education technology industry has been flourishing at an impressive pace in the US due to high adoption of advanced online course among end users and growing investment and funding in edtech start-ups. In terms of COVID-19 outbreak, the US is the worst affected country in terms of confirmed cases and deaths, as per latest WHO reports. However, in the first and second quarter of 2020, schools and universities were shutdown, which bolstered the growth in the adoption of e-learning. After second quarter of 2020, the educational institutes and corporate organization adopted the online course for the enhancement of their students’ and employees’ skills. The continuous adoption of distance learning through virtual classrooms and online exams & assessment tools, in the wake of ongoing pandemic and closure of schools across major North American countries, is propelling the demand for education technology in the region, which is driving the growth of the North America course authoring software market.

Market Overview and Dynamics

The course authoring software market in North America is expected to grow from US$ 296.96 million in 2019 to US$ 743.77 million by 2027; it is estimated to grow at a CAGR of 14.8% from 2020 to 2027. The rising demand for online courses and increase in the number of registrations for online programs are creating a huge opportunity for vendors operating in the course authoring software market. The market for online courses is highly fragmented due to the presence of numerous players operating in the course authoring software market. The course authoring vendors must focus on partnerships with online course providers to expand their footprints. Online learning is becoming an essential part of the educational landscape. The online program enrollments are majorly driven by the rising interest of employees who are looking for flexible formats for certificates, courses, and degree programs to support career placement as well as to pursue advanced studies. The students who enrolled for on-campus programs are also focusing on registering for fully online courses during their enrollment.

Key Market Segments

In terms of deployment, the cloud segment accounted for the largest share of the North America course authoring software market in 2019. In terms of end user, the enterprises segment held a larger market share of the North America course authoring software market in 2019.  

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the course authoring software market in North America are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Adobe Inc.; Articulate Global Inc.; Brainshark, Inc.; Easygenerator; Elucidat; Instructure, Inc.; iSpring Solutions Inc.; LearnWorlds; Lessonly, Inc.; SAP Litmos.

Reasons to buy report

  • To understand the North America course authoring software market landscape and identify market segments that are most likely to guarantee a strong return
  • Stay ahead of the race by comprehending the ever-changing competitive landscape for North America course authoring software market
  • Efficiently plan M&A and partnership deals in North America course authoring software market by identifying market segments with the most promising probable sales
  • Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form North America course authoring software market
  • Obtain market revenue forecast for market by various segments from 2020-2027 in North America region.

North America Course Authoring Software Market Segmentation

North America Course Authoring Software Market - By Deployment

  • Cloud
  • On-Premises

North America Course Authoring Software Market - By End User

  • Educational Institutes
  • Enterprises

North America Course authoring software Market - By Country

  • US
  • Canada
  • Mexico

North America Course authoring software Market - Company Profiles

  • Adobe Inc.
  • Articulate Global Inc.
  • Brainshark, Inc.
  • Easygenerator
  • Elucidat
  • Instructure, Inc.
  • iSpring Solutions Inc.
  • LearnWorlds
  • Lessonly, Inc.
  • SAP Litmos
 

1.           Introduction

1.1         Study Scope

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

2.           Key Takeaways

3.           Research Methodology

3.1         Coverage

3.2         Secondary Research

3.3         Primary Research

4.           North America Course Authoring Software Market Landscape

4.1         Market Overview

4.2         North America PEST Analysis

4.2.1        North America

4.3         Ecosystem Analysis

4.4         Expert Opinion

5.           North America Course Authoring Software Market – Key Market Dynamics

5.1.1        Cloud Based Solutions Boosting the Acceptance of Course Authoring Software

5.1.2        Digital Advancements in Education Sector

5.2         Market Restraints

5.2.1        Low Commitment and Encouragement to the Deployment of Course Authoring Software

5.3         Market Opportunities

5.3.1        Growing Acceptance of Online Courses and Professional Certifications

5.4         Market Trends

5.4.1        Increasing Demand of Artificial Intelligence

5.5         Impact Analysis of Drivers and Restraints

6.           Course Authoring Software Market– North America Analysis

6.1         North America Course Authoring Software Market Overview

6.2         North America Course Authoring Software Market– Revenue and Forecast to 2027 (US$ Million)

6.3         Market Positioning – Five Key Players

7.           North America Course Authoring Software Market Analysis – By Deployment

7.1         Overview

7.2         North America Course Authoring Software Market Breakdown, By Deployment, 2019 & 2027

7.3         Cloud

7.3.1        Overview

7.3.2        Cloud Market Revenue and Forecast to 2027 (US$ Million)

7.4         On-Premise

7.4.1        Overview

7.4.2        On-Premise Market Revenue and Forecast to 2027 (US$ Million)

8.           North America Course Authoring Software Market Analysis – By End user

8.1         Overview

8.2         North America Course Authoring Software Market Breakdown, By End user, 2019 & 2027

8.3         Educational Institutes

8.3.1        Overview

8.3.2        Educational Institutes Market Revenue and Forecast to 2027 (US$ Million)

8.4         Enterprises

8.4.1        Overview

8.4.2        Enterprises Market Revenue and Forecast to 2027 (US$ Million)

9.           North America Course Authoring Software Market –Country Analysis

9.1         Overview

9.1.1        North America: Course Authoring Software Market, by Key Country

9.1.1.1          US: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

9.1.1.1.1          US: Course Authoring Software Market, By Deployment

9.1.1.1.2          US: Course Authoring Software Market, By End user

9.1.1.2          Canada: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

9.1.1.2.1          Canada: Course Authoring Software Market, By Deployment

9.1.1.2.2          Canada: Course Authoring Software Market, By End user

9.1.1.3          Mexico: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

9.1.1.3.1          Mexico: Course Authoring Software Market, By Deployment

9.1.1.3.2          Mexico: Course Authoring Software Market, By End user

10.        Impact of COVID-19 Pandemic on North America Course Authoring Software Market

10.1      North America: Impact Assessment of COVID-19 Pandemic

11.        Industry Landscape

11.1      Overview

11.2      Market Initiative

11.3      Merger and Acquisition

12.        Company Profiles

12.1      Articulate global Inc.

12.1.1     Key Facts

12.1.2     Business Description

12.1.3     Products and Services

12.1.4     Financial Overview

12.1.5     SWOT Analysis

12.1.6     Key Developments

12.2      Brainshark Inc.

12.2.1     Key Facts

12.2.2     Business Description

12.2.3     Products and Services

12.2.4     Financial Overview

12.2.5     SWOT Analysis

12.2.6     Key Developments

12.3      Easygenerator B.V.

12.3.1     Key Facts

12.3.2     Business Description

12.3.3     Products and Services

12.3.4     Financial Overview

12.3.5     SWOT Analysis

12.3.6     Key Developments

12.4      Elucidat

12.4.1     Key Facts

12.4.2     Business Description

12.4.3     Products and Services

12.4.4     Financial Overview

12.4.5     SWOT Analysis

12.4.6     Key Developments

12.5      iSpring Solutions, Inc.

12.5.1     Key Facts

12.5.2     Business Description

12.5.3     Products and Services

12.5.4     Financial Overview

12.5.5     SWOT Analysis

12.5.6     Key Developments

12.6      LearnWorlds (CY) Ltd

12.6.1     Key Facts

12.6.2     Business Description

12.6.3     Products and Services

12.6.4     Financial Overview

12.6.5     SWOT Analysis

12.6.6     Key Developments

12.7      Lessonly, Inc.

12.7.1     Key Facts

12.7.2     Business Description

12.7.3     Products and Services

12.7.4     Financial Overview

12.7.5     SWOT Analysis

12.7.6     Key Developments

12.8      SAP Litmos

12.8.1     Key Facts

12.8.2     Business Description

12.8.3     Products and Services

12.8.4     Financial Overview

12.8.5     SWOT Analysis

12.8.6     Key Developments

12.9      Adobe Inc.

12.9.1     Key Facts

12.9.2     Business Description

12.9.3     Products and Services

12.9.4     Financial Overview

12.9.5     SWOT Analysis

12.9.6     Key Developments

12.10   Instructure, Inc.

12.10.1  Key Facts

12.10.2  Business Description

12.10.3  Products and Services

12.10.4  Financial Overview

12.10.5  SWOT Analysis

12.10.6  Key Developments

13.        Appendix

13.1      About The Insight Partners

             13.2      Word Index

LIST OF TABLES

Table 1.             North America Course Authoring Software Market– Revenue and Forecast to 2027 (US$ Million)

Table 2.             North America Course Authoring Software Market, By Country – Revenue and Forecast to 2027 (USD Million)

Table 3.             US: Course Authoring Software Market, By Deployment –Revenue and Forecast to 2027 (US$ Million)

Table 4.             US: Course Authoring Software Market, By End user –Revenue and Forecast to 2027 (US$ Million)

Table 5.             Canada: Course Authoring Software Market, By Deployment –Revenue and Forecast to 2027 (US$ Million)

Table 6.             Canada: Course Authoring Software Market, By End user –Revenue and Forecast to 2027 (US$ Million)

Table 7.             Mexico: Course Authoring Software Market, By Deployment –Revenue and Forecast to 2027 (US$ Million)

Table 8.             Mexico: Course Authoring Software Market, By End user –Revenue and Forecast to 2027 (US$ Million)

Table 9.               List of Abbreviation

LIST OF FIGURES

Figure 1.           North America Course Authoring Software Market Segmentation

Figure 2.           North America Course Authoring Software Market Segmentation – By Country

Figure 3.           North America Course Authoring Software Market Overview

Figure 4.           Cloud Segment Held the Largest Share During Forecast Period

Figure 5.           Enterprises Segment Dominated the Market

Figure 6.           North America Course Authoring Software Market, Country Analysis

Figure 7.           North America

Figure 8.           Ecosystem Analysis

Figure 9.           Expert Opinion

Figure 10.        North America Course Authoring Software Market: Impact Analysis of Drivers and Restraints

Figure 11.        North America Course Authoring Software Market– Revenue and Forecast to 2027 (US$ Million)

Figure 12.        North America Course Authoring Software Market Breakdown, By Deployment (2019 and 2027)

Figure 13.        North America Cloud Market Revenue and Forecast to 2027 (US$ Million)

Figure 14.        North America On-Premise Market Revenue and Forecast to 2027 (US$ Million)

Figure 15.        North America Course Authoring Software Market Breakdown, By End user (2019 and 2027)

Figure 16.        North America Educational Institutes Market Revenue and Forecast to 2027(US$ Million)

Figure 17.        North America Enterprises Market Revenue and Forecast to 2027(US$ Million)

Figure 18.        North America: Course Authoring Software Market Revenue Share, By Key Country (2019 and 2027)

Figure 19.        US: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

Figure 20.        Canada: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

Figure 21.        Mexico: Course Authoring Software Market – Revenue and Forecast to 2027 (US$ Million)

Figure 22.          Impact of COVID-19 Pandemic in North American Country Markets

  1. Adobe Inc.
  2. Articulate Global Inc.
  3. Brainshark, Inc.
  4. Easygenerator
  5. Elucidat
  6. Instructure, Inc.
  7. iSpring Solutions Inc.
  8. LearnWorlds
  9. Lessonly, Inc.
  10. SAP Litmos

 

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the North America course authoring software market
  • Highlights key business priorities in order to assist companies to realign their business strategies
  • The key findings and recommendations highlight crucial progressive industry trends in the North America course authoring software market, thereby allowing players across the value chain to develop effective long-term strategies
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth North America market trends and outlook coupled with the factors driving the course authoring software market, as well as those hindering it
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution

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