Middle East & Africa Phishing Protection Market Report (2021-2031) by Scope, Segmentation, Dynamics, and Competitive Analysis

Historic Data: 2021-2022   |   Base Year: 2023   |   Forecast Period: 2024-2031

Report Coverage:
  • Offerings (Solution, Services)
  • Deployment (On-Premises, Cloud)
  • Type (Email-based Phishing, Non-Email-based Phishing)
  • Enterprise Size (Large Enterprises, Small and Medium Enterprises)


No. of Pages: 144    |    Report Code: BMIRE00031973    |    Category: Technology, Media and Telecommunications

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Middle East & Africa Phishing Protection Market
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The Middle East & Africa phishing protection market was valued at US$ 151.93 million in 2023 and is expected to reach US$ 332.09 million by 2031; it is estimated to register a CAGR of 10.3% from 2023 to 2031.

Integration of Behavioral Analysis Bolsters Middle East & Africa Phishing Protection Market

An increasing number of organizations are utilizing more active, adaptive phishing protection systems due to technological advancements in this area, which helps them keep up with new threats. Behavioral analysis in phishing protection involves monitoring and analyzing user behavior patterns by examining e-mail content. It also involves reviewing network traffic to identify anomalies. These anomalies may indicate phishing attempts. User behavior analytics (UBA) systems analyze an individual user's typical e-mail interactions. They flag deviations that might indicate a compromised account or a phishing attempt. A few examples of behavior analytics feature integrated in phishing protection systems are as follows:

  • In January 2024, TitanHQ announced the addition of a new solution to its cybersecurity portfolio. It helps businesses combat the growing threat of phishing. PhishTitan offers powerful phishing protection for Microsoft 365. It can catch and remediate sophisticated phishing attempts. It also tackles zero-day phishing threats that Microsoft's native defense for M365 fails to detect and block. Further, it scans attachments with twin antivirus engines. Suspicious e-mail attachments are sent to the sandbox for behavioral analysis.
  • In August 2023, the leading behavioral AI-based e-mail security platform company, Abnormal Security, announced the launch of CheckGPT to detect AI-generated attacks. The new capability determines e-mail threats, including BEC and other socially engineered attacks.

Vendors are increasingly focusing on developing more intelligent, adaptive solutions. These advanced systems can detect novel and sophisticated phishing attempts. Thus, the integration of behavioral analysis capability is emerging as a significant trend in the phishing protection market.

Middle East & Africa Phishing Protection Market Overview

Increasing digitization, rising cyber threats, and growing cybersecurity awareness are the prime factors bolstering the growth of the phishing protection market in the Middle East & Africa. Digital transformation projects across the region, particularly in the UAE and Saudi Arabia, make them susceptible to phishing attacks. The finance and banking sector, a typical victim of phishing incidences, is investing significantly in security measures. For instance, in 2023, the National Bank of Egypt installed e-mail filters to decrease phishing attacks by 65%. Organizations are also enhancing their cybersecurity measures in accordance with government regulations such as the UAE's National Cybersecurity Strategy and South Africa's Protection of Personal Information Act (POPIA). As cyber threats evolve, the Middle East & Africa is expected to see more investment in advanced, AI-powered phishing protection systems, along with taking measures to run effective campaigns for cybersecurity education and awareness, during the forecast period.

Middle East & Africa Phishing Protection Market Strategic Insights

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Middle East & Africa Phishing Protection Market Segmentation Analysis

The Middle East & Africa phishing protection market is categorized into offerings, deployment, type, enterprise size, vertical, and country.

Based on offerings, the Middle East & Africa phishing protection market is bifurcated into solution and services. The solution segment held a larger market share in 2023.

In terms of deployment, the Middle East & Africa phishing protection market is bifurcated into on-premises and cloud. The cloud segment held a larger market share in 2023.

By type, the Middle East & Africa phishing protection market is bifurcated into email-based phishing and non-email-based phishing. The email-based phishing segment held a larger market share in 2023.

Based on enterprise size, the Middle East & Africa phishing protection market is bifurcated into large enterprises and small and medium enterprises. The large enterprises segment held a larger market share in 2023.

In terms of vertical, the Middle East & Africa phishing protection market is categorized into BFSI, media and entertainment, it and telecom, retail and e-commerce, government and public sector, and others. The BFSI segment held the largest market share in 2023.

By country, the Middle East & Africa phishing protection market is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The UAE dominated the Middle East & Africa phishing protection market share in 2023.

Middle East & Africa Phishing Protection Market Report Highlights

Report Attribute Details
Market size in 2023 US$ 151.93 Million
Market Size by 2031 US$ 332.09 Million
Global CAGR (2023 - 2031) 10.3%
Historical Data 2021-2022
Forecast period 2024-2031
Segments Covered By Offerings
  • Solution
  • Services
By Deployment
  • On-Premises
  • Cloud
By Type
  • Email-based Phishing
  • Non-Email-based Phishing
By Enterprise Size
  • Large Enterprises
  • Small and Medium Enterprises
Regions and Countries Covered Middle East and Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East and Africa
Market leaders and key company profiles
  • Microsoft Corp
  • Cisco Systems Inc
  • Open Text Corp
  • Barracuda Networks, Inc.
  • SlashNext, Inc.
  • Ironscales
  • Proofpoint Inc
  • Mimecast Services Limited
  • Paubox, Inc
  • Trustwave Holdings, Inc.
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    Middle East & Africa Phishing Protection Market Company Profiles

    Microsoft Corp; Cisco Systems Inc; Open Text Corp; Barracuda Networks, Inc.; SlashNext, Inc.; Ironscales; Proofpoint Inc; Mimecast Services Limited; Paubox, Inc; and Trustwave Holdings, Inc. are some of the leading companies operating in the Middle East & Africa phishing protection market.

    Middle East & Africa Phishing Protection Market Country and Regional Insights

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    The List of Companies - Middle East & Africa Phishing Protection Market

    • Microsoft Corp
    • Cisco Systems Inc
    • Open Text Corp
    • Barracuda Networks, Inc.
    • SlashNext, Inc.
    • Ironscales
    • Proofpoint Inc
    • Mimecast Services Limited
    • Paubox, Inc
    • Trustwave Holdings, Inc.
    Frequently Asked Questions
    How big is the Middle East & Africa Phishing Protection Market?

    The Middle East & Africa Phishing Protection Market is valued at US$ 151.93 Million in 2023, it is projected to reach US$ 332.09 Million by 2031.

    What is the CAGR for Middle East & Africa Phishing Protection Market by (2023 - 2031)?

    As per our report Middle East & Africa Phishing Protection Market, the market size is valued at US$ 151.93 Million in 2023, projecting it to reach US$ 332.09 Million by 2031. This translates to a CAGR of approximately 10.3% during the forecast period.

    What segments are covered in this report?

    The Middle East & Africa Phishing Protection Market report typically cover these key segments-

    • Offerings (Solution, Services)
    • Deployment (On-Premises, Cloud)
    • Type (Email-based Phishing, Non-Email-based Phishing)
    • Enterprise Size (Large Enterprises, Small and Medium Enterprises)

    What is the historic period, base year, and forecast period taken for Middle East & Africa Phishing Protection Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Middle East & Africa Phishing Protection Market report:

  • Historic Period : 2021-2022
  • Base Year : 2023
  • Forecast Period : 2024-2031
  • Who are the major players in Middle East & Africa Phishing Protection Market?

    The Middle East & Africa Phishing Protection Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • Microsoft Corp
  • Cisco Systems Inc
  • Open Text Corp
  • Barracuda Networks, Inc.
  • SlashNext, Inc.
  • Ironscales
  • Proofpoint Inc
  • Mimecast Services Limited
  • Paubox, Inc
  • Trustwave Holdings, Inc.
  • Who should buy this report?

    The Middle East & Africa Phishing Protection Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Middle East & Africa Phishing Protection Market value chain can benefit from the information contained in a comprehensive market report.

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