Europe Retail Execution Software Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Enterprise Size (SMEs and Large Enterprises) and Application (Retail Operations, Field Service Management, Mobile Forms Automation, Field Sales, Trade Promotion Management, Employee Engagement, and Others)
Market Introduction
Europe is witnessing massive growth in the retail industry due to rising ecommerce business, which is surging sales of the industry. The region is also highly focused on adopting retail execution software, which brings data and features to the hands of the end-users in real-time. This next-gen software would help businesses in the region accelerate productivity and improve business processes at the business-user level with minimal IT support. As the retail sector has become more automated, the retail execution software has become crucial among businesses since it helps companies gain visibility of merchandise, orders, inventory, and customer demand. In the potential region such as Europe consumer packaged goods (CPG) sector has developed swiftly to meet consumer demands due to the implementation of digital technology, which has enabled several brands to establish markets by selling directly to customers. Numerous retail giants across Europe have launched their CPG marketplaces in order to capitalize on changes in consumer behavior, growing distribution channels, and the arrival of customer-centric digital brands that are taking over the CPG industry. Thus, the CPG industry's growing focus positively impacts the retail execution software market, which helps to manage in-store activities in the CPG industry. Also, Payment gateways getting integrated with retail execution software is a major factor driving the Europe retail execution software market.
Spain, Italy, Germany, the UK, and France are some of the worst affected member states in the European region due to the COVID-19 outbreak. Businesses in the region are facing severe economic difficulties as they had to either suspend their operations or reduce their activities in a substantial manner. Owing to business shutdowns, travel bans, and supply chain disruptions, the region faced an economic slowdown in 2020, which is most likely continue in 2021 as well. Italy, Spain, and Germany have implemented drastic measures and travel restrictions to limit the spread of coronavirus among their citizens. European countries represent a major market for retail execution software adoption, owing to the rising e-commerce industry. In Germany, several fashion retailers, shoe and sports shops, perfumeries, retail, and electronics stores are affected due to this pandemic; online retailers also suffered. All these factors are expected to have a direct impact on retail execution software market growth in European countries. The markets in Italy, Spain, Germany, the UK, and France are anticipated to see the adverse impact in 2020 and likely in 2021 also.
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Market Overview and Dynamics
The retail execution software market in Europe is expected to grow from US$ 77.48 million in 2019 to US$ 56.69 million by 2027; it is estimated to grow at a CAGR of 5.7% from 2020 to 2027. In the retail industry, several challenges occur due to imbalance between demand and resource availability, as well as inadequate area mapping. Machine learning, an application of artificial intelligence, is the foundation of the next-gen of technologies. It offers systems the ability to learn from recorded data and experiences with the use of algorithms, patterns, and predictive insights. Moreover, with the capabilities of machine learning, online retailers can swiftly acknowledge and identify customers who have been disconnected from their services. Additionally, retailers can ensure customer retention by reminding customers to reorder perishable products or share exclusive deals.
Key Market Segments
The Europe retail execution software market has been segmented into enterprise size and application. Based on enterprise size, the Europe retail execution software market is segmented into SMEs and large enterprises. Large enterprises segment held the largest market share in 2019. Based on application, the Europe retail execution software market is segmented into retail operations, field service management, mobile forms automation, field sales, trade promotion management, and employee engagement, and others. Retail operations segment held the largest market share in 2019.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the retail execution software market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Bizom (Mobisy Technologies Private Limited; EdgeCG (StayinFront, Inc.); Intelligence Retail; Trax Technology Solutions Pte Ltd.; Valomnia; WINIT; XTEL (Kantar Group).
Reasons to buy report
- To understand the Europe retail execution software market landscape and identify market segments that are most likely to guarantee a strong return
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- Efficiently plan M&A and partnership deals in Europe retail execution software market by identifying market segments with the most promising probable sales
- Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Europe retail execution software market
- Obtain market revenue forecast for market by various segments from 2020-2027 in Europe region.
Europe Retail Execution Software Market Segmentation
Europe Retail Execution Software Market - By Enterprise Size
- SMEs
- Large Enterprises
Europe Retail Execution Software Market - By Application
- Retail Operations
- Field Service Management
- Mobile Forms Automation
- Field Sales
- Trade Promotion Management
- Employee Engagement
- Others
Europe Retail Execution Software Market - By Country
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
Europe Retail Execution Software Market - Company Profiles
- Bizom (Mobisy Technologies Private Limited
- EdgeCG (StayinFront, Inc.)
- Intelligence Retail
- Trax Technology Solutions Pte Ltd.
- Valomnia
- WINIT
- XTEL (Kantar Group)
TABLE OF CONTENTS
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Europe Retail Execution Software Market Landscape
4.1 Market Overview
4.2 Europe PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. Europe Retail Execution Software Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Inclination Towards Retail and E-Commerce Platforms
5.1.2 Payment Gateways Getting Integrated with Retail Execution Software
5.2 Market Restraints
5.2.1 Rising Security Issues
5.3 Market Opportunities
5.3.1 Big Data Analytics Technology Collaborating with Retail Industry
5.4 Future Trends
5.4.1 Machine Learning to Transform Retail Execution Business
5.5 Impact Analysis of Drivers and Restraints
6. Retail Execution Software Market – Europe Analysis
6.1 Europe Retail Execution Software Market Overview
6.2 Europe Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
7. Europe Retail Execution Software Market Analysis – By Enterprise Size
7.1 Overview
7.2 Europe Retail Execution Software Market, By Enterprise Size (2019 and 2027)
7.3 SMEs
7.3.1 Overview
7.3.2 SMEs: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
7.4 Large Enterprises
7.4.1 Overview
7.4.2 Large Enterprises: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
8. Europe Retail Execution Software Market Analysis – By Application
8.1 Overview
8.2 Europe Retail Execution Software Market Breakdown, by Belt Enterprise Size, 2019 & 2027
8.3 Retail Operations
8.3.1 Overview
8.3.2 Retail Operations: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.4 Field Service Management
8.4.1 Overview
8.4.2 Field Service Management: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.5 Mobile Forms Automation
8.5.1 Overview
8.5.2 Mobile Forms Automation: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.6 Field Sales
8.6.1 Overview
8.6.2 Field Sales: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.7 Trade Promotion Management
8.7.1 Overview
8.7.2 Trade Promotion Management: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.8 Employee Engagement
8.8.1 Overview
8.8.2 Employee Engagement: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
8.9 Others
8.9.1 Overview
8.9.2 Others: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
9. Europe Retail Execution Software Market – Country Analysis
9.1 Overview
9.1.1 Europe: Retail Execution Software Market, By Country
9.1.1.1 Germany: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.1.1 Germany: Retail Execution Software Market, by Enterprise Size
9.1.1.1.2 Germany: Retail Execution Software Market, by Application
9.1.1.2 France: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.2.1 France: Retail Execution Software Market, by Enterprise Size
9.1.1.2.2 France: Retail Execution Software Market, by Application
9.1.1.3 Italy: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.3.1 Italy: Retail Execution Software Market, by Enterprise Size
9.1.1.3.2 Italy: Retail Execution Software Market, by Application
9.1.1.4 UK: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.4.1 UK: Retail Execution Software Market, by Enterprise Size
9.1.1.4.2 UK: Retail Execution Software Market, by Application
9.1.1.5 Russia: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.5.1 Russia: Retail Execution Software Market, by Enterprise Size
9.1.1.5.2 Russia: Retail Execution Software Market, by Application
9.1.1.6 Rest of Europe: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
9.1.1.6.1 Rest of Europe: Retail Execution Software Market, by Enterprise Size
9.1.1.6.2 Rest of Europe: Retail Execution Software Market, by Application
10. Impact of COVID-19 Pandemic on Europe Retail Execution Software Market
10.1 Europe
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 Bizom (Mobisy Technologies Private Limited)
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 EdgeCG (StayinFront, Inc.)
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Intelligence Retail
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Trax Technology Solutions Pte Ltd.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Valomnia
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 WINIT
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 XTEL (Kantar Group)
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Word Index
LIST OF TABLES
Table 1. Europe Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Table 2. Germany Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 3. Germany Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 4. France Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 5. France Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 6. Italy Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 7. Italy Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 8. UK Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 9. UK Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 10. Russia Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 11. Russia Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 12. Rest of Europe Retail Execution Software Market, By Enterprise Size – Revenue and Forecast to 2027 (US$ Million)
Table 13. Rest of Europe Retail Execution Software Market, By Application – Revenue and Forecast to 2027 (US$ Million)
Table 14. List of Abbreviation
LIST OF FIGURES
Figure 1. Europe Retail Execution Software Market Segmentation
Figure 2. Europe Retail Execution Software Market Segmentation – By Country
Figure 3. Europe Retail Execution Software Market Overview
Figure 4. Large Enterprise Size Segment held the Largest Share
Figure 5. Retail Operations Application Segment held the Largest Share
Figure 6. France to Show Great Traction During Forecast Period
Figure 7. Europe: PEST Analysis
Figure 8. Expert Opinion
Figure 9. Europe Retail Execution Software Market: Impact Analysis of Drivers and Restraints
Figure 10. Europe Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 11. Europe Retail Execution Software Market Revenue Share, by Enterprise Size (2019 and 2027)
Figure 12. Europe SMEs: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 13. Europe Large Enterprises: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 14. Europe Retail Execution Software Market Breakdown, by Application (2019 and 2027)
Figure 15. Europe Retail Operations: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 16. Europe Field Service Management: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 17. Europe Mobile Forms Automation: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 18. Europe Field Sales: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 19. Europe Trade Promotion Management: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 20. Europe Employee Engagement: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 21. Europe Others: Retail Execution Software Market Revenue and Forecast to 2027 (US$ Million)
Figure 22. Europe: Retail Execution Software Market, Key Country- Revenue 2019 (USD Million)
Figure 23. Europe: Retail Execution Software Market Revenue Share, By Country (2019 and 2027)
Figure 24. Germany: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 25. France: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 26. Italy: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 27. UK: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 28. Russia: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 29. Rest of Europe: Retail Execution Software Market – Revenue and Forecast to 2027 (US$ Million)
Figure 30. Impact of COVID-19 Pandemic in Europe Country Markets
- Bizom (Mobisy Technologies Private Limited
- EdgeCG (StayinFront, Inc.)
- Intelligence Retail
- Trax Technology Solutions Pte Ltd.
- Valomnia
- WINIT
- XTEL (Kantar Group)
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