1.       Introduction

1.1   The Insight Partners Research Report Guidance

1.2   Market Segmentation

2.           Executive Summary

2.1   Key Insights

2.2   Market Attractiveness

3.           Research Methodology

3.1   Coverage

3.2   Secondary Research

3.3   Primary Research

4.           Europe Trade Promotion Management Software Market Landscape

4.1   Overview

4.2   PEST Analysis

4.3   Ecosystem Analysis

4.3.1         List of Vendors in Value Chain

5.           Europe Trade Promotion Management Software Market - Key Industry Dynamics

5.1   Trade Promotion Management Software Market - Key Industry Dynamics

5.2   Market Drivers

5.2.1         Rise in Expenditure on Trade Promotion Management

5.2.2         Growing Need for Software Solutions

5.2.3         Digitalization of Trade Promotion Operations

5.3   Market Restraints

5.3.1         Preference for Spreadsheet and Sell-out Based Payments

5.4   Market Opportunities

5.4.1         Focus Towards Online Promotions

5.4.2         Revolution of Data Analytics

5.5   Future Trends

5.5.1         Use of Advanced Analytics for Trade Promotion Management

5.6   Impact of Drivers and Restraints:

6.           Trade Promotion Management Software Market – Europe Market Analysis

6.1     Trade Promotion Management Software Market Revenue (US$ Million), 2020 – 2030

6.2   Trade Promotion Management Software Market Forecast and Analysis

7.           Europe Trade Promotion Management Software Market Analysis - Component

7.1   Solution

7.1.1         Overview

7.1.2         Solution Market, Revenue and Forecast to 2030 (US$ Million)

7.2   Services

7.2.1         Overview

7.2.2         Services Market, Revenue and Forecast to 2030 (US$ Million)

8.           Europe Trade Promotion Management Software Market Analysis – Deployment Type

8.1   Cloud

8.1.1         Overview

8.1.2         Cloud Market, Revenue and Forecast to 2030 (US$ Million)

8.2   On-Premise

8.2.1         Overview

8.2.2         On-Premise Market, Revenue and Forecast to 2030 (US$ Million)

9.           Europe Trade Promotion Management Software Market Analysis - Application

9.1   Large Enterprises

9.1.1         Overview

9.1.2         Large Enterprises Market, Revenue and Forecast to 2030 (US$ Million)

9.2   SMEs

9.2.1         Overview

9.2.2         SMEs Market, Revenue and Forecast to 2030 (US$ Million)

10.        Europe Trade Promotion Management Software Market Analysis - Industry Vertical

10.1     Retail & Consumer Goods

10.1.1       Overview

10.1.2       Retail & Consumer Goods Market, Revenue and Forecast to 2030 (US$ Million)

10.2     Pharmaceutical

10.2.1       Overview

10.2.2       Pharmaceutical Market, Revenue and Forecast to 2030 (US$ Million)

10.3     IT and Services

10.3.1       Overview

10.3.2       IT and Services Market, Revenue and Forecast to 2030 (US$ Million)

10.4     Manufacturing

10.4.1       Overview

10.4.2       Manufacturing Market, Revenue and Forecast to 2030 (US$ Million)

10.5     Others

10.5.1       Overview

10.5.2       Others Market Revenue and Forecast to 2030 (US$ Million)

11.        Europe Trade Promotion Management Software Market - Country Analysis

11.1     Europe: Trade Promotion Management Software Market

11.1.1       Europe: Trade Promotion Management Software Market, by Key Country – Revenue (2022) (US$ Million)

11.1.2       Europe: Trade Promotion Management Software Market, by Key Country

11.1.2.1          Germany: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.1.1        Germany: Trade Promotion Management Software Market Breakdown by Component

11.1.2.1.2        Germany: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.1.3        Germany: Trade Promotion Management Software Market Breakdown by Application

11.1.2.1.4        Germany: Trade Promotion Management Software Market Breakdown by Industry Vertical

11.1.2.2          UK: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.2.1        UK: Trade Promotion Management Software Market Breakdown by Component

11.1.2.2.2        UK: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.2.3        UK: Trade Promotion Management Software Market Breakdown by Application

11.1.2.2.4        UK: Trade Promotion Management Software Market Breakdown by Industry Vertical

11.1.2.3          France: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.3.1        France: Trade Promotion Management Software Market Breakdown by Component

11.1.2.3.2        France: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.3.3        France: Trade Promotion Management Software Market Breakdown by Application

11.1.2.3.4        France: Trade Promotion Management Software Market Breakdown by Industry Vertical

11.1.2.4          Italy: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.4.1        Italy: Trade Promotion Management Software Market Breakdown by Component

11.1.2.4.2        Italy: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.4.3        Italy: Trade Promotion Management Software Market Breakdown by Application

11.1.2.4.4        Italy: Trade Promotion Management Software Market Breakdown by Industry Vertical

11.1.2.5          Russia: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.5.1        Russia: Trade Promotion Management Software Market Breakdown by Component

11.1.2.5.2        Russia: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.5.3        Russia: Trade Promotion Management Software Market Breakdown by Application

11.1.2.5.4        Russia: Trade Promotion Management Software Market Breakdown by Industry Vertical

11.1.2.6          Rest of Europe: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

11.1.2.6.1        Rest of Europe: Trade Promotion Management Software Market Breakdown by Component

11.1.2.6.2        Rest of Europe: Trade Promotion Management Software Market Breakdown by Deployment Type

11.1.2.6.3        Rest of Europe: Trade Promotion Management Software Market Breakdown by Application

11.1.2.6.4        Rest of Europe: Trade Promotion Management Software Market Breakdown by Industry Vertical

12.        Industry Landscape

12.1 Overview

12.2 Market Initiative

13.        Company Profiles

13.1     Wipro Ltd

13.1.1       Key Facts

13.1.2       Business Description

13.1.3       Products and Services

13.1.4       Financial Overview

13.1.5       SWOT Analysis

13.1.6       Key Developments

13.2     PSignite Group Inc

13.2.1       Key Facts

13.2.2       Business Description

13.2.3       Products and Services

13.2.4       Financial Overview

13.2.5       SWOT Analysis

13.2.6       Key Developments

13.3     Aera Technology

13.3.1       Key Facts

13.3.2       Business Description

13.3.3       Products and Services

13.3.4       Financial Overview

13.3.5       SWOT Analysis

13.3.6       Key Developments

13.4     TELUS

13.4.1       Key Facts

13.4.2       Business Description

13.4.3       Products and Services

13.4.4       Financial Overview

13.4.5       SWOT Analysis

13.4.6       Key Developments

13.5     o9 Solutions, Inc.

13.5.1       Key Facts

13.5.2       Business Description

13.5.3       Products and Services

13.5.4       Financial Overview

13.5.5       SWOT Analysis

13.5.6       Key Developments

13.6     Oracle Corp

13.6.1       Key Facts

13.6.2       Business Description

13.6.3       Products and Services

13.6.4       Financial Overview

13.6.5       SWOT Analysis

13.6.6       Key Developments

13.7     SAP SE

13.7.1       Key Facts

13.7.2       Business Description

13.7.3       Products and Services

13.7.4       Financial Overview

13.7.5       SWOT Analysis

13.7.6       Key Developments

13.8     UpClear

13.8.1       Key Facts

13.8.2       Business Description

13.8.3       Products and Services

13.8.4       Financial Overview

13.8.5       SWOT Analysis

13.8.6       Key Developments

13.9     Anaplan Inc

13.9.1       Key Facts

13.9.2       Business Description

13.9.3       Products and Services

13.9.4       Financial Overview

13.9.5       SWOT Analysis

13.9.6       Key Developments

13.10 Aforza Inc

13.10.1    Key Facts

13.10.2    Business Description

13.10.3    Products and Services

13.10.4    Financial Overview

13.10.5    SWOT Analysis

13.10.6    Key Developments

14.        Appendix

14.1     About The Insight Partners

14.2     Word Index

List of Tables

Table 1.             Trade Promotion Management Software Market Segmentation

Table 2.             Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Million)

Table 3.             Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Million) – Component

Table 4.             Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Million) –Deployment

Table 5.             Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Million) – Application

Table 6.             Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Million) – Industry Vertical

Table 7.             Europe: Trade Promotion Management Software Market, by Country – Revenue and Forecast to 2030 (USD Million)

Table 8.             Germany: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 9.             Germany: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 10.          Germany: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 11.          Germany: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 12.          UK: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 13.          UK: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 14.          UK: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 15.          UK: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 16.          France: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 17.          France: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 18.          France: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 19.          France: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 20.          Italy: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 21.          Italy: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 22.          Italy: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 23.          Italy: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 24.          Russia: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 25.          Russia: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 26.          Russia: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 27.          Russia: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 28.          Rest of Europe: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Component

Table 29.          Rest of Europe: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Deployment Type

Table 30.          Rest of Europe: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Application

Table 31.          Rest of Europe: Trade Promotion Management Software Market Revenue and Forecasts to 2030 (US$ Mn) – By Industry Vertical

Table 32.          List of Abbreviation

List of Figures

Figure 1.           Trade Promotion Management Software Market Segmentation, By Country

Figure 2.           PEST Analysis

Figure 3.           Ecosystem: Trade Promotion Management Software Market

Figure 4.           Impact Analysis of Drivers and Restraints

Figure 5.           Trade Promotion Management Software Market Revenue (US$ Million), 2020 – 2030

Figure 6.           Trade Promotion Management Software Market Share (%) – Component, 2022 and 2030

Figure 7.           Solution Market Revenue and Forecasts to 2030 (US$ Million)

Figure 8.           Services Market Revenue and Forecasts to 2030 (US$ Million)

Figure 9.           Trade Promotion Management Software Market Share (%) – Deployment Type, 2022 and 2030

Figure 10.        Cloud Market Revenue and Forecasts to 2030 (US$ Million)

Figure 11.        On-Premise Market Revenue and Forecasts to 2030 (US$ Million)

Figure 12.        Trade Promotion Management Software Market Share (%) – Application, 2022 and 2030

Figure 13.        Large Enterprises Market Revenue and Forecasts to 2030 (US$ Million)

Figure 14.        SMEs Market Revenue and Forecasts to 2030 (US$ Million)

Figure 15.        Trade Promotion Management Software Market Share (%) – Industry Vertical, 2022 and 2030

Figure 16.        Retail & Consumer Goods Market Revenue and Forecasts to 2030 (US$ Million)

Figure 17.        Pharmaceutical Market Revenue and Forecasts to 2030 (US$ Million)

Figure 18.        IT and Services Market Revenue and Forecasts to 2030 (US$ Million)

Figure 19.        Manufacturing Market Revenue and Forecasts to 2030 (US$ Million)

Figure 20.        Others Market Revenue and Forecasts to 2030 (US$ Million)

Figure 21.        Europe: Trade Promotion Management Software Market, by Key Country – Revenue 2022 (US$ Million)

Figure 22.        Europe: Trade Promotion Management Software Market by Key Country (2022 and 2030) (%)

Figure 23.        Germany: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

Figure 24.        UK: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

Figure 25.        France: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

Figure 26.        Italy: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

Figure 27.        Russia: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)

Figure 28.        Rest of Europe: Trade Promotion Management Software Market – Revenue and Forecast to 2030 (US$ Million)