South America Virtual Event Software Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Solution (Software and Services), Enterprise Size (SMEs and Large Enterprises), and End-User (Trade Show Organizers, Event Management Agencies, Corporates, Academic Organizations, and Others)
Market Introduction
SAM includes countries such as Brazil and Argentina. The event and corporate meeting sectors in the region are flourishing. In nearly every type, beginning from product demos to training seminars to customer-centric gatherings and leadership summits, the number of events and meeting spaces increased in 2019. With the increase in customer-centric gatherings, virtual event planners are expected to experience significant growth in the number of conferences and seminars as respective businesses seek to grow their companies. In the last few months, technological adoption in all events and meetings in rising. As a matter of fact, for convenience and cost-savings, event planners are demanding virtual Solution to enable remote participants to ensure more attendees in sessions. In the rise of the COVID-19 pandemic, virtual meetings and online conferences are gaining high traction across the region. In the event industry, the region is a different destination possessing a new and recognizable culture. Countries such as Brazil, Argentina, Colombia, Ecuador, and Peru gain a lot of attention from event companies. With more than 25 years as one of the notable technical events for the E&P industry in South America, the next SPE Latin American and Caribbean Petroleum Engineering Conference (LACPEC) was held virtually in July 2020. The region is taking leverage of virtual networking with experts/professionals globally. The virtual event software enables the participants and host to increase networking with other colleagues and professionals through virtual lounge. In the LACPEC event, the professionals were offered with a virtual space for networking with energy & power professionals through virtual platforms, chats, and one-on-one calls. Moreover, ICEF Latin America is looking ahead to virtually conduct events and webinars. This will impact the penetration of virtual event software in the region to ensure the uninterrupted business of industries and enable them to conduct their webinars through web and software.
Brazil has the highest number of COVID-19 cases, followed by Ecuador, Chile, Peru, and Argentina, among others. The government of South America has taken an array of actions to protect their citizens and contain COVID-19’s spread. It is anticipated that South America will face lower export revenues, both from the drop in commodity prices and reduction in export volumes, especially to China, Europe, and the United States, which are important trade partners. Containment measures in several countries of South America will reduce economic activity in the manufacturing and service sectors for at least the next quarter and is expected to rebound once the pandemic is contained. Several countries in South America have been severely affected by the COVID-19 outbreak. Brazil has had the worst hit in the region, with the number of positive cases continuing to surge on a daily basis. The pandemic has had a positive impact on the virtual event platform market. The COVID-19 pandemic has enabled transformation of traditional events to virtual events with the help of virtual event platform. Hence, the overall impact of COVID-19 on South America region is moderate.
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Market Overview and Dynamics
The virtual event software market in South America is expected to grow from US$ 341.02 million in 2021 to US$ 795.64 million by 2028; it is estimated to grow at a CAGR of 12.9% from 2021 to 2028. Technological developments such as software-as-a-service based virtual events is generating a huge impact on the trend of conducting events virtually. The cloud-based tool allows the end user to provide interactive experience while enhancing overall sales experience through podcasting, instant messaging, and virtual product experience. Also, another Solution making a positive impact in the growth of virtual events is Connect through Live Streaming. Live streaming events enable larger number of participants to access content resources to assist them align with context better. Connect through live streaming is a process of streaming entire live video in real-time. The participants can enjoy presentations as live streaming are real and more authentic; unlike edited videos which feels distant and manipulated. For instance, companies such as Airmeet provides live video streaming in a HD quality with different engagement features such as group chat, Q&A, “social lounge with agenda”, and “raise hand”. The new product is accessible on any modern browser”. Hybrid Events is another aspect that would help in creating lucrative business opportunities for the growth of virtual events. The COVID-19 pandemic has transformed the event industry to assist planners and companies make better decisions utilizing virtual event Solution. As 2020 witnessed many virtual events, 2021 will observe a rise of hybrid events. Since vaccination is getting rolled up globally, it might become possible to commence with hosting in-person events. However, every attendee will not be comfortable with attending physical conferences and events so soon. Therefore, to assist in this case, hybrid events would play a positive role in boosting adoption of virtual event software. Hybrid events help the event planners to host event with limited number of physical attendees in one location and at a same time would give an online hub too for virtual attendees to take participation in events freely. Moreover, it is projected that over 65% of events professionals aims to utilize hybrid event format once in-person events start again. All aspects aforesaid about hybrid events and live streaming feature in virtual event software would help in accelerating the market growth.
Key Market Segments
In terms of solution, the software segment held a larger share in 2020. Based on enterprise size, large enterprises size segment held the largest share in 2020. Based on end-user, the trade show organizers segment held the largest share in 2020.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the virtual event software market in South America are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Hopin; InEvent, Inc.; Pathable; Hubilo Technologies Inc.; and ubivent among others.
Reasons to buy report
- To understand the South America virtual event software market landscape and identify market segments that are most likely to guarantee a strong return
- Stay ahead of the race by comprehending the ever-changing competitive landscape for South America virtual event software market
- Efficiently plan M&A and partnership deals in South America virtual event software market by identifying market segments with the most promising probable sales
- Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form South America virtual event software market
- Obtain market revenue forecast for market by various segments from 2021-2028 in South America region.
South America Virtual Event Software Market Segmentation
South America Virtual Event Software Market – By Solution
- Software
- Services
South America Virtual Event Software Market – By Enterprise Size
- SMEs
- Large Enterprises
South America Virtual Event Software Market – By End-User
- Trade Show Organizers
- Event Management Agencies
- Corporates
- Academic Organizations
- Others
South America Virtual Event Software Market – By Country
- Brazil
- Argentina
- Rest of SAM
South America Virtual Event Software Market – Companies Mentioned
- Hopin
- InEvent Inc.
- Pathable, Inc.
- Hubilo Technologies Inc.
- ubivent
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. South America Virtual Event Software – Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. South America Virtual Event Software Market – Key Market Dynamics
5.1 Key Market Drivers
5.1.1 Fostering inclination toward virtual events
5.1.2 Widening application of virtual events by planners
5.2 Key Market Restraints
5.2.1 Heighten threat of data protection
5.3 Key Market Opportunities
5.3.1 Origination of live streaming feature and rising concept of hybrid events
5.4 Future Trends
5.4.1 Establishment of advanced technologies
5.5 Impact Analysis of Drivers and Restraints
6. South America Virtual Event Software – Market Analysis
6.1 South America Virtual Event Software Market Overview
6.2 South America Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
7. South America Virtual Event Software Market Analysis – By Solution
7.1 Overview
7.2 South America Virtual Event Software Market- by Solution
7.3 Software
7.3.1 Overview
7.3.2 Software: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Services
7.4.1 Overview
7.4.2 Services: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
8. South America Virtual Event Software Market – By Enterprise Size
8.1 Overview
8.1.1 South America Virtual Event Software Market- By Enterprise Size
8.2 SMEs
8.2.1 Overview
8.2.2 SMEs: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
8.3 Large Enterprises
8.3.1 Overview
8.3.2 Large Enterprises: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
9. South America Virtual Event Software Market – By End-User
9.1 Overview
9.2 South America Virtual Event Software Market- By End-user
9.3 Trade Show Organizers
9.3.1 Overview
9.3.2 Trade Show Organizers: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
9.4 Event Management Agencies
9.4.1 Overview
9.4.2 Event Management Agencies: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
9.5 Corporates
9.5.1 Overview
9.5.2 Corporates: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
9.6 Academic Organizations
9.6.1 Overview
9.6.2 Academic Organizations: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
9.7 Other End-Users
9.7.1 Overview
9.7.2 Other End-Users: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
10. South America Virtual Event Software Market – Country Analysis
10.1 Overview
10.1.1 SAM: Virtual Event Software Market- by Key Country
10.1.1.1 Brazil: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
10.1.1.1.1 Brazil: Virtual Event Software Market- by Solution
10.1.1.1.2 Brazil: Virtual Event Software Market- By Enterprise Size
10.1.1.1.3 Brazil: Virtual Event Software Market- By End-user
10.1.1.2 Argentina: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
10.1.1.2.1 Argentina: Virtual Event Software Market- by Solution
10.1.1.2.2 Argentina: Virtual Event Software Market- By Enterprise Size
10.1.1.2.3 Argentina: Virtual Event Software Market- By End-user
10.1.1.3 Rest of SAM: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
10.1.1.3.1 Rest of SAM: Virtual Event Software Market- by Solution
10.1.1.3.2 Rest of SAM: Virtual Event Software Market- By Enterprise Size
10.1.1.3.3 Rest of SAM: Virtual Event Software Market- By End-user
11. South America Virtual Event Software Market – COVID-19 Impact Analysis
11.1 Overview
12. South America Virtual Event Software Market – Industry Landscape
12.1 Overview
12.2 Market Initiative
12.3 Merger and Acquisition
12.4 New Product Launch
13. Company Profiles
13.1 Hopin
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 InEvent Inc.
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Pathable, Inc
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Hubilo Technologies Inc.
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 ubivent
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
14. Appendix
14.1 About The Insight Partners
14.2 Word Index
LIST OF TABLES
Table 1. Brazil: Virtual Event Software Market- by Solution –Revenue and Forecast to 2028 (US$ Million)
Table 2. Brazil: Virtual Event Software Market- By Enterprise Size–Revenue and Forecast to 2028 (US$ Million)
Table 3. Brazil: Virtual Event Software Market- By End-user –Revenue and Forecast to 2028 (US$ Million)
Table 4. Argentina: Virtual Event Software Market- by Solution –Revenue and Forecast to 2028 (US$ Million)
Table 5. Argentina: Virtual Event Software Market- By Enterprise Size–Revenue and Forecast to 2028 (US$ Million)
Table 6. Argentina: Virtual Event Software Market- By End-user –Revenue and Forecast to 2028 (US$ Million)
Table 7. Rest of SAM: Virtual Event Software Market- by Solution–Revenue and Forecast to 2028 (US$ Million)
Table 8. Rest of SAM: Virtual Event Software Market- By Enterprise Size–Revenue and Forecast to 2028 (US$ Million)
Table 9. Rest of SAM: Virtual Event Software Market- By End-user –Revenue and Forecast to 2028 (US$ Million)
Table 10. List of Abbreviation
LIST OF FIGURES
Figure 1. South America Virtual Event Software Market Segmentation
Figure 2. South America Virtual Event Software Market Segmentation – By Country
Figure 3. South America Virtual Event Software Market Overview
Figure 4. software Segment Held the Largest Market Share in 2020
Figure 5. Large Enterprises Segment Held the Largest Market Share in 2020
Figure 6. Trade Show Organizers End-user Held the Largest Market Share in 2020
Figure 7. Brazil was the Largest Revenue Contributor in 2020
Figure 8. South America – PEST Analysis
Figure 9. Virtual Event Software Market– Ecosystem Analysis
Figure 10. Expert Opinion
Figure 11. South America virtual event software market Impact Analysis of Drivers and Restraints
Figure 12. South America Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 13. South America Virtual Event Software Market Revenue Share, By Solution (2020 and 2028)
Figure 14. Software: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. Services: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 16. South America Virtual Event Software Market Revenue Share, By Enterprise Size (2020 and 2028)
Figure 17. SMEs: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 18. Large Enterprises: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 19. South America Virtual Event Software Market Revenue Share, By End-user (2020 and 2028)
Figure 20. Trade Show Organizers: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 21. Event Management Agencies: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 22. Corporates: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 23. Academic Organizations: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 24. Other End-Users: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 25. Geographic Overview of Virtual Event Software Market
Figure 26. SAM: Virtual Event Software Market Revenue Share, By Key Country (2020 and 2028)
Figure 27. Brazil: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 28. Argentina: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 29. Rest of SAM: Virtual Event Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 30. Impact of COVID-19 Pandemic in South America
- Hopin
- InEvent Inc.
- Pathable, Inc.
- Hubilo Technologies Inc.
- ubivent
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the South America virtual event software market.
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the South America virtual event software market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth South America market trends and outlook coupled with the factors driving the virtual event software market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution