North America Automotive ECU Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Application (ADAS and Safety System, Body Control and Comfort System, Infotainment and Communication System, and Powertrain System), Propulsion Type (Electric, Hybrid, and ICE), ECU Capacity (16-bit ECU, 32-bit ECU, and 64-bit ECU), and Vehicle Type (Heavy Duty, Medium Duty, and Light Duty)
Market Introduction
The US, Canada, and Mexico are among the major countries in North America. The US is a developed country in terms of modern technology, standard of living, infrastructure, etc. Moreover, owing to a increasing customer demand for high-quality products and services, companies are continuously innovating their offerings to serve their customers in the best possible way. Autonomous driving has gained huge importance in North America. Technology leaders are collaborating with manufacturing enterprises and automotive companies for the successful implementation in the automotive industry. North America has a developed automotive market and is considered as one of the largest commercial vehicle producers and consumers nations in the world. The demand for commercial and military heavy-duty vehicles is the all-time high in the region due to a continuously high need for logistics and transportation in countries such as the US, Canada, and Mexico. Thus, North America has recorded the significant sales of trucks, trailers, and other heavy-duty vehicles in recent years. The adoption of tire pressure monitoring systems (TPMS) on all commercial vehicles has been mandated by the US government. In addition, the Greenhouse Gas (GHG) regulation implemented by the US Environmental Protection Agency (EPA) is anticipated to catalyze the use of electric vehicles (EVs), thereby boosting the demand for automotive ECUs in the region.
In case of COVID-19, North America is highly affected specially the US. An exponential rise in the number of COVID-19 cases compelled governments in North American countries to impose lockdown in the respective countries. The majority of the manufacturing plants were shut down, municipalities were functioning at a slower pace than that in the past, and the automotive industry has been at a halt, which adversely affected the North American automotive ECU market in 2020. North America accounts for a major share of automotive ECU sales, and declining sales of ECU in North America might affect the growth of the lobal automotive ECU industry. The impact of the pandemic is expected to persist for a short term. The short-term effect of COVID-19 would not affect the recovery of the overall sales performance of the automotive industry; this is mainly attributed to the continuous promotion of passenger vehicles by various companies in the North America. However, the automotive sector is regaining its pace with the resumption of operations at manufacturing units, which would boost the adoption of automotive ECUs in the coming years.
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Market Overview and Dynamics
The North America automotive ECU market is expected to grow from US$ 5,258.46 million in 2021 to US$ 7,444.50 million by 2028; it is estimated to grow at a CAGR of 5.1% from 2021 to 2028. The demand for automotive electronic control unit (ECU) is increasing at a notable rate in the SUVs segment of the automotive sector. The rising demand for SUVs is thus boosting the growth of automotive ECU market. The popularity of SUVs continues to grow in almost every market in the region. As the marketplace has experienced tremors due to trade tensions and a slowdown in the market, car manufacturers look for new ways to expand their presence. The shifting interest of customers from sedan or hatchbacks to SUVs started 7 years ago and is still progressing strong, which has encouraged vehicle manufacturers to focus on integrating advance automotive ECUs in these vehicles. GM keeps the lead but it squandered some of its market share to Toyota, Nissan, Ford, and Honda. FCA, the second-largest player, overtook shares on the back of its new offerings—Jeep Wrangler and Compass. VW Group, Hyundai-Kia, Mazda, Subaru, and BMW Group are among the other major SUV market shareholders in the region. Thus, the proliferation of SUV market is driving the demand and adoption of automotive ECUs in the North America region.
Key Market Segments
In terms of application, the ADAS and Safety System segment accounted for the largest share of the North America automotive ECU market in 2020. In terms of propulsion type, the ICE segment held a larger market share of the North America automotive ECU market in 2020. In terms of ECU capacity, the 32-bit ECU segment held a larger market share of the North America automotive ECU market in 2020. Further, the light duty segment held a larger share of the North America automotive ECU market based on vehicle type in 2020.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the North America automotive ECU market are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Aptiv PLC; Continental AG; Denso Corporation; Hitachi, Ltd.; Mitsubishi Electric Corporation; Pektron; Robert Bosch GmbH; TRANSTRON Inc.; Veoneer Inc; and ZF Friedrichshafen AG among others.
Reasons to buy report
- To understand the North America automotive ECU market landscape and identify market segments that are most likely to guarantee a strong return
- Stay ahead of the race by comprehending the ever-changing competitive landscape for North America automotive ECU market
- Efficiently plan M&A and partnership deals in North America automotive ECU market by identifying market segments with the most promising probable sales
- Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form North America automotive ECU market
- Obtain market revenue forecast for market by various segments from 2021-2028 in North America region.
North America Automotive ECU Market Segmentation
North America Automotive ECU Market - By Application
- ADAS and Safety System
- Body Control and Comfort System
- Infotainment and Communication System
- Powertrain System
North America Automotive ECU Market - By Propulsion Type
- Electric
- Hybrid
- ICE
North America Automotive ECU Market - By ECU Capacity
- 16-bit ECU
- 32-bit ECU
- 64-bit ECU
North America Automotive ECU Market - By Vehicle Type
- Heavy Duty
- Medium Duty
- Light Duty
North America Automotive ECU Market - By Country
- US
- Canada
- Mexico
North America Automotive ECU Market - Company Profiles
- Aptiv PLC
- Continental AG
- Denso Corporation
- Hitachi, Ltd.
- Mitsubishi Electric Corporation
- Pektron
- Robert Bosch GmbH
- TRANSTRON Inc.
- Veoneer Inc
- ZF Friedrichshafen AG
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. North America Automotive ECU Market Landscape
4.1 Market Overview
4.2 North America PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinions
5. North America Automotive ECU Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Surging Escalating Sales of SUV
5.1.2 Growing Sales of Premium Cars
5.2 Market Restraints
5.2.1 Defects in ECUs and Expensive Replacement
5.3 Market Opportunities
5.3.1 Rising Preference for Electrification of Vehicles
5.4 Future Trends
5.4.1 Growing Popularity of Fully-autonomous Cars
5.5 Impact Analysis of Drivers and Restraints
6. Automotive ECU Market – North America Analysis
6.1 North America Automotive ECU Market Overview
6.2 North America Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
7. North America Automotive ECU Market Analysis – By Application
7.1 Overview
7.2 North America Automotive ECU Market, By Application (2020 and 2028)
7.3 ADAS and Safety System
7.3.1 Overview
7.3.2 ADAS and Safety System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Body Control and Comfort System
7.4.1 Overview
7.4.2 Body Control and Comfort System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
7.5 Infotainment and Communication System
7.5.1 Overview
7.5.2 Infotainment and Communication System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
7.6 Powertrain System
7.6.1 Overview
7.6.2 Powertrain System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
8. North America Automotive ECU Market Analysis – By Propulsion Type
8.1 Overview
8.2 North America Automotive ECU Market, By Propulsion Type (2020 and 2028)
8.3 Electric
8.3.1 Overview
8.3.2 Electric: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Hybrid
8.4.1 Overview
8.4.2 Hybrid: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
8.5 ICE
8.5.1 Overview
8.5.2 ICE: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
9. North America Automotive ECU Market Analysis – By ECU Capacity
9.1 Overview
9.2 North America Automotive ECU Market, By ECU Capacity (2020 and 2028)
9.3-Bit ECU
9.3.1 Overview
9.3.2-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
9.4-Bit ECU
9.4.1 Overview
9.4.2-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
9.5-bit ECU
9.5.1 Overview
9.5.2-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
10. North America Automotive ECU Market Analysis – By Vehicle Type
10.1 Overview
10.2 North America Automotive ECU Market, By Vehicle Type (2020 and 2028)
10.3 Heavy Duty
10.3.1 Overview
10.3.2 Heavy Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
10.4 Medium Duty
10.4.1 Overview
10.4.2 Medium Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
10.5 Light Duty
10.5.1 Overview
10.5.2 Light Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
11. North America Automotive ECU Market – Country Analysis
11.1 Overview
11.1.1 North America: Automotive ECU Market- By Key Country
11.1.1.1 US: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
11.1.1.1.1 US: Automotive ECU Market- By Application
11.1.1.1.2 US: Automotive ECU Market- By Propulsion type
11.1.1.1.3 US: Automotive ECU Market- By ECU capacity
11.1.1.1.4 US: Automotive ECU Market- By Vehicle Type
11.1.1.2 Canada: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
11.1.1.2.1 Canada: Automotive ECU Market- By Application
11.1.1.2.2 Canada: Automotive ECU Market- By Propulsion type
11.1.1.2.3 Canada: Automotive ECU Market- By ECU capacity
11.1.1.2.4 Canada: Automotive ECU Market- By Vehicle Type
11.1.1.3 Mexico: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
11.1.1.3.1 Mexico: Automotive ECU Market- By Application
11.1.1.3.2 Mexico: Automotive ECU Market- By Propulsion type
11.1.1.3.3 Mexico: Automotive ECU Market- By ECU capacity
11.1.1.3.4 Mexico: Automotive ECU Market- By Vehicle Type
12. Impact of COVID-19 Pandemic
12.1 North America: Impact Assessment of COVID-19 Pandemic
13. Industry Landscape
13.1 Overview
13.2 Market Initiative
13.3 Merger and Acquisition
13.4 New Development
14. Company Profiles
14.1 Aptiv PLC
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
14.2 Continental AG
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Products and Services
14.2.4 Financial Overview
14.2.5 SWOT Analysis
14.2.6 Key Developments
14.3 Denso Corporation
14.3.1 Key Facts
14.3.2 Business Description
14.3.3 Products and Services
14.3.4 Financial Overview
14.3.5 SWOT Analysis
14.3.6 Key Developments
14.4 Hitachi, Ltd.
14.4.1 Key Facts
14.4.2 Business Description
14.4.3 Products and Services
14.4.4 Financial Overview
14.4.5 SWOT Analysis
14.4.6 Key Developments
14.5 Veoneer Inc
14.5.1 Key Facts
14.5.2 Business Description
14.5.3 Products and Services
14.5.4 Financial Overview
14.5.5 SWOT Analysis
14.5.6 Key Developments
14.6 Mitsubishi Electric Corporation
14.6.1 Key Facts
14.6.2 Business Description
14.6.3 Products and Services
14.6.4 Financial Overview
14.6.5 SWOT Analysis
14.6.6 Key Developments
14.7 Robert Bosch GmbH
14.7.1 Key Facts
14.7.2 Business Description
14.7.3 Products and Services
14.7.4 Financial Overview
14.7.5 SWOT Analysis
14.7.6 Key Developments
14.8 ZF Friedrichshafen AG
14.8.1 Key Facts
14.8.2 Business Description
14.8.3 Products and Services
14.8.4 Financial Overview
14.8.5 SWOT Analysis
14.8.6 Key Developments
14.9 TRANSTRON Inc.
14.9.1 Key Facts
14.9.2 Business Description
14.9.3 Products and Services
14.9.4 Financial Overview
14.9.5 SWOT Analysis
14.9.6 Key Developments
14.10 Pektron
14.10.1 Key Facts
14.10.2 Business Description
14.10.3 Products and Services
14.10.4 Financial Overview
14.10.5 SWOT Analysis
14.10.6 Key Developments
15. Appendix
15.1 About The Insight Partners
15.2 Word Index
LIST OF TABLES
Table 1. North America Automotive ECU Market – Revenue, and Forecast to 2028 (US$ Million)
Table 2. US: Automotive ECU Market- By Application –Revenue and Forecast to 2028 (US$ Million)
Table 3. US: Automotive ECU Market- By Propulsion type –Revenue and Forecast to 2028 (US$ Million)
Table 4. US: Automotive ECU Market- By ECU capacity –Revenue and Forecast to 2028 (US$ Million)
Table 5. US: Automotive ECU Market- By Vehicle Type –Revenue and Forecast to 2028 (US$ Million)
Table 6. Canada: Automotive ECU Market- By Application –Revenue and Forecast to 2028 (US$ Million)
Table 7. Canada: Automotive ECU Market- By Propulsion type –Revenue and Forecast to 2028 (US$ Million)
Table 8. Canada: Automotive ECU Market- By ECU capacity –Revenue and Forecast to 2028 (US$ Million)
Table 9. Canada: Automotive ECU Market- By Vehicle Type –Revenue and Forecast to 2028 (US$ Million)
Table 10. Mexico: Automotive ECU Market- By Application –Revenue and Forecast to 2028 (US$ Million)
Table 11. Mexico: Automotive ECU Market- By Propulsion type –Revenue and Forecast to 2028 (US$ Million)
Table 12. Mexico: Automotive ECU Market- By ECU capacity –Revenue and Forecast to 2028 (US$ Million)
Table 13. Mexico: Automotive ECU Market- By Vehicle Type –Revenue and Forecast to 2028 (US$ Million)
Table 14. List of Abbreviation
LIST OF FIGURES
Figure 1. North America Automotive ECU Market Segmentation
Figure 2. North America Automotive ECU Market Segmentation – By Country
Figure 3. North America Automotive ECU Market Overview
Figure 4. North America Automotive ECU Market, By Application
Figure 5. North America Automotive ECU Market, By Propulsion Type
Figure 6. North America Automotive ECU Market, By Country
Figure 7. North America – PEST Analysis
Figure 8. North America Automotive ECU Market– Ecosystem Analysis
Figure 9. Expert Opinions
Figure 10. North America Automotive ECU Market: Impact Analysis of Drivers and Restraints
Figure 11. North America Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 12. North America Automotive ECU Market Revenue Share, by Application (2020 and 2028)
Figure 13. North America ADAS and Safety System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 14. North America Body Control and Comfort System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. North America Infotainment and Communication System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 16. North America Powertrain System: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 17. North America Automotive ECU Market Revenue Share, By Propulsion Type (2020 and 2028)
Figure 18. North America Electric: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 19. North America Hybrid: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 20. North America ICE: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 21. North America Automotive ECU Market Revenue Share, by ECU Capacity (2020 and 2028)
Figure 22. North America 16-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 23. North America 32-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 24. North America 64-bit ECU: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 25. North America Automotive ECU Market Revenue Share, by Vehicle Type (2020 and 2028)
Figure 26. North America Heavy Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 27. North America Medium Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 28. North America Light Duty: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 29. North America: Automotive ECU Market Revenue Overview, by Country (2020) (US$ Mn)
Figure 30. North America: Automotive ECU Market Revenue Share, by Key Country (2020 and 2028)
Figure 31. US: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 32. Canada: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 33. Mexico: Automotive ECU Market – Revenue and Forecast to 2028 (US$ Million)
Figure 34. Impact of COVID-19 Pandemic in North American Country Markets
- Aptiv PLC
- Continental AG
- Denso Corporation
- Hitachi, Ltd.
- Mitsubishi Electric Corporation
- Pektron
- Robert Bosch GmbH
- TRANSTRON Inc.
- Veoneer Inc
- ZF Friedrichshafen AG
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the North America automotive ECU market.
- Highlights key business priorities in order to assist companies to realign their business strategies
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- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth North America market trends and outlook coupled with the factors driving the automotive ECU market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution