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Middle East and Africa Sex Toys Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Material (Metal, Silicone, Plastic, Glass, and Others); Gender (Male, and Female); Distribution Channel (E-Commerce, Specialty Stores, and Others)

Code: TIPRE00023038 | Pages: 98 | Industry: Medical Device | Date: Jun 2021
Covid

Market Introduction

A sex toy is an object or device used for sexual stimulation or to enhance sexual pleasure. Sex toys can be used for multiple purposes alone or with a partner by people of all age groups. The terms sex toy, sex product, sexual merchandise, and adult novelty have been used in previous researches. Products considered as sex toy in this study are vibrators, lubrication products, dildos, anal sex toys, penis rings, rubber vaginas, props for erotic play, and BDSM gear. The most purchased sex toy today is the vibrator. It is the first commercial sex toy of the modern era. Increased spending capacities and improved standard of living in developing economies are the factors expected to drive market growth. Besides, acceptance of the LGBTQ community and growing interest among women towards experimenting with sexual wellness products without hesitation is promoting the adoption of such products.

Thus, a changing perception of customers towards utilization of sex toys is expected to create a significant demand for Sex toys in the coming years, which is further anticipated to drive the Sex toys market.

Economic uncertainties and ongoing conflicts are worsening the condition in the region. For instance, countries such as Syria, Libya, and Yemen are suffering violent conflict and cannot implement any public health measures. Iran was in deep economic recession due to the US sanctions. Also, the major source of economic stabilization in Middle East countries is oil production and export. However, the recent pandemic is causing turbulence to the economies of the Middle East region. A sudden drop in domestic and external demand for goods and products, especially crude oil, and halted production due to labor shortage, are major impacts observed in the region. E-commerce is popular because it effectively preserves consumers' privacy by not labelling products with their names and not disclosing customer information during product delivery. E-commerce, which includes business websites, mobile apps, and social media, is the most diverse delivery channel. As a result of these developments, the sex toys market is expected to expand during the pandemic. According to research study LovetheSales.com, lingerie and vibrators are common among South Africans, with market demand up 122 percent and 124 percent respectively in April 2020 compared to April 2019. As a result of the above factors, COVID-19 has a positive impact on the sex toys industry.

 

 

Market Overview and Dynamics

The sex toys market in Middle East and Africa is expected to grow from US$ 1,097.9 million in 2021 to US$ 1,618.0 million by 2028; it is estimated to grow at a CAGR of 5.7% from 2021 to 2028. Sex toys are especially designed for sexual stimulations. The toys help improve sexual performance, extend shorten foreplay, and satisfy a partner who needs more time to climax. Moreover, some of the customers utilize sex toys to have orgasm, fantasize, relax, fall asleep, and to simply feel connected to their own bodies. The perception of people about the use and adoption of sex toys is changing in the region. The change in perception for sex toys among customers has encouraged the market players to develop advanced pleasure giving products. Moreover, the change is perception is also leading to the massive adoption of sex toys, especially by women. Further, surging number of adult shops in the region represents a shift in attitude toward sexual products, which, in turn is likely to drive the market growth.

 

Key Market Segments

In terms of material, the silicone segment accounted for the largest share of the Middle East and Africa sex toys market in 2020. In terms of gender, the female segment accounted for the largest share of the Middle East and Africa sex toys market in 2020. In terms of distribution channel, the e-commerce segment held a larger market share of the sex toys market in 2020.

 

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the sex toys market in Middle East and Africa are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Lovehoney Group Ltd., BMS Factory, and TENGA Co., Ltd.

 

Reasons to buy report

  • To understand the Middle East and Africa sex toys market landscape and identify market segments that are most likely to guarantee a strong return
  • Stay ahead of the race by comprehending the ever-changing competitive landscape for Middle East and Africa sex toys market
  • Efficiently plan M&A and partnership deals in Middle East and Africa sex toys market by identifying market segments with the most promising probable sales
  • Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Middle East and Africa sex toys market
  • Obtain market revenue forecast for market by various segments from 2021-2028 in Middle East and Africa region.

 

MIDDLE EAST AND AFRICA SEX TOYS MARKET SEGMENTATION

 

By Material

  • Metal
  • Silicone
  • Plastic
  • Glass
  • Others

 

By Gender

  • Male
  • Female

 

By Distribution Channel

  • E-Commerce
  • Specialty Stores
  • Others

 

By Country

  • Middle East and Africa
    • UAE
    • Saudi Arabia
    • South Africa
    • Rest of Middle East and Africa

 

 

Companies Mentioned

  1. Lovehoney Group Ltd.
  2. BMS Factory
  3. TENGA Co., Ltd.
 

1.           Introduction

1.1         Scope of the Study

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

1.3.1        Sex Toys Market – By Material

1.3.2        Sex Toys Market – By Gender

1.3.3        Sex Toys Market – By Distribution Channel

1.3.4        Middle East and Africa Sex toys Market – By Country

2.           Middle East and Africa Sex Toys Market – Key Takeaways

3.           Research Methodology

3.1         Coverage

3.2         Secondary Research

3.3         Primary Research

4.           Middle East and Africa Sex Toys Market – Market Landscape

4.1         Overview

4.2         PEST Analysis

4.2.1        Sex Toys Market- Middle East and Africa PEST Analysis

4.3         Expert Opinion

5.           Middle East and Africa Sex Toys Market - Key Market Dynamics

5.1         Market Drivers

5.1.1        Changing Perception of Customers Toward Utilization of Sex Toys

5.1.2        Increasing Number of Online Sex Toys Retailers

5.2         Market Restraints

5.2.1        Harmful Chemicals in Sex Toys

5.3         Market Opportunities

5.3.1        Increasing Investment by Sex Toys Manufacturers

5.4         Future Trends

5.4.1        Increasing Adoption of Technology in Sex Toys

5.4.2        App-Enabled Distance Toys and Bluetooth-Powered Toys:

5.4.3        Adventurous Toys:

5.4.4        USB-Rechargeable Toys:

5.4.5        Sex Toys for Medicalization and Sexual Health Promotion:

5.5         Impact Analysis

6.           Sex Toys Market – Middle East and Africa Analysis

6.1         Middle East and Africa Sex Toys Market Revenue Forecasts and Analysis

7.           Middle East and Africa Sex Toys Market Analysis and Forecasts To 2028 – By Material

7.1         Overview

7.2         Sex Toys Market Share, by Material, 2020 and 2028 (%)

7.3         Metal

7.3.1        Overview

7.3.2        Metal: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.4         Silicone

7.4.1.1          Overview

7.4.1.2          Silicone: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.5         Plastic

7.5.1.1          Overview

7.5.1.2          Plastic: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.6         Glass

7.6.1.1          Overview

7.6.1.2          Glass: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.7         Others

7.7.1.1          Overview

7.7.1.2          Others: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

8.           Middle East and Africa Sex Toys Market Analysis and Forecasts To 2028 – By Gender

8.1         Overview

8.2         Sex toys Market Share, by Gender, 2020 and 2028 (%)

8.3         Male

8.3.1        Overview

8.3.2        Male: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

8.4         Female

8.4.1        Overview

8.4.2        Female: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

9.           Middle East and Africa Sex toys Market Analysis and Forecasts to 2028– By Distribution Channel

9.1         Overview

9.2         Sex toys Market Share, by Distribution Channel, 2020 and 2028 (%)

9.3         E-commerce

9.3.1        Overview

9.3.2        E-Commerce: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

9.4         Specialty Stores

9.4.1        Overview

9.4.2        Specialty Stores: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

9.5         Others

9.5.1        Overview

9.5.2        Others: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

10.        Sex Toys Market Revenue and Forecasts to 2028 – Geographical Analysis

10.1      Middle East & Africa

10.1.1     Overview

10.1.2     Middle East & Africa: Sex Toys Market Share by Country – 2020 & 2028, (%)

10.1.3     Saudi Arabia

10.1.3.1       Saudi Arabia: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

10.1.3.2       Saudi Arabia: Sex Toys Market, by Material, 2019–2028 (USD Million)

10.1.3.3       Saudi Arabia: Sex Toys Market, by Gender, 2019–2028 (USD Million)

10.1.3.4       Saudi Arabia: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

10.1.4     UAE

10.1.4.1       UAE: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

10.1.4.2       UAE Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

10.1.4.3       UAE Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

10.1.4.4       UAE Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

10.1.5     South Africa

10.1.5.1       South Africa: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

10.1.5.2       South Africa Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

10.1.5.3       South Africa Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

10.1.5.4       South Africa Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

10.1.6     Rest of Middle East and Africa

10.1.6.1       Rest of Middle East and Africa: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

10.1.6.2       Rest of Middle East and Africa Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

10.1.6.3       Rest of Middle East and Africa Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

10.1.6.4       Rest of Middle East and Africa Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

11.        Impact Of COVID-19 Pandemic on Middle East and Africa Sex Toys Market

11.1      Middle East and Africa: Impact Assessment of COVID-19 Pandemic

12.        Industry Landscape

12.1      Overview

12.2      Growth Strategies Done by the Companies in the Market, (%)

12.3      Organic Developments

12.3.1     Overview

12.4      Inorganic Developments

12.4.1     Overview

13.        COMPANY PROFILES

13.1      BMS Factory

13.1.1     Key Facts

13.1.2     Business Description

13.1.3     Products and Services

13.1.4     Financial Overview

13.1.5     SWOT Analysis

13.1.6     Key Developments

13.1.7     Business Strategy

13.2      TENGA Co., Ltd.

13.2.1     Key Facts

13.2.2     Business Description

13.2.3     Products and Services

13.2.4     Financial Overview

13.2.5     SWOT Analysis

13.2.6     Key Developments

13.2.7     Business Strategy

13.3      Lovehoney Group Ltd.

13.3.1     Overview

13.3.2     Product Portfolio

13.3.3     SWOT Analysis

13.3.4     Recent Developments

13.3.5     Business Strategy

14.        Appendix

14.1      About the Insight Partners

14.2      Glossary of Terms

LIST OF TABLES

Table 1.             Saudi Arabia: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 2.             Saudi Arabia: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 3.             Saudi Arabia: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 4.             UAE Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

Table 5.             UAE Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

Table 6.             UAE Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

Table 7.             South Africa Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

Table 8.             South Africa Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

Table 9.             South Africa Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

Table 10.          Rest of Middle East and Africa Sex Toys Market, by Material – Revenue and Forecast to 2028 (USD Million)

Table 11.          Rest of Middle East and Africa Sex Toys Market, by Gender – Revenue and Forecast to 2028 (USD Million)

Table 12.          Rest of Middle East and Africa Sex Toys Market, by Distribution Channel – Revenue and Forecast to 2028 (USD Million)

Table 13.          Organic Developments Done by Companies

Table 14.          Inorganic Developments Done by Companies

Table 15.          Glossary of Terms, Sex Toys Market

 

LIST OF FIGURES

Figure 1.           Sex Toys Market Segmentation

Figure 2.           Middle East and Africa Sex Toys Market Overview

Figure 3.           Silicone Segment Held Largest Share of Material in Sex Toys Market

Figure 4.           UAE is Expected to Show Remarkable Growth During the Forecast Period

Figure 5.           Sex Toys Market - Middle East and Africa PEST Analysis

Figure 6.           Sex Toys Market Impact Analysis of Driver and Restraints

Figure 7.           Middle East and Africa Sex Toys Market – Revenue Forecasts and Analysis – 2020- 2028

Figure 8.           Sex Toys Market Share, by Material, 2020 and 2028 (%)

Figure 9.           Metal: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 10.        Silicone: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 11.        Plastic: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 12.        Glass: Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 13.        Others: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 14.        Sex toys Market Share, by Gender, 2020 and 2028 (%)

Figure 15.        Male: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 16.        Female: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 17.        Sex toys Market Share, by Distribution Channel, 2020 and 2028 (%)

Figure 18.        E-Commerce: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 19.        Specialty Stores: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 20.        Others: Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 21.        Middle East & Africa: Sex Toys Market, by Key Country – Revenue (2020) (USD Million)

Figure 22.        Middle East & Africa: Sex Toys Market Share by Country – 2020 & 2028, (%)

Figure 23.        Saudi Arabia: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 24.        UAE: Sex Toys Market – Revenue and Forecast to 2028 (US$ Million)

Figure 25.        South Africa: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 26.        Rest of Middle East and Africa: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 27.        Impact of COVID-19 Pandemic in Middle East and Africa Country Markets

Figure 28.        Growth Strategies Done by the Companies in the Market, (%)

 

 

  1. Lovehoney Group Ltd.
  2. BMS Factory
  3. TENGA Co., Ltd.
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Middle East and Africa sex toys market.
  • Highlights key business priorities in order to assist companies to realign their business strategies
  • The key findings and recommendations highlight crucial progressive industry trends in the Middle East and Africa sex toys market, thereby allowing players across the value chain to develop effective long-term strategies
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth Middle East and Africa market trends and outlook coupled with the factors driving the sex toys market, as well as those hindering it
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution 

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