Market Introduction
The Europe mouthwash market is a highly fragmented market with the presence of considerable regional and local players providing numerous solutions for companies investing in the market arena. There has been a remarkable shift in the retailing of oral care products in Europe in recent years. Online retailers are gradually being preferred over traditional distributors, retailers, and pharmacies. Purchasing oral care products through e-commerce portals offers several advantages, such as the availability of multi-brand oral care products at relatively lower prices, ease of purchasing, and free shipping. The successful sales of oral care products through e-commerce have prompted increasing investment toward these channels by major market players.
The COVID-19 pandemic effect is still very active among various countries in Europe. In addition to the recovery and rebuilding, European countries are investing in aggressive, track, test, surveillance, and respiratory systems to combat the pandemic. Among all European countries, the UK, Russia, France, Spain, Italy and Germany are most affected due to the increasing number of COVID-19 cases and deaths associated with it. A team from the Division of Infection and Immunity, University of Cardiff (United Kingdom) determined the effect of mouthwash on COVID-19. The team studied seven different commercial types of mouthwash such as Corsodyl, Listerine Cool Mint, Listerine Advanced, and Dentyl Fresh Protect, which contained varying amounts of ethanol and CPC. The results demonstrated the potential of the mouthwashes to reduce COVID-19 infectivity in the oropharynx. Thus, the growing focus on research to study the effect of mouthwash on novel coronavirus and rising oral care hygiene impact the market positively.
Market Overview and Dynamics
The mouthwash market in Europe is expected to grow from US$ 1,867.01 million in 2020 to US$ 2,799.26 million by 2027; it is estimated to grow at a CAGR of 6.0% from 2020 to 2027. Mouthwash is progressively gaining traction in the region, as people are becoming aware of maintaining good oral hygiene. Preventing cavity formation helps generate fresh breath and stops bacterial infection. The increasing Europe oral hygiene campaigns are resulting in market growth. This organization brings together the world of dentistry, intending to achieve optimal oral health for everyone. The organization recently announced that the overarching theme for the WOHD campaign for the next three years would be “Be Proud of Your Mouth.” With this empowering call to action, FDI hopes to motivate people to value and take care of their mouths and understand that by doing so, they can also help protect their general health and well-being. Colgate is celebrating the launch of a new mouthwash while it boosts off the second year of its Simplemente Saludable (Simply Healthy) program. Moreover, Unilever has partnered with the FDI World Dental Federation, an association of over 1 million dentists, since 2005. The partnership has taken a significant step toward improving oral health for both adults and children through oral health promotion and educational programs.
Key Market Segments
Based on product type, the cosmetics segment accounted for the largest share of the Europe mouthwash market in 2020. Based on flavour, the mint fresh tea segment accounted for the largest share of the Europe mouthwash market in 2020. As per indication, the chronic bad breath segment accounted for the largest share of the Europe mouthwash market in 2020. On the basis of distribution channel, the hypermarkets segment accounted for the largest share of the Europe mouthwash market in 2020. Based on end user, the adult segment accounted for the largest share of the Europe mouthwash market in 2020.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the Europe mouthwash market are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report include Colgate-Palmolive Company, Procter & Gamble, GlaxoSmithKline plc., Unilever, Johnson and Johnson Services, Inc., The Himalaya Drug Company, Lion Corporation, Amway, and Church & Dwight, Inc.
Reasons to buy report
Europe Mouthwash Market Segmentation
Europe Mouthwash Market -By Product Type
Europe Mouthwash Market -By Flavour
Europe Mouthwash Market -By Indication
Europe Mouthwash Market -By Distribution Channel
Europe Mouthwash Market -By End User
Europe Mouthwash Market – By Country
Europe Mouthwash Market – Company Profiles
| Report Attribute | Details |
|---|---|
| Market size in 2020 | US$ 1,867.01 Million |
| Market Size by 2027 | US$ 2,799.26 Million |
| CAGR (2020 - 2027) | 6.0% |
| Historical Data | 2018-2019 |
| Forecast period | 2021-2027 |
| Segments Covered |
By Product Type
|
| Regions and Countries Covered |
Europe
|
| Market leaders and key company profiles |
|
The Europe Mouthwash Market is valued at US$ 1,867.01 Million in 2020, it is projected to reach US$ 2,799.26 Million by 2027.
As per our report Europe Mouthwash Market, the market size is valued at US$ 1,867.01 Million in 2020, projecting it to reach US$ 2,799.26 Million by 2027. This translates to a CAGR of approximately 6.0% during the forecast period.
The Europe Mouthwash Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Mouthwash Market report:
The Europe Mouthwash Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Europe Mouthwash Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Europe Mouthwash Market value chain can benefit from the information contained in a comprehensive market report.
Please tell us your area of interest
(Market Segments/ Regions and Countries/ Companies)
E 1803, Panchshil Towers,
Wagholi, Haveli,
Pune - 412207,
Maharashtra, India
US:+16467917070
sales@businessmarketinsights.com
Get Free Sample For Europe Mouthwash Market
