Europe Athleisure Market

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028

Analysis By Type (Topwear, Bottomwear, Footwear, and Others), Category (Men, Women, Unisex, and Kids), and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others)

No. of Pages: 116
Report Code: BMIRE00025008
Category: Consumer Goods
Europe Athleisure Market
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The athleisure market in Europe is expected to grow from US$ 114.26 million in 2021 to US$ 224.63 million by 2028. it is estimated to grow at a CAGR of 10.1% from 2021 to 2028.

There has been a growing preference of the consumers during the COVID-19 pandemic wanting fashion players to act responsibly and consider the social and environmental impacts of their businesses. According to a survey conducted by McKinsey and Company in April 2020 across more than 2,000 UK and German consumers, 67% consider the use of sustainable materials an important purchasing factor, and 63% consider a brand’s promotion of sustainability an important purchasing factor as well. Thus, due to the rise in the sustainability trend in the fashion industry, more and more consumers are demanding athleisure, which is sustainable, durable, and made up of high-quality materials.

 

Manufacturers are also focusing on bridging the gap between fashion and innovative functional designs and providing sustainable athleisure to consumers. For instance, HanesBrands, an athleisure manufacturing company, has initiated a wide-ranging 2030 global sustainability goal, under which the company will focus on eliminating all single-use plastics and reducing packaging weight by 25% while also moving to 100% recycled polyester and sustainably sourced cotton for their apparels. Along with this, Nike Inc. initiated a movement to zero carbon and zero waste. The movement includes the usage of sustainable materials to manufacture footwear and athletic wear. Thus, in the coming years, the demand for sustainable athleisure is expected to grow, which will lead to an increase in the development of sustainable athleisure from manufacturers.

 

With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Europe athleisure market at a substantial CAGR during the forecast period.

 

Europe Athleisure Market Revenue and Forecast to 2028 (US$ Million)  
Europe Athleisure Market Revenue and Forecast to 2028 (US$ Million)  

Europe Athleisure market Segmentation

 

The Europe athleisure market is analyzed on the basis of type, category, distribution channel, and country. Based on type, the market is segmented into topwear, bottomwear, footwear, and others. In 2020, the bottomwear segment held the largest share of the market, and the footwear segment is expected to register a higher CAGR during the forecast period. Based on category, the market is segmented into men, women, unisex, and kids. In 2020, the men segment held the largest market share; and the women segment is expected to register the highest CAGR in the market during the forecast period.

 

Based on distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. In 2020, the supermarkets & hypermarkets segment held the largest share of the market, and the online retail segment is expected to register a higher CAGR during the forecast period.

 

Based on country, the Europe athleisure market is segmented into Germany, the UK, France, Italy, Russia, and the Rest of Europe. In 2020, the Rest of Europe held the largest market share. France is expected to grow at the fastest CAGR during the forecast period.

 

Adidas AG; ASICS India Pvt. Ltd.; Athleta LLC; Authentic Brands Group LLC; Columbia Sportswear Company; H & M Hennes & Mauritz AB; lululemon athletica; Nike, Inc.; PUMA SE; and Under Armour, Inc. are the leading companies in the Europe athleisure market.

Europe Athleisure Market Strategic Insights

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Europe Athleisure Market Segmentation Analysis

Europe Athleisure Market Report Highlights

Europe Athleisure Report Scope

Report Attribute Details
Market size in 2021 US$ 114.26 Million
Market Size by 2028 US$ 224.63 Million
CAGR (2021 - 2028) 10.1%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By Type
  • Topwear
  • Bottomwear
  • Footwear
By Category
  • Men
  • Women
  • Unisex
  • Kids
By Distribution Channel
  • Supermarkets & Hypermarkets
  • Specialty Stores
  • Online Retail
Regions and Countries Covered Europe
  • UK
  • Germany
  • France
  • Russia
  • Italy
  • Rest of Europe
Market leaders and key company profiles
  • ADIDAS AG
  • ASICS
  • ATHLETA LLC
  • AUTHENTIC BRANDS GROUP
  • COLUMBIA SPORTSWEAR COMPANY
  • HENNES AND MAURITZ AB
  • LULULEMON ATHLETICA
  • NIKE, INC.
  • PUMA SE
  • UNDER ARMOUR, INC
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Europe Athleisure Market Country and Regional Insights

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The List of Companies - Europe Athleisure Market

  1. ADIDAS AG
  2. ASICS
  3. ATHLETA LLC
  4. AUTHENTIC BRANDS GROUP
  5. COLUMBIA SPORTSWEAR COMPANY
  6. HENNES AND MAURITZ AB
  7. LULULEMON ATHLETICA
  8. NIKE, INC.
  9. PUMA SE
  10. UNDER ARMOUR, INC
Frequently Asked Questions
How big is the Europe Athleisure Market?

The Europe Athleisure Market is valued at US$ 114.26 Million in 2021, it is projected to reach US$ 224.63 Million by 2028.

What is the CAGR for Europe Athleisure Market by (2021 - 2028)?

As per our report Europe Athleisure Market, the market size is valued at US$ 114.26 Million in 2021, projecting it to reach US$ 224.63 Million by 2028. This translates to a CAGR of approximately 10.1% during the forecast period.

What segments are covered in this report?

The Europe Athleisure Market report typically cover these key segments-

  • Type (Topwear, Bottomwear, Footwear)
  • Category (Men, Women, Unisex, Kids)
  • Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail)

What is the historic period, base year, and forecast period taken for Europe Athleisure Market?

The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Athleisure Market report:

  • Historic Period : 2019-2020
  • Base Year : 2021
  • Forecast Period : 2022-2028
  • Who are the major players in Europe Athleisure Market?

    The Europe Athleisure Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • ADIDAS AG
  • ASICS
  • ATHLETA LLC
  • AUTHENTIC BRANDS GROUP
  • COLUMBIA SPORTSWEAR COMPANY
  • HENNES AND MAURITZ AB
  • LULULEMON ATHLETICA
  • NIKE, INC.
  • PUMA SE
  • UNDER ARMOUR, INC
  • Who should buy this report?

    The Europe Athleisure Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Europe Athleisure Market value chain can benefit from the information contained in a comprehensive market report.

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