Report : Asia Pacific Automotive HUD Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Installation Type (Combiner HUD and Windshield HUD), Location [Conventional HUD and Augmented Reality HUD (AR HUD)], and Vehicle [Passenger Cars, Light Commercial Vehicles (LCV), and Heavy Commercial Vehicles (HCV)]
At 18.4% CAGR, the Asia Pacific Automotive HUD Market is speculated to be worth US$ 1,446.95 million by 2028, says Business Market Insights
According to Business Market Insights’ research, the APAC automotive HUD market was valued at US$ 524.22 million in 2022 and is expected to reach US$ 1,446.95 million by 2028, registering an annual growth rate of 18.4% from 2022 to 2028. Increased adoption rate of windshield HUD and rising awareness about passenger and vehicle safety.
Augmented reality (AR) is a rapidly evolving technology field that draws attention due to its capacity to overlay digital things in the consumer's environment. Manufacturers are increasingly incorporating augmented reality (AR) and artificial intelligence (AI) into head-up displays (HUDs) to increase safety and visibility in autonomous vehicles. When used in conjunction with existing holographic HUDs, AR has the potential to improve functionality by overlaying navigational indicators and other barriers with color-coded strips and other indicators. The incorporation of augmented reality in head-up displays (HUDs) is anticipated to gain popularity in the coming years as manufacturers attempt to improve the driving experience. Growing public awareness of enhanced safety features and control modules in automobiles is likely to fuel this trend, and as installation prices decrease, more manufacturers are expected to use this technology. This is expected to drive the market during the forecast period.
On the contrary, limited space in automotive cockpit hurdles the growth of APAC automotive HUD market.
Based on installation type, the APAC automotive HUD market is divided into combiner HUD and windshield HUD. The windshield HUD bearings automotive HUD segment held 62.3% market share in 2022, amassing US$ 326.57 million. It is projected to garner US$ 855.49 million by 2028 to expand at 17.4% CAGR during 2022–2028.
Based on location type, the APAC automotive HUD market is categorized into conventional HUD and augmented reality HUD (AR HUD). The conventional HUD segment held 80.0% market share in 2022, amassing US$ 419.59 million. It is projected to garner US$ 1131.03 million by 2028 to expand at 18.0% CAGR during 2022–2028.
Based on vehicle type, the APAC automotive HUD market is categorized into passenger cars, light commercial vehicle (LCV), and heavy commercial vehicle (HCV). The passenger cars segment held 78.0% market share in 2022, amassing US$ 408.81 million. It is projected to garner US$ 1,113.23 million by 2028 to expand at 18.2% CAGR during 2022–2028.
Based on country, the APAC automotive HUD market has been categorized into the China, Japan, India, South Korea, Australia, and Rest of APAC. Our regional analysis states that China captured 42.3% market share in 2022. It was assessed at US$ 221.74 million in 2022 and is likely to hit US$ 653.07 million by 2028, exhibiting a CAGR of 19.7% during the forecast period.
Key players dominating the APAC automotive HUD market are Continental AG; Denso Corporation; Robert Bosch GmbH; Harman International; Yazaki Corporation; Valeo; Nippon Seiki Co., Ltd; Panasonic Automotive Systems Europe GmbH; and Japan Display Inc.
- In Feb 2022, Continental Engineering Services Is Developing a Special Head-Up Display for Sports Cars.
- In May 2022, Nippon Seiki Launched Mass Production of Head-Up Display at New Poland Factory.
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