北美机顶盒 (STB) 市场预测至 2027 年 - COVID-19 影响和按产品（有线、卫星、IPTV 等）和内容质量（标清 (SD)、高清 (HD) 和其他）进行的区域分析4K）
No. of Pages: 107 | Report Code: TIPRE00020071 | Category: Electronics and Semiconductor
No. of Pages: 107 | Report Code: TIPRE00020071 | Category: Electronics and Semiconductor
机顶盒（STB），俗称有线电视盒，是一种信息系统，通常包括电视调谐器输入并显示电视机和外部信号源的输出，将源信号转换为可以在电视屏幕或其他显示设备上显示的格式的材料。除其他应用外，它们还存在于有线电视、卫星电视和无线电视网络中。连接到电视的设备使您可以使用电话线或电缆访问 Internet 并在电视上交换电子邮件。该地区农村和城市人口数字娱乐渗透率的提高是积极影响市场增长的主要因素之一。该地区，尤其是城市人口，消费者对快速技术发展以及质量、功能、价格和效益之间的比较的了解有所增加。美国和加拿大等国家主要机顶盒供应商的出现对区域发展产生了积极影响。此外，在发展中国家，全球 OTT 服务提供商（例如 Netflix 和 Amazon Prime Video）的地位日益提高，预计将呈指数级加速增长。机顶盒的技术变革和政府强制要求有线电视数字化的严格举措是推动北美机顶盒 (STB) 市场增长的其他主要因素。
此外，如果COVID-19，北美受到严重影响，特别是美国。由于政府政策有利于促进创新和加强基础设施能力，北美对新兴技术的接受度和发展率最高。因此，任何对工业的影响预计都会对该地区的经济发展产生负面影响。在新冠肺炎 (COVID-19) 危机期间，数百万美国人坐在家里，将电视视为新闻、信息和娱乐的主要来源。与 2019 年同周相比，有线新闻网络收视率增长了 73%。这种增长往往是由收视率推动的，与 2019 年同周相比，收视率增长了 102%，接近 82%。因此，这创造了巨大的需求该地区的机顶盒市场。然而，由于北美地区美国、加拿大等主要经济体实施全国封锁，其制造业受到了负面影响。此外，机顶盒市场的供应链也受到本地和国际参与者的不利影响。因此，由于上述因素，据说机顶盒市场因冠状病毒在该地区的爆发而受到负面影响。
北美机顶盒（STB）市场预计将从2019年的45.565亿美元增长到2027年的51.121亿美元；预计 2020 年至 2027 年复合年增长率为 1.6%。高清频道的不断普及以及卫星有线和智能电视的日益普及预计将推动北美机顶盒 (STB) 市场的蓬勃发展。卫星电视是机顶盒最重要的应用之一。节目录制设施的实施允许观众实时录制节目并在以后根据自己的方便程度观看，这是卫星电视带来的关键发展之一。此外，对高清（HD）画质的高需求也影响着北美机顶盒市场的增长。高清机顶盒配备了高清频道和标准（SD）频道。因此，智能电视和高清频道的推出导致数字电视观看量的增加，这反过来又将推动未来几年北美机顶盒市场的增长。
< p>从产品来看，有线细分市场占据北美机顶盒（STB）市场最大份额2019年，从内容质量来看，高清（HD）细分市场在2019年北美机顶盒（STB）市场中占有较大的市场份额。
准备本北美机顶盒 (STB) 市场报告时提到的一些主要一手和二手来源包括公司网站、年度报告、财务报告、国家政府文件、统计数据库等。报告中列出的主要公司有Advanced Digital Broadcast SA； Altech UEC；康普；同洲；华为技术有限公司；修麦克斯； Kaon传媒有限公司；萨基姆；创维集团有限公司； Technicolor SA。
Strategic insights for North America Set Top Box (STB) involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.
| Report Attribute | Details |
|---|---|
| Market size in 2019 | US$ 4,556.5 Million |
| Market Size by 2027 | US$ 5,112.1 Million |
| Global CAGR (2020 - 2027) | 1.6 % |
| Historical Data | 2017-2018 |
| Forecast period | 2020-2027 |
| Segments Covered |
By 产品
|
| Regions and Countries Covered | 北美
|
| Market leaders and key company profiles |
The regional scope of North America Set Top Box (STB) refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.
The North America Set Top Box (STB) Market is valued at US$ 4,556.5 Million in 2019, it is projected to reach US$ 5,112.1 Million by 2027.
As per our report North America Set Top Box (STB) Market, the market size is valued at US$ 4,556.5 Million in 2019, projecting it to reach US$ 5,112.1 Million by 2027. This translates to a CAGR of approximately 1.6 % during the forecast period.
The North America Set Top Box (STB) Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the North America Set Top Box (STB) Market report:
The North America Set Top Box (STB) Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The North America Set Top Box (STB) Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the North America Set Top Box (STB) Market value chain can benefit from the information contained in a comprehensive market report.
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