北美碳酸软饮料市场预测至 2031 年 - 区域分析 - 按口味类型(可乐、橙汁、柠檬水、姜汁等)、类别(无糖和传统)、包装类型(瓶装和罐装)和最终用户(现场交易和非现场交易)

Historic Data: 2020-2021   |   Base Year: 2023   |   Forecast Period: 2023-2031


No. of Pages: 91    |    Report Code: BMIRE00031178    |    Category: Food and Beverages

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North America Carbonated Soft Drinks Market
2023 年北美碳酸软饮料市场价值为 1035.9373 亿美元,预计到 2031 年将达到 1592.2803 亿美元;预计 2023 年至 2031 年的复合年增长率为 5.5%。

千禧一代和 Z 世代人群碳酸软饮料消费量上升推动北美碳酸软饮料市场发展

据世界经济论坛称,全球有 18 亿千禧一代,相当于全球人口的 23%。这些年轻的人群不仅将碳酸软饮料视为一种提神饮料,也将其视为一种生活方式的选择和社交方式。饮料公司提供各种口味和选择,从经典苏打水到创新口味的变体,迎合千禧一代和 Z 世代的多样化口味,是推动碳酸软饮料需求的主要因素。此外,社交媒体的兴起在推动碳酸软饮料在这些人群中的流行方面发挥了关键作用。此外,品牌越来越多地利用 Instagram 和 TikTok 等社交媒体平台以富有创意和吸引力的方式展示其产品,有效地接触并引起在这些平台上高度活跃的年轻消费者的共鸣。例如,2024 年 2 月,可口可乐公司推出了限量版饮料 Happy Tears Zero Sugar,仅通过 TikTok 新兴的电子商务平台 TikTok Shop 提供。这种方法培养了一种联系感和社区感,推动了千禧一代和 Z 世代的参与度和忠诚度。与这些发布相关的创意和可分享的内容引发了对话并推动了口碑宣传,进一步推动了对碳酸软饮料的需求。

碳酸软饮料在超市、便利店和自动售货机中也随处可见,千禧一代和 Z 世代在快节奏的生活方式中重视便利,因此很容易买到它们。通过风味创新、社交媒体影响力、便利性和文化共鸣等因素的结合,这些碳酸饮料巩固了其作为当今年轻一代生活中必需品的地位,推动市场迈向新的增长高度。

北美碳酸软饮料市场概览

北美是全球最大的市场之一,美国和加拿大的消费率领先。碳酸软饮料有各种形式,包括瓶装、罐装和喷泉饮料,消费者在旅途中可以轻松购买。北美拥有可口可乐公司、百事可乐、Keurig Dr Pepper、Refresco 和国家饮料公司等众多标志性品牌和风味,可满足不同消费者的喜好。此外,多种口味和品牌迎合了不同消费者的喜好,从而推动了持续的需求。

碳酸软饮料通常是消费者负担得起的享受或款待,提供一种清爽愉快的饮料选择,尤其是在社交聚会或用餐期间。这种可负担性因素使它们成为所有人口统计数据的消费者(包括家庭、青少年和年轻人)的热门选择。此外,主要饮料公司的积极营销和促销策略有助于维持甚至增加对碳酸软饮料的需求。

这些公司正在大力投资广告活动、赞助和代言,以保持其品牌的领先地位并推动消费者参与。此外,北美户外用餐的日益流行为碳酸软饮料市场提供了重要机遇。随着该地区的餐馆、咖啡馆、快餐连锁店和其他餐饮服务机构的持续增长,对佐餐饮料的需求也在增加。根据美国全国餐馆协会的数据,预计到 2024 年,美国餐饮业的销售额将达到 1 万亿美元。此外,52% 的消费者(包括 67% 的千禧一代和 63% 的 Z 世代成年人)更喜欢从餐厅订购外卖作为他们生活方式的重要组成部分,这进一步表明餐厅对消费者生活的深远影响。碳酸软饮料用途广泛、口味多样、吸引力广泛,完全可以利用这一趋势。

北美碳酸软饮料市场收入及预测至 2031 年(百万美元)



北美碳酸软饮料市场细分

北美碳酸软饮料市场分为口味类型、类别、包装类型、最终用户和国家。

根据口味类型,北美碳酸软饮料市场分为可乐、橙汁、柠檬水、姜汁和其他。可乐部分在 2023 年占据了北美碳酸软饮料最大的市场份额。

就类别而言,北美碳酸软饮料市场分为无糖和传统两类。 2023 年,传统部分占据了北美碳酸软饮料市场的较大份额。

按包装类型,北美碳酸软饮料市场分为瓶装和罐装。2023 年,瓶装部分占据了北美碳酸软饮料市场的较大份额。

根据最终用户,北美碳酸软饮料市场分为现场消费和非现场消费。2023 年,现场消费部分占据了北美碳酸软饮料市场的较大份额。

根据国家/地区,北美碳酸软饮料市场分为美国、加拿大和墨西哥。 2023 年,美国占据了北美碳酸软饮料市场的主导份额。

可口可乐公司、百事可乐公司、红牛、Fevertree Drinks Plc、Monster Beverage Corp、Britvic Plc、Keurig Dr Pepper Inc、Refresco Group 和朝日集团控股有限公司是北美碳酸软饮料市场的一些领先公司。

North America Carbonated Soft Drinks Strategic Insights

Strategic insights for North America Carbonated Soft Drinks involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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North America Carbonated Soft Drinks Report Scope

Report Attribute Details
Market size in 2023 US$ 1,03,593.73 Million
Market Size by 2031 US$ 1,59,228.03 Million
Global CAGR (2023 - 2031) 5.5%
Historical Data 2020-2021
Forecast period 2023-2031
Segments Covered By 口味类型
  • 可乐
  • 橙子
  • 柠檬水
  • 姜汁
By 类别
  • 无糖和传统
By 包装类型
  • 瓶装和罐装
By 最终用户
  • 同店和异店
Regions and Countries Covered 北美
  • 美国
  • 加拿大
  • 墨西哥
Market leaders and key company profiles
  • The Coca-Cola Co
  • PepsiCo Inc
  • Red Bull
  • Fevertree Drinks Plc
  • Monster Beverage Corp
  • Britvic Plc
  • Keurig Dr Pepper Inc
  • Refresco Group
  • Asahi Group Holdings Ltd
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    North America Carbonated Soft Drinks Regional Insights

    The regional scope of North America Carbonated Soft Drinks refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    The List of Companies - North America Carbonated Soft Drinks Market

    1. The Coca-Cola Co
    2. PepsiCo Inc
    3. Red Bull
    4. Fevertree Drinks Plc
    5. Monster Beverage Corp
    6. Britvic Plc
    7. Keurig Dr Pepper Inc
    8. Refresco Group
    9. Asahi Group Holdings Ltd
    Frequently Asked Questions
    How big is the North America Carbonated Soft Drinks Market?

    The North America Carbonated Soft Drinks Market is valued at US$ 1,03,593.73 Million in 2023, it is projected to reach US$ 1,59,228.03 Million by 2031.

    What is the CAGR for North America Carbonated Soft Drinks Market by (2023 - 2031)?

    As per our report North America Carbonated Soft Drinks Market, the market size is valued at US$ 1,03,593.73 Million in 2023, projecting it to reach US$ 1,59,228.03 Million by 2031. This translates to a CAGR of approximately 5.5% during the forecast period.

    What segments are covered in this report?

    The North America Carbonated Soft Drinks Market report typically cover these key segments-

  • 口味类型 (可乐, 橙子, 柠檬水, 姜汁)
  • 类别 (无糖和传统)
  • 包装类型 (瓶装和罐装)
  • What is the historic period, base year, and forecast period taken for North America Carbonated Soft Drinks Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the North America Carbonated Soft Drinks Market report:

  • Historic Period : 2020-2021
  • Base Year : 2023
  • Forecast Period : 2023-2031
  • Who are the major players in North America Carbonated Soft Drinks Market?

    The North America Carbonated Soft Drinks Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • The Coca-Cola Co
  • PepsiCo Inc
  • Red Bull
  • Fevertree Drinks Plc
  • Monster Beverage Corp
  • Britvic Plc
  • Keurig Dr Pepper Inc
  • Refresco Group
  • Asahi Group Holdings Ltd
  • Who should buy this report?

    The North America Carbonated Soft Drinks Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the North America Carbonated Soft Drinks Market value chain can benefit from the information contained in a comprehensive market report.