欧洲室内骑行软件市场预测至 2028 年 - 按会话类型(单人和团体)、应用(专业培训和健康与健身)和订阅(每月订阅和年度订阅)划分的 COVID-19 影响和区域分析

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028


No. of Pages: 53    |    Report Code: TIPRE00026520    |    Category: Technology, Media and Telecommunications

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Europe Indoor Cycling Software Market

欧洲室内骑行软件市场预计将从2021年的6675万美元增长到2028年的1.2324亿美元;预计 2021 年至 2028 年复合年增长率为 9.2%。

室内骑行是一种方便有效的在家或健身房锻炼和训练的技术和健身设施。由于久坐的生活方式、不良的饮食习惯、高污染水平以及生活方式病的增加等各种问题,人们非常重视健康和健身。此外,COVID-19 疫情加剧了全球健康问题。出于这些考虑,室内健身器材(例如室内自行车)的普及率猛增。个人、运动员、健身工作室、健身房和其他最终用户对室内自行车、训练器和其他相关设备的需求不断增加,这推动了欧洲室内自行车软件市场的增长。

根据

会话类型,欧洲室内骑行软件市场分为单人和团体。根据应用,欧洲室内骑行软件市场分为专业训练和健康健身。根据订阅方式,欧洲室内骑行软件市场分为按月订阅和按年订阅。

COVID-19 大流行的影响关于欧洲室内骑行软件市场


COVID-19 大流行促使欧洲各地的人们重新思考自己在工作、与他人互动和移动时的行为。欧洲拥有德国、英国和法国等众多主要国家,是增长的关键地区。由于创新技术解决方案在众多领域的广泛使用,该地区为欧洲室内骑行软件市场的增长提供了利润丰厚的机会。所有这些提到的国家都有相当多的企业,特别是在医疗保健、健身和培训行业。推动欧洲室内骑行软件市场增长的一些主要因素是使用室内骑行的企业的大量存在以及的高度接受度专业培训师使用此类软件。因此,尽管爆发了新冠肺炎 (COVID-19) 疫情,但预计未来对室内骑行软件的需求将会增加。俄罗斯、英国、西班牙、意大利、德国、土耳其和法国是受 COVID-19 疫情影响的主要国家。为了控制新型冠状病毒的传播,几个欧洲国家的政府已在多个地区实施了数周的封锁/行动限制。不过,众多欧洲主要国家正在逐步放松限制。人们活动和户外活动的限制推动了整个地区对室内骑行设备和软件的需求,促进了欧洲室内骑行软件市场的增长。

 

欧洲室内骑行软件市场洞察


在新冠疫情期间室内骑行设备的采用激增- 19

刺激欧洲室内骑行软件市场需求


室内骑行在健身领域占据主导地位。骑行和健身爱好者一直是室内骑行的主要消费者。人们更喜欢这种有氧运动,因为他们不需要昂贵的自行车工作室会员资格或高价自行车来实现严格的锻炼课程。然而,由于 COVID-19 大流行期间健身房关闭,家庭锻炼变得越来越受欢迎。骑自行车的人也更喜欢在家锻炼作为典型健身方案的替代方案。结果,欧洲企业的销售额大幅增长。例如,Wattbike 报告称,2020 年 3 月的网络会话量增加了 110%,销售活动增加了 250%。 4 月份,其网络会话量增加了 300%,销售活动激增 350%。同样,一些企业利用 COVID-19 的情况来说服人们在长时间呆在家里时保持活跃。在国家管理机构英国自行车协会暂停所有经批准的自行车赛事并对俱乐部骑行施加限制后,RGT Cycling 从 2020 年 12 月起向所有室内自行车爱好者免费提供其所有高级功能,这导致室内自行车的采用率上升

基于会话类型的欧洲室内骑行软件市场洞察


基于会话类型,欧洲室内骑行软件市场分为单人骑行和团体骑行。市场参与者正在大力投资提供综合室内骑行体验,以增强个人骑手在单人或团体比赛中的体验。例如,2019年,Bkool推出了一款集成逼真的直驱室内智能训练器,带有灵活的支架,可以让骑手摆动高达6°的角度。骑车,从而提供增强的整体骑手体验。

基于应用程序的欧洲室内骑行软件市场洞察


根据应用,欧洲室内骑行软件分为专业训练和健康健身。室内骑行软件供应商不断升级其解决方案,以通过应用程序提供解决方案,并为个性化锻炼课程提供明确的训练目标。它允许骑手通过订阅针对骑手目标赛事量身定制的训练计划来进行锻炼。室内骑行软件主要被专业教练和健康与健身人士采用。健身中心进行团体和个人训练。

基于订阅的欧洲室内骑行软件市场洞察


基于订阅方面,欧洲室内骑行软件市场分为按月订阅和按年订阅。客户计费定期提供许多好处。因此,许多早期使用一次付费、永久使用模式的组织现在转向订阅业务模式。凭借定期计费模式以及高收入和客户生命周期价值 (CLV),该业务在未来几年可能会实现大幅持续增长。

战略见解
欧洲室内自行车软件市场的参与者采取各种策略,如合并、收购和市场举措来维持其市场地位。下面列出了主要市场参与者的一些进展:

  • 2020 年,IRONSTAR 与 Rouvy 合作,在数字自行车平台上添加了一些独特的自行车课程。
  • 2020 年,Tour des Stations 宣布与 Rouvy 建立多年合作伙伴关系。作为官方训练合作伙伴,Rouvy 将在其平台上提供 Tour des Stations 多达 11 个主要爬坡项目。

欧洲室内骑行软件市场已细分如下所述:

按会话类型

  • 独奏
  • 群组

按应用

  • 专业培训
  • 健康与健身

通过订阅

  • 每月订阅
  • 年度订阅

公司简介

  • BKOOL, SL
  • Body Bike International A/S< /span>
  • Garmin Ltd.
  • Kinomap
  • Wahoo Fitness
  • Strava, Inc.
  • SpiviTech Ltd.
  • VirtualTraining sro
  • VirtualTraining sro span>
  • Stages Indoor Cycling LLC
  • Zwift Inc


Europe Indoor Cycling Software Strategic Insights

Strategic insights for Europe Indoor Cycling Software involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

strategic-framework/europe-indoor-cycling-software-market-strategic-framework.webp
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Europe Indoor Cycling Software Report Scope

Report Attribute Details
Market size in 2021 US$ 66.75 Million
Market Size by 2028 US$ 123.24 Million
Global CAGR (2021 - 2028) 9.2%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By 会议类型
  • 个人
  • 团体
By 应用程序
  • 专业培训
  • 健康和健身
By 订阅
  • 月度订阅
  • 年度订阅
Regions and Countries Covered 欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
Market leaders and key company profiles
  • BKOOL, S.L.
  • Body Bike International A/S
  • Garmin Ltd.
  • Kinomap
  • Wahoo Fitness
  • Strava, Inc.
  • SpiviTech Ltd.
  • VirtualTraining s.r.o.
  • Stages Indoor Cycling LLC
  • Zwift Inc.
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    Europe Indoor Cycling Software Regional Insights

    The regional scope of Europe Indoor Cycling Software refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

    geography/europe-indoor-cycling-software-market-geography.webp
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    The List of Companies - Europe Indoor Cycling Software Market

    The List of Companies - Europe Indoor Cycling Software Market

    1. BKOOL, S.L.
    2. Body Bike International A/S
    3. Garmin Ltd.
    4. Kinomap
    5. Wahoo Fitness
    6. Strava, Inc.
    7. SpiviTech Ltd.
    8. VirtualTraining s.r.o.
    9. Stages Indoor Cycling LLC
    10. Zwift Inc.
    Frequently Asked Questions
    How big is the Europe Indoor Cycling Software Market?

    The Europe Indoor Cycling Software Market is valued at US$ 66.75 Million in 2021, it is projected to reach US$ 123.24 Million by 2028.

    What is the CAGR for Europe Indoor Cycling Software Market by (2021 - 2028)?

    As per our report Europe Indoor Cycling Software Market, the market size is valued at US$ 66.75 Million in 2021, projecting it to reach US$ 123.24 Million by 2028. This translates to a CAGR of approximately 9.2% during the forecast period.

    What segments are covered in this report?

    The Europe Indoor Cycling Software Market report typically cover these key segments-

  • 会议类型 (个人, 团体)
  • 应用程序 (专业培训, 健康和健身)
  • 订阅 (月度订阅, 年度订阅)
  • What is the historic period, base year, and forecast period taken for Europe Indoor Cycling Software Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Indoor Cycling Software Market report:

  • Historic Period : 2019-2020
  • Base Year : 2021
  • Forecast Period : 2022-2028
  • Who are the major players in Europe Indoor Cycling Software Market?

    The Europe Indoor Cycling Software Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • BKOOL, S.L.
  • Body Bike International A/S
  • Garmin Ltd.
  • Kinomap
  • Wahoo Fitness
  • Strava, Inc.
  • SpiviTech Ltd.
  • VirtualTraining s.r.o.
  • Stages Indoor Cycling LLC
  • Zwift Inc.
  • Who should buy this report?

    The Europe Indoor Cycling Software Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Europe Indoor Cycling Software Market value chain can benefit from the information contained in a comprehensive market report.