欧洲高端朗姆酒市场预测至 2030 年 - 区域分析 - 按产品类型（白朗姆酒、黑朗姆酒和金朗姆酒）、类别（超高端朗姆酒、超高端朗姆酒、尊贵朗姆酒和尊贵特级朗姆酒）、性质（原味朗姆酒和调味朗姆酒）和分销渠道（超市和大卖场、专卖店、网上零售等）
主要参与者的战略举措推动欧洲高端朗姆酒市场
高端朗姆酒制造商正在大力投资战略发展举措，如产品创新、并购和业务扩张，以吸引众多消费者并提升其市场地位。此外，由于奢侈和高档烈酒越来越受欢迎以及产品具有独特的口味，消费者对高端朗姆酒的需求也在增加。因此，保乐力加、帝亚吉欧和 Brown-Forman Corp 等制造商正在推出各种高端朗姆酒以满足日益增长的需求。例如，2023 年 8 月，BACARDÍ 朗姆酒推出了一款新的限量版高级朗姆酒 BACARDÍ Reserva Ocho Sevillian Orange Cask Finish。这款广受欢迎的 Cask 系列的第三款产品 Sevillian Orange 延续了品牌生产符合消费者口味偏好的高级朗姆酒的传统。
主要制造商正在采用收购、扩张和扩大生产能力等策略，以更好地服务客户并满足他们日益增长的需求。2023 年 1 月，Brown-Forman Corp 从 Destillers United Group SL 收购了 Diplomatico Rum 品牌及其相关资产。通过此次收购，该公司将位于巴拿马的陈酿、装瓶和运输生产设施添加到其资产中。同样，2023 年 3 月，帝亚吉欧收购了总部位于菲律宾的超优质黑朗姆酒 Don Papa Rum。因此，主要制造商的此类战略举措推动了高端朗姆酒市场的发展。
欧洲高端朗姆酒市场概况
由于城市化进程加快和消费者偏好变化，欧洲高端朗姆酒市场蓬勃发展。由于欧洲的饮酒文化和良好的气候条件，欧洲市场正在显著增长。该地区的几个国家因生产和消费高端朗姆酒而广受欢迎。近年来，该国年轻人中朗姆酒爱好者的数量不断增加。朗姆酒高档化趋势的上升是推动高端朗姆酒需求的主要因素之一。制造商正在使用先进的陈酿技术和更复杂的蒸馏方法来生产高端朗姆酒。高端朗姆酒的奢华地位吸引了该地区的消费者。因此，该地区的高端朗姆酒市场正在显著增长。
此外，该地区的消费者越来越多地探索不同口味的朗姆酒，包括香料味高端朗姆酒。根据葡萄酒和烈酒贸易协会的数据，2019 年，英国非现场销售的产品销售额与 2018 年相比增长了 6%。甜味在德国消费者中非常受欢迎。同样，德国消费者也在寻求加香朗姆酒。探索加香朗姆酒的日益增长的趋势预计将为该地区的高端朗姆酒创造增长机会。
在该地区运营的主要制造商也在通过参与并购和扩大销售网络等各种战略举措来提高知名度。例如，总部位于塞舌尔的 Trois Frères 酿酒厂从 2022 年 3 月起将其朗姆酒扩展到欧洲另外 11 个地区。该酿酒厂预计，此举将提高其在整个地区的知名度。
欧洲高端朗姆酒市场收入及预测至 2030 年（百万美元）
欧洲高端朗姆酒市场细分
欧洲高端朗姆酒市场分为产品类型、类别、性质、分销渠道和国家。
根据产品类型，欧洲高端朗姆酒市场分为白朗姆酒、黑朗姆酒和金朗姆酒。金朗姆酒部分在 2022 年占据了最大的市场份额。
就类别而言，欧洲高端朗姆酒市场分为超高端、超高端和声望及声望加。超高端部分在 2022 年占据了最大的市场份额。
按性质而言，欧洲高端朗姆酒市场分为原味朗姆酒和调味朗姆酒。 2022 年，纯朗姆酒部分占据了更大的市场份额。
就分销渠道而言，欧洲高端朗姆酒市场分为超市和大卖场、专卖店、在线零售等。2022 年，专卖店部分占据了最大的市场份额。
按国家/地区划分，欧洲高端朗姆酒市场分为德国、法国、意大利、西班牙、英国、捷克共和国、北欧和欧洲其他地区。2022 年，欧洲其他地区占据了欧洲高端朗姆酒市场份额的主导地位。
Cayman Spirits Co、Sovereign Brands LLC、Cognac Ferrand SASU、Pernod Ricard SA、Distilleries Arehucas SA、Davide Campari Milano NV、Brown Forman Corp、Westerhall estate Ltd 和 Diageo Plc 是欧洲高端朗姆酒市场的一些领先公司。
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Limitations and Assumptions
4. Europe High-End Rum Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturing Processes
4.3.2.1 Fermentation
4.3.2.2 Distillation
4.3.2.3 Aging/Maturation
4.3.2.4 Blending
4.3.2.5 Bottling
4.3.3 Distribution Channels
4.4 List of Vendors
5. Europe High-End Rum Market - Key Market Dynamics
5.1 High-End Rum Market - Key Market Dynamics
5.2 Market Drivers
5.2.1 Rum Premiumization
5.2.2 Strategic Initiatives by Key Players
5.3 Market Restraints
5.3.1 Increasing Demand for Low-alcoholic Beverages
5.4 Market Opportunities
5.4.1 Growing Consumption of Flavored and Spiced Rum
5.4.2 Rising Sales through E-commerce Platforms
5.5 Future Trends
5.5.1 Rising Trend of Homemade Cocktail Among Consumers
5.6 Impact of Drivers and Restraints:
6. High-End Rum Market - Europe Market Analysis
6.1 High-End Rum Market Revenue (US$ Million), 2020-2030
6.2 High-End Rum Market Forecast Analysis
7. Europe High-End Rum Market Analysis - By Product Type
7.1 Overview
7.2 White
7.2.1 Overview
7.2.2 White: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.3 Dark
7.3.1 Overview
7.3.2 Dark: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.4 Gold
7.4.1 Overview
7.4.2 Gold: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8. Europe High-End Rum Market Revenue Analysis - By Category
8.1 Overview
8.2 Super Premium
8.2.1 Overview
8.2.2 Super Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.3 Ultra Premium
8.3.1 Overview
8.3.2 Ultra Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.4 Prestige & Prestige Plus
8.4.1 Overview
8.4.2 Prestige & Prestige Plus: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9. Europe High-End Rum Market Revenue Analysis - By Nature
9.1 Overview
9.2 Plain
9.2.1 Overview
9.2.2 Plain: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9.3 Flavored
9.3.1 Overview
9.3.2 Flavored: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10. Europe High-End Rum Market Revenue Analysis - By Distribution Channel
10.1 Overview
10.2 Supermarkets and Hypermarkets
10.2.1 Overview
10.2.2 Supermarkets and Hypermarkets: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.3 Specialty Stores
10.3.1 Overview
10.3.2 Specialty Stores: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.4 Online Retail
10.4.1 Overview
10.4.2 Online Retail: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
11. Europe High-End Rum Market - Country Analysis
11.1 Europe
11.1.1 Europe High-End Rum Market Overview
11.1.2 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.1.2.1 Europe: High-End Rum Market - Revenue and Forecast Analysis - by Country
11.1.2.2 Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.2.1 Germany High-End Rum Market Breakdown by Product Type
11.1.2.2.2 Germany High-End Rum Market Breakdown by Category
11.1.2.2.3 Germany High-End Rum Market Breakdown by Nature
11.1.2.2.4 Germany High-End Rum Market Breakdown by Distribution Channel
11.1.2.3 France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.3.1 France High-End Rum Market Breakdown by Product Type
11.1.2.3.2 France High-End Rum Market Breakdown by Category
11.1.2.3.3 France High-End Rum Market Breakdown by Nature
11.1.2.3.4 France High-End Rum Market Breakdown by Distribution Channel
11.1.2.4 Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.4.1 Italy High-End Rum Market Breakdown by Product Type
11.1.2.4.2 Italy High-End Rum Market Breakdown by Category
11.1.2.4.3 Italy High-End Rum Market Breakdown by Nature
11.1.2.4.4 Italy High-End Rum Market Breakdown by Distribution Channel
11.1.2.5 Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.5.1 Spain High-End Rum Market Breakdown by Product Type
11.1.2.5.2 Spain High-End Rum Market Breakdown by Category
11.1.2.5.3 Spain High-End Rum Market Breakdown by Nature
11.1.2.5.4 Spain High-End Rum Market Breakdown by Distribution Channel
11.1.2.6 UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.6.1 UK High-End Rum Market Breakdown by Product Type
11.1.2.6.2 UK High-End Rum Market Breakdown by Category
11.1.2.6.3 UK High-End Rum Market Breakdown by Nature
11.1.2.6.4 UK High-End Rum Market Breakdown by Distribution Channel
11.1.2.7 Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.7.1 Czech Republic High-End Rum Market Breakdown by Product Type
11.1.2.7.2 Czech Republic High-End Rum Market Breakdown by Category
11.1.2.7.3 Czech Republic High-End Rum Market Breakdown by Nature
11.1.2.7.4 Czech Republic High-End Rum Market Breakdown by Distribution Channel
11.1.2.8 The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.8.1 The Nordics High-End Rum Market Breakdown by Product Type
11.1.2.8.2 The Nordics High-End Rum Market Breakdown by Category
11.1.2.8.3 The Nordics High-End Rum Market Breakdown by Nature
11.1.2.8.4 The Nordics High-End Rum Market Breakdown by Distribution Channel
11.1.2.9 Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.9.1 Rest of Europe High-End Rum Market Breakdown by Product Type
11.1.2.9.2 Rest of Europe High-End Rum Market Breakdown by Category
11.1.2.9.3 Rest of Europe High-End Rum Market Breakdown by Nature
11.1.2.9.4 Rest of Europe High-End Rum Market Breakdown by Distribution Channel
12. Industry Landscape: High-End Rum Market
12.1 Overview
12.2 Partnership
12.3 Product News
12.4 Collaboration
12.5 Joint Venture
12.6 Merger and Acquisitions
13. Company Profiles
13.1 Cayman Spirits Co
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Sovereign Brands LLC
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Cognac Ferrand SASU
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Pernod Ricard SA
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Distilleries Arehucas SA
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Davide Campari Milano NV
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Brown-Forman Corp
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Westerhall Estate Ltd
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Diageo Plc
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
14. Appendix
List of Tables
Table 1. High-End Rum Market Segmentation
Table 2. List of Vendors in Value Chain
Table 3. High-End Rum Market - Revenue and Forecast to 2030 (US$ Million)
Table 4. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 5. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 6. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 7. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 8. Europe: High-End Rum Market - Revenue and Forecast to 2030(US$ Million) - by Country
Table 9. Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 10. Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 11. Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 12. Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 13. France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 14. France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 15. France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 16. France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 17. Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 18. Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 19. Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 20. Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 21. Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 22. Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 23. Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 24. Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 25. UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 26. UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 27. UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 28. UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 29. Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 30. Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 31. Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 32. Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 33. The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 34. The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 35. The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 36. The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 37. Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 38. Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 39. Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 40. Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
List of Figures
Figure 1. High-End Rum Market Segmentation, by Country
Figure 2. Porter's Five Forces Analysis: High-End Rum Market
Figure 3. Ecosystem: High-End Rum Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. High-End Rum Market Revenue (US$ Million), 2020-2030
Figure 6. High-End Rum Market Share (%) - By Product Type, 2022 and 2030
Figure 7. White: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 8. Dark: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 9. Gold: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 10. High-End Rum Market Revenue Share, By Category (2022 and 2030)
Figure 11. Super Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 12. Ultra Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 13. Prestige & Prestige Plus: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 14. High-End Rum Market Revenue Share, By Nature (2022 and 2030)
Figure 15. Plain: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 16. Flavored: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 17. High-End Rum Market Revenue Share, By Distribution Channel (2022 and 2030)
Figure 18. Supermarkets and Hypermarkets: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 19. Specialty Stores: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 20. Online Retail: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 22. Europe High-End Rum Market, by Country - Revenue (2022) (US$ Million)
Figure 23. Europe High-End Rum Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 24. Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 25. France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 26. Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 27. Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 28. UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 29. Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 30. The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 31. Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
1. Cayman Spirits Co
2. Sovereign Brands LLC
3. Cognac Ferrand SASU
4. Pernod Ricard SA
5. Distilleries Arehucas SA
6. Davide Campari Milano NV
7. Brown forman corp
8. Westerhall estate ltd
9. Diageo Plc
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe high end rum market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
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- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the Europe high end rum market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.