The North America ultrasound market size is expected to reach US$ 2,458.01 million by 2031 from US$ 1,933.75 million in 2024. The market is estimated to record a CAGR of 3.6% from 2025 to 2031.
Executive Summary and North America Ultrasound Market Analysis:
North America is one of the most mature and advanced regions in the global ultrasound market. With strong healthcare infrastructure, high medical spending, and a constant push for technological innovation, both the U.S. and Canada play key roles. The United States, in particular, leads the way as it has a large, well-funded healthcare system that drives strong demand for cutting-edge ultrasound solutions.
Rising number of people suffering from chronic diseases, upsurge in aging population and preference for non-invasive methods for diagnosis are among the factors driving the market growth in this region. The region has embraced modern ultrasound systems with features like 3D/4D images, elastography, and complex Doppler abilities. Major medical device makers play a key role in the market, working to create and sell cutting-edge solutions that boost diagnostic accuracy and make clinical work more efficient.
North America Ultrasound Market Strategic Insights
Key segments that contributed to the derivation of the ultrasound market analysis are product type, portability, application, and end user.
- By product type, the ultrasound market is segmented into diagnostic ultrasound systems and therapeutic ultrasound systems. The diagnostic ultrasound systems segment dominated the market in 2024.
- By portability, the ultrasound market is segmented into portable/trolley-based devices and handheld devices. The portable/trolley-based devices segment dominated the market in 2024.
- By application, the ultrasound market is segmented into general imaging, cardiology, oncology, gynecology, orthopedics, urology, gastroenterology, and other. The general imaging segment dominated the market in 2024.
- By end user, the market is segmented into hospitals, specialty clinics, diagnostics imaging centers, ambulatory surgical centers, and others. The hospitals segment held the largest share of the market in 2024.
North America Ultrasound Market Outlook
The ultrasound market in North America continues to have favorable market potential sustained by new modes of utilization and continued innovation. One of the prominent innovations impacting practice is the use of point-of-care and hand-held systems. These lightweight devices change routine practice by permitting clinicians to perform quick scans at the bedside of the patient, whether in the emergency department, the ambulance, or the community clinic. The growing amount of these devices indicates the region’s need for faster and more accessible care.
Another strong influence is the growing role of artificial intelligence. Built-in software now helps sharpen images, perform automatic measurements, and guide clinical decisions, giving physicians greater confidence while easing their workload. Beyond general imaging, ultrasound is finding new ground in specialties such as vascular care, musculoskeletal assessment, and pain management. By extending its use across a wider range of procedures, the technology is becoming even more valuable to hospitals and outpatient centers across the United States and Canada.
North America Ultrasound Market Country Insights
Based on country, the North America ultrasound Market is further segmented into the United States, Canada and Mexico. The United States held the largest share in 2024.
The United States is the main driver and leader of the North American ultrasound market. It has a dominant position due to its highly advanced healthcare system, high per capita income, and a history of rapid adoption of new medical technologies. The U.S. has a high number of people with chronic diseases and a large older population. This combination creates a steady and high demand for diagnostic imaging.
Strong reimbursement policies from both public and private insurance companies make it easier for hospitals and clinics to invest in new and advanced ultrasound systems. The presence of top medical device makers and a strong research and development environment also help the U.S. lead the market. The country is a front-runner in using AI-enhanced ultrasound and portable devices, and this constant innovation confirms its role as the central hub of the North American ultrasound market.
North America Ultrasound Market Report Highlights| Report Attribute | Details |
| Market size in 2024 | US$ 1,933.75 Million |
| Market Size by 2031 | US$ 2,458.01 Million |
| CAGR (2025 - 2031) | 3.6% |
| Historical Data | 2021-2023 |
| Forecast period | 2025-2031 |
| Segments Covered |
By Product Type
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Regions and Countries Covered
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| North America | US, Canada, Mexico |
| Market leaders and key company profiles |
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North America Ultrasound Market Company Profiles
GE HealthCare, Siemens Healthineers AG, FUJIFILM Holdings Corporation, Canon Inc., Koninklijke Philips N.V., Esaote SPA, Shenzhen Mindray Bio-Medical Electronics Co., Ltd., Hologic Inc., Trivitron Healthcare, and Samsung Healthcare are among the key players operating in the market. These players adopt strategies such as expansion, product innovation, and mergers and acquisitions to stay competitive in the market and offer innovative products to their consumers.
North America Ultrasound Market Research Methodology:
The following methodology has been followed for the collection and analysis of data presented in this report:
- Secondary Research
The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
- Company websites, annual reports, financial statements, broker analyses, and investor presentations
- Industry trade journals and other relevant publications
- Government documents, statistical databases, and market reports
- News articles, press releases, and webcasts specific to companies operating in the market
Note: All financial data included in the Company Profiles section has been standardized to US$. For companies reporting in other currencies, figures have been converted to US$ using the relevant exchange rates for the corresponding year.
- Primary Research
Business Market Insights conducts a significant number of primary interviews each year with industry stakeholders and experts to validate and analyze the data and gain valuable insights. These research interviews are designed to:
- Refine findings from secondary research
- Enhance the expertise and market understanding of the analysis team
- Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects
Primary research is conducted via email interactions and telephone interviews with industry experts across various markets, categories, segments, and sub-segments in different regions. Participants typically include:
- Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
- External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
North America Ultrasound Key Sources Referred:
- The World Bank World Development Indicators
- World Health Organization (WHO)
- Center for Disease Control and Prevention (CDC)
- International Society of Ultrasound in Obstetrics and Gynecology (ISUOG)
- Radiological Society of North America (RSNA)
- American Institute of Ultrasound in Medicine (AIUM)
- National Institutes of Health (NIH)
- Global Cancer Observatory
- Company website
- Company annual reports
- Company investor presentations
