North America Pontoon Boat Market

Market Introduction

The US, Canada, and Mexico are the economies in North America, and the disposable incomes of US and Canada are among the top leading countries across the globe. For instance, North American had US$ 47,673 of disposable personal income in 2020. The total disposable personal income for the US was US$ 15.74 trillion in 2020. Further, in the second quarter of 2021, Canada had US$ 1,163,480 of disposable personal income, according to Trading Economics data. Additionally, in Mexico, the annual per capita disposable personal income was US$ 42,062 in 2020. Thus, with the rising disposable personal income in the region, people are ready to have a luxurious life such as fishing activities, boating, lounging, cruising, and water-based adventurous activities. This, in turn, is fueling the demand for pontoon boats. Secondly, North America has many manufacturers, including BRP, Polaris Industries Inc., Sunchaser Boats, and Sylvan Marine. Thus, the presence of multiple manufacturers helps in boosting the adoption of pontoon boats. Further, with heightened interest in outdoor recreation activities, North America's consumers demand new boats. For instance, the National Marine Manufacturers Association (NMMA), representing the North American recreational boat, engine, and marine accessory manufacturers, reports that retail unit sales of new boats in the US increased in 2020 by an estimated 12% compared to 2019. More than 310,000 new recreational boats were sold in 2020. Therefore, the growing boat sales for recreational activities is influencing the growth of the pontoon boat market.

In case of COVID-19, North America is highly affected specially US. The economic growth was slowed, which directly impacted the ship manufacturers across the region. In 2020, the COVID-19 outbreak had negatively affected the pontoon boat market in the North American region due to a halt in the manufacturing of pontoon boats. The prime concern for pontoon boat market players is the declining production of ships in North America, adversely affecting the shipping industry. Further, due to the pandemic caused, users avoid leaving their house for non-essential activity, which is expected to hinder the sales of the new pontoon boat. However, in 2021, to overcome the challenges posed by the COVID-19 outbreak, the pontoon boat manufacturers are focusing on increasing product innovation and keeping consumers' requirements in mind will lead to increased demand.

North America Pontoon Boat Strategic Insights

Strategic insights for the North America Pontoon Boat provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America Pontoon Boat Report Scope

North America Pontoon Boat Regional Insights

The geographic scope of the North America Pontoon Boat refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

The North America pontoon boat market is expected to grow from US$ 1,163.66 million in 2021 to US$ 2,020.71 million by 2028; it is estimated to grow at a CAGR of 8.2% from 2021 to 2028. The increasing general use of deck and pontoons boats is expanding their adoption exponentially. Therefore, to attract individuals, developments in pontoon boats are taking place. In 2021, BRP, a leader in personal watercraft with their Sea-Doo brand, has now showcased a 2022 Sea-Doo Switch (expansion in the line of Sea-Doo). It is an all-new pontoon boat offering incredible versatility and stability of the pontoon platform. The quick-change deck design can be completely reconfigured to suit the needs of a single fishing trip, family picnic, and wakeboard session. Also, the new Manitou portfolio continued the BRP's tradition of offering incredible on-water experiences for family and friends. Manitou has unveiled its model year 2022 line-up, which adds more power and premium features to a line-up of performance, luxury, and leisure pontoon boats, which is already excellent. With changing pontoon boats and deck boats, the focus of the same is also expanding. Cruising and fishing are some of the consumer’s interests. The pontoon manufacturers are bringing new changes to break stereotypes about pontoon boats by bringing them for water sports, like surfing into the scenario. Such developments in the pontoon boat market are expected to create lucrative business opportunities for the manufacturers and providers of pontoon boats in the coming years across North America region.

Key Market Segments

In terms of type, the rear lounge segment accounted for the largest share of the North America pontoon boat market in 2020. In terms of tube type, the triple tube segment held a larger market share of the North America pontoon boat market in 2020. In terms of propulsion type, the double engine segment held a larger market share of the North America pontoon boat market in 2020.  Further, the 20 - 30 feet segment held a larger share of the North America pontoon boat market based on size in 2020. Further, the recreational segment held a larger share of the North America pontoon boat market based on application in 2020. 

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the North America pontoon boat market are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Aloha Pontoons, BRP, Polaris Inc., Premier Marine Inc., and Sun Tracker Boats among others.

Reasons to buy report

• To understand the North America pontoon boat market landscape and identify market segments that are most likely to guarantee a strong return 
• Stay ahead of the race by comprehending the ever-changing competitive landscape for North America pontoon boat market
• Efficiently plan M&A and partnership deals in North America pontoon boat market by identifying market segments with the most promising probable sales
• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form North America pontoon boat market
• Obtain market revenue forecast for market by various segments from 2021-2028 in North America region.  

North America Pontoon Boat Market Segmentation

North America Pontoon Boat Market - By Type

• Bar Boat
• Rear Lounge
• Quad Seating
• Arch Models
• Double Decker

North America Pontoon Boat Market -

By Tube Type

• Double Tube
• Triple Tube 

North America Pontoon Boat Market -

By Propulsion Type

• Single Engine
• Double Engine
• Electric Motor

North America Pontoon Boat Market -

By Size

• Less than 20 Feet
• 20 - 30 Feet
• More than 30 Feet

North America Pontoon Boat Market - By Application

• Fishing
• Watersports
• Recreational 
• Others

North America Pontoon Boat Market - By Country

• US   
• Canada   
• Mexico  

North America Pontoon Boat Market - Company Profiles

• Aloha Pontoons
• BRP
• Polaris Inc.
• Premier Marine Inc. 
• Sun Tracker Boats