The North America on-demand staffing platform market is expected to grow from US$ 70.71 million in 2022 to US$ 159.33 million by 2028; it is estimated to grow at a CAGR of 14.5% during 2022–2028.
On-demand staffing platform is a mobile marketplace that enables recruiting agencies to hire temporary workers, freelance professionals, and contingent staff for short-term positions. It allows candidates to share their work portfolios with companies, create online profiles, and search options for appropriate job openings based on their qualifications. Moreover, as it delivers a similar or higher-quality workforce compared to conventional sourcing channels, staffing companies are increasingly adopting on-demand staffing platforms to fill specific roles for temporary assignments. Furthermore, with consumers’ changing demands and needs, there is a rapid technological advancement in terms of new employee hiring application in the staffing industry that optimizes filling open job orders by providing a seamless mobile experience for candidates. In May 2019, Indeed acquired Syft, a UK-based staffing platform. In April 2021, the company rebranded as Indeed FlexTo. It developed the platform with a simpler and faster process by implementing cutting-edge HR-matching technology and registering high-quality temporary staff.
There is an increasing demand for instant employee hiring, mainly to fulfill the need for temporary and contingent workers. Also, with the advancements in technology and increasingly agile workplaces, staffing companies are focusing on improving their talent-sourcing capabilities with the help of on-demand staffing platforms. Additionally, a surge in the need for talent acquisition and management and a rise in the focus on candidate experience and employee engagement are among the major factors fueling the on-demand staffing platform market growth. However, the lack of flexibility to adapt to changing demand of employees and misconceptions about on-demand employment hiring among companies are limiting the market growth. On the contrary, on-demand staffing platforms can transform temporary employee hiring by implementing technologies such as artificial intelligence (AI) and machine learning (ML), which is expected to create lucrative growth opportunities for the market in the coming years.
Market Overview and Dynamics
The North America on-demand staffing platform market is expected to grow from US$ 70.71 million in 2022 to US$ 159.33 million by 2028; it is estimated to grow at a CAGR of 14.5% during 2022–2028. The constant shortage of skilled workers is creating demand for temporary staffs; as a result, staffing firms across North America are experiencing new opportunities to expand and diversify their services. According to Everest Group’s Future of Work 2021 survey, the staffing industry in the US is expected to remain above pre-pandemic levels as mass employee layoffs will further accelerate the demand for contingent workers, and enterprises will not want to invest in full-time hiring in the markets. Several online hiring platforms are developing the nature of work and significantly transforming employers' source and hire skilled workers marketplace in North America. Organizations across the retail & hospitality industries are outsourcing their functional tasks toward assembling a virtual and temporary staff.
Key Market Segments
The North America on-demand staffing platform market, by deployment, is bifurcated into on premise and cloud based. In 2021, the cloud-based segment accounted for a larger market share. There has been a significant rise in the adoption of cloud-based software in the staffing industry. This is attributed to the fact that deploying this software is a simple process that incurs significantly low deployment costs. Additionally, cloud-based recruitment enhances easy-to-use social recruiting capabilities, providing on-demand video screening, advanced analytics, and onboarding solutions. By providing the ability to access the recruiting system from anywhere, cloud-based recruiting software allows one to access candidate data conveniently in one platform, which makes the candidate evaluation process more collaborative.
The North America on-demand staffing platform market, based on enterprise size, is further divided into small and medium enterprises and large enterprises. In 2021, the large enterprises segment accounted for the largest share in North America on-demand staffing platform market. There is massive growth in the adoption of on-demand staffing platforms among large enterprises, as it provides access to a much larger database of candidates, ensures safety through verification, and enables them to reach out with personalized messages in their native tongue. Moreover, there is a growing trend of flexible staffing—external talent from outsourcing providers or independent freelancers among large enterprises is accelerating the adoption of on-demand staffing platforms, thereby driving market growth.
Major Sources and Companies Listed
- A few major primary and secondary sources referred to for preparing the report on the North America on-demand staffing platform market are company websites, annual reports, financial reports, national government documents, and statistical databases. Major companies listed in the North America on-demand staffing platform market report include Myworkchoice; Wonolo; Hireanesquire; Qwick; Graphite; Appjobs; Instawork; Snagajob; Traba; and Ubeya.
North America On-Demand Staffing Platform Market Strategic Insights
North America On-Demand Staffing Platform Market Report Highlights
| Report Attribute | Details |
| Market size in 2022 | US$ 70.71 Million |
| Market Size by 2028 | US$ 159.33 Million |
| CAGR (2022 - 2028) | 14.5% |
| Historical Data | 2020-2021 |
| Forecast period | 2023-2028 |
| Segments Covered |
By Deployment
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Regions and Countries Covered
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| North America | US, Canada, Mexico |
| Market leaders and key company profiles |
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North America On-Demand Staffing Platform Market Country and Regional Insights