Middle East & Africa Rapid Test Kit Market Forecast to 2030 - Regional Analysis - by Type (Rapid Antigen Testing, Rapid Antibody Testing, and Others), Product (Over-the-Counter Rapid Testing Kit and Professional Rapid Testing Kit), Technology (Lateral Flow Assay, Solid Phase, Agglutination, Immunospot Assay, and Cellular Component-Based), Application (Blood Glucose Testing, Infectious Disease Testing, Pregnancy and Fertility, Cardiometabolic Testing, and Others), and End User (Hospital and Clinics, Home Care, Diagnostics Centers, and Others)

BMIRE00030472 | Pages: 145 | Medical Device | Jul 2024 | Type: Regional | Status: Published

The Middle East & Africa rapid test kit market was valued at US$ 849.64 million in 2022 and is expected to reach US$ 1,174.76 million by 2030; it is estimated to record a CAGR of 4.1% from 2022 to 2030.

Innovations in Rapid Antigen Tests Boost Middle East & Africa Rapid Test Kit Market

Operations of multiplex rapid antigen tests are based on multicolored nanoparticles and cross-reactive antibodies, and these test kits can be developed at low costs. When various respiratory pathogens are circulating simultaneously in a host body, rapid multiplex diagnostic testing helps healthcare providers supervise their patients with greater effectiveness. These tests can help avoid misdiagnosis that is possible due to overlapping clinical symptoms. By eliminating diagnostic uncertainty, they help healthcare providers make apt decisions about the commencement and discontinuation of antimicrobial therapies. Compared to single specimen antigen tests kits, multiplex rapid antigen tests kits can detect many respiratory viruses from a single specimen, without compromising on the quality of results. Thus, innovations such as multiplex rapid antigen tests are emerging as future trends in the rapid test kits market.

Middle East & Africa Rapid Test Kit Market Overview

The Saudi Arabia rapid test kits market is growing at a fast pace, driven by a huge population base and the increase in the prevalence of infectious diseases. According to WHO, influenza and pneumonia deaths reached 4.58% of total deaths in the country. To address the growing number of influenza cases, the Public Health Laboratory in Saudi Arabia fulfilled all the requirements by WHO to be recognized as a national influenza center for Saudi Arabia. According to Gulf News, 3,367 people were infected with malaria in Saudi Arabia in 2020.

According to the International Diabetes Federation (IDF), in Saudi Arabia, the total cases of diabetes in adults was 4.27 million in 2021. Thus, the growing cases of diabetes is anticipated to propel the growth of the rapid test kits market in the country.

Middle East & Africa Rapid Test Kit Market Revenue and Forecast to 2030 (US$ Million)

Middle East & Africa Rapid Test Kit Market Revenue and Forecast to 2030 (US$ Million)

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Middle East & Africa Rapid Test Kit Market Segmentation 

The Middle East & Africa rapid test kit market is segmented based on type, product, technology, application, end user, and country. Based on type, the Middle East & Africa rapid test kit market is segmented into rapid antigen testing, rapid antibody testing, and others. The rapid antigen testing segment held the largest market share in 2022.

In terms of product, the Middle East & Africa rapid test kit market is bifurcated into over-the-counter rapid testing kit and professional rapid testing kit. The over-the-counter rapid testing kit segment held a larger market share in 2022.

By technology, the Middle East & Africa rapid test kit market is segmented into lateral flow assay, solid phase, agglutination, immunospot assay, and cellular component-based. The lateral flow assay segment held the largest market share in 2022.

Based on application, the Middle East & Africa rapid test kit market is categorized into blood glucose testing, infectious disease testing, pregnancy and fertility, cardiometabolic testing, and others. The blood glucose testing segment held the largest market share in 2022.

In terms of end user, the Middle East & Africa rapid test kit market is segmented into hospital and clinics, home care, diagnostics centers, and others. The hospital and clinics segment held the largest market share in 2022.

Based on country, the Middle East & Africa rapid test kit market is segmented into Saudi Arabia, South Africa, the UAE, and the Rest of Middle East & Africa. Saudi Arabia dominated the Middle East & Africa rapid test kit market share in 2022.

F. Hoffmann-La Roche Ltd, Becton Dickinson and Co, ARKRAY Inc, Fujirebio Europe NV, bioMerieux SA, Cepheid, Meril Life Sciences Pvt Ltd, QIAGEN NV, Guangzhou Wondfo Biotech Co Ltd, Abbott Laboratoriess, Premier Medical Corp Pvt Ltd, Bio-Rad Laboratories Inc, Hologic Inc, DiaSorin SpA, and Beckman Coulter Inc are some of the leading players operating in the Middle East & Africa rapid test kit market.

TABLE OF CONTENTS

 

1. Introduction

1.1 The Insight Partners Research Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. Middle East & Africa Rapid Test Kits Market - Key Industry Dynamics

4.1 Market Drivers

4.1.1 Rising Prevalence of Genetic and Infectious Diseases

4.1.2 Strategic Initiatives by Manufacturers

4.2 Market Restraints

4.2.1 Uncertainties Related to Accuracy of Results

4.3 Market Opportunities

4.3.1 Increasing Preference for PCR Techniques

4.4 Future Trends

4.4.1 Innovations in Rapid Antigen Tests

4.5 Impact Analysis

5. Rapid Test Kits Market - Middle East & Africa Market Analysis

5.1 Rapid Test Kits Market Revenue (US$ Mn), 2020 - 2030

6. Middle East & Africa Rapid Test Kits Market Analysis - by Type

6.1 Overview

6.2 Rapid Antigen Testing

6.2.1 Overview

6.2.2 Rapid Antigen Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

6.3 Rapid Antibody Testing

6.3.1 Overview

6.3.2 Rapid Antibody Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

6.4 Others

6.4.1 Overview

6.4.2 Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

7. Middle East & Africa Rapid Test Kits Market Analysis - by Product

7.1 Overview

7.2 Over-the-Counter Rapid Testing Kit

7.2.1 Overview

7.2.2 Over-the-Counter Rapid Testing Kit: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

7.3 Professional Rapid Testing Kit

7.3.1 Overview

7.3.2 Professional Rapid Testing Kit: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

8. Middle East & Africa Rapid Test Kits Market Analysis - by Technology

8.1 Overview

8.2 Lateral Flow Assay

8.2.1 Overview

8.2.2 Lateral Flow Assay: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

8.3 Solid Phase

8.3.1 Overview

8.3.2 Solid Phase: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

8.4 Agglutination

8.4.1 Overview

8.4.2 Agglutination: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

8.5 Immunospot Assay

8.5.1 Overview

8.5.2 Immunospot Assay: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

8.6 Cellular-Component Based

8.6.1 Overview

8.6.2 Cellular-Component Based: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

9. Middle East & Africa Rapid Test Kits Market Analysis - by Application

9.1 Overview

9.2 Blood Glucose Testing

9.2.1 Overview

9.2.2 Blood Glucose Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

9.3 Infectious Disease Testing

9.3.1 Overview

9.3.2 Infectious Disease Testing: Rapid Test Kits Market, by Application - Revenue and Forecast to 2030 (US$ Million)

9.3.3 Infectious Disease Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

9.4 Cardiometabolic Testing

9.4.1 Overview

9.4.2 Cardiometabolic Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

9.5 Pregnancy and Fertility

9.5.1 Overview

9.5.2 Pregnancy and Fertility: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

9.6 Others

9.6.1 Overview

9.6.2 Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

10. Middle East & Africa Rapid Test Kits Market Analysis - by End User

10.1 Overview

10.2 Hospital and Clinics

10.2.1 Overview

10.2.2 Hospital and Clinics: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

10.3 Diagnostic Centers

10.3.1 Overview

10.3.2 Diagnostic Centers: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

10.4 Home-Care

10.4.1 Overview

10.4.2 Home-Care: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

10.5 Others

10.5.1 Overview

10.5.2 Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

11. Middle East & Africa Rapid Test Kits Market - Country Analysis

11.1 Middle East & Africa

11.1.1 Overview

11.1.2 Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast Analysis - by Country

11.1.2.1 Saudi Arabia

11.1.2.1.1 Overview

11.1.2.2 Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

11.1.2.2.1 Saudi Arabia: Rapid Test Kits Market Breakdown, by Type

11.1.2.2.2 Saudi Arabia: Rapid Test Kits Market Breakdown, by Product

11.1.2.2.3 Saudi Arabia: Rapid Test Kits Market Breakdown, by Technology

11.1.2.2.4 Saudi Arabia: Rapid Test Kits Market Breakdown, by Application

11.1.2.2.4.1 Saudi Arabia: Rapid Test Kits Market Breakdown, by Infectious Disease Testing

11.1.2.2.5 Saudi Arabia: Rapid Test Kits Market Breakdown, by End User

11.1.2.3 South Africa

11.1.2.3.1 Overview

11.1.2.4 South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

11.1.2.4.1 South Africa: Rapid Test Kits Market Breakdown, by Type

11.1.2.4.2 South Africa: Rapid Test Kits Market Breakdown, by Product

11.1.2.4.3 South Africa: Rapid Test Kits Market Breakdown, by Technology

11.1.2.4.4 South Africa: Rapid Test Kits Market Breakdown, by Application

11.1.2.4.4.1 South Africa: Rapid Test Kits Market Breakdown, by Infectious Disease Testing

11.1.2.4.5 South Africa: Rapid Test Kits Market Breakdown, by End User

11.1.2.5 United Arab Emirates

11.1.2.5.1 Overview

11.1.2.6 United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

11.1.2.6.1 United Arab Emirates: Rapid Test Kits Market Breakdown, by Type

11.1.2.6.2 United Arab Emirates: Rapid Test Kits Market Breakdown, by Product

11.1.2.6.3 United Arab Emirates: Rapid Test Kits Market Breakdown, by Technology

11.1.2.6.4 United Arab Emirates: Rapid Test Kits Market Breakdown, by Application

11.1.2.6.4.1 United Arab Emirates: Rapid Test Kits Market Breakdown, by Infectious Disease Testing

11.1.2.6.5 United Arab Emirates: Rapid Test Kits Market Breakdown, by End User

11.1.2.7 Rest of Middle East & Africa

11.1.2.7.1 Overview

11.1.2.8 Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

11.1.2.8.1 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by Type

11.1.2.8.2 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by Product

11.1.2.8.3 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by Technology

11.1.2.8.4 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by Application

11.1.2.8.4.1 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by Infectious Disease Testing

11.1.2.8.5 Rest of Middle East & Africa: Rapid Test Kits Market Breakdown, by End User

12. Industry Landscape

12.1 Overview

12.2 Growth Strategies in the Rapid Test Kit Market

12.3 Inorganic Growth Strategies

12.3.1 Overview

12.4 Organic Growth Strategies

12.4.1 Overview

13. Company Profiles

13.1 F. Hoffmann-La Roche Ltd

13.1.1 Key Facts

13.1.2 Business Description

13.1.3 Products and Services

13.1.4 Financial Overview

13.1.5 SWOT Analysis

13.1.6 Key Developments

13.2 Becton Dickinson and Co

13.2.1 Key Facts

13.2.2 Business Description

13.2.3 Products and Services

13.2.4 Financial Overview

13.2.5 SWOT Analysis

13.2.6 Key Developments

13.3 ARKRAY Inc

13.3.1 Key Facts

13.3.2 Business Description

13.3.3 Products and Services

13.3.4 Financial Overview

13.3.5 SWOT Analysis

13.3.6 Key Developments

13.4 Fujirebio Europe NV

13.4.1 Key Facts

13.4.2 Business Description

13.4.3 Products and Services

13.4.4 Financial Overview

13.4.5 SWOT Analysis

13.4.6 Key Developments

13.5 bioMerieux SA

13.5.1 Key Facts

13.5.2 Business Description

13.5.3 Products and Services

13.5.4 Financial Overview

13.5.5 SWOT Analysis

13.5.6 Key Developments

13.6 Cepheid

13.6.1 Key Facts

13.6.2 Business Description

13.6.3 Products and Services

13.6.4 Financial Overview

13.6.5 SWOT Analysis

13.6.6 Key Developments

13.7 Meril Life Sciences Pvt Ltd

13.7.1 Key Facts

13.7.2 Business Description

13.7.3 Products and Services

13.7.4 Financial Overview

13.7.5 SWOT Analysis

13.7.6 Key Developments

13.8 QIAGEN NV

13.8.1 Key Facts

13.8.2 Business Description

13.8.3 Products and Services

13.8.4 Financial Overview

13.8.5 SWOT Analysis

13.8.6 Key Developments

13.9 Guangzhou Wondfo Biotech Co Ltd

13.9.1 Key Facts

13.9.2 Business Description

13.9.3 Products and Services

13.9.4 Financial Overview

13.9.5 SWOT Analysis

13.9.6 Key Developments

13.10 Abbott Laboratories

13.10.1 Key Facts

13.10.2 Business Description

13.10.3 Products and Services

13.10.4 Financial Overview

13.10.5 SWOT Analysis

13.10.6 Key Developments

13.11 Bio-Rad Laboratories Inc

13.11.1 Key Facts

13.11.2 Business Description

13.11.3 Products and Services

13.11.4 Financial Overview

13.11.5 SWOT Analysis

13.11.6 Key Developments

13.12 Hologic Inc

13.12.1 Key Facts

13.12.2 Business Description

13.12.3 Products and Services

13.12.4 Financial Overview

13.12.5 SWOT Analysis

13.12.6 Key Developments

13.13 DiaSorin SpA

13.13.1 Key Facts

13.13.2 Business Description

13.13.3 Products and Services

13.13.4 Financial Overview

13.13.5 SWOT Analysis

13.13.6 Key Developments

13.14 Premier Medical Corp Pvt Ltd

13.14.1 Key Facts

13.14.2 Business Description

13.14.3 Products and Services

13.14.4 Financial Overview

13.14.5 SWOT Analysis

13.14.6 Key Developments

13.15 Beckman Coulter Inc

13.15.1 Key Facts

13.15.2 Business Description

13.15.3 Products and Services

13.15.4 Financial Overview

13.15.5 SWOT Analysis

13.15.6 Key Developments

14. Appendix

14.1 About The Insight Partners

List of Tables

Table 1. Rapid Test Kits Market Segmentation

Table 2. Infectious Disease Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Table 3. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Type

Table 4. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Product

Table 5. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Technology

Table 6. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Application

Table 7. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Infectious Disease Testing

Table 8. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by End User

Table 9. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Type

Table 10. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Product

Table 11. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Technology

Table 12. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Application

Table 13. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Infectious Disease Testing

Table 14. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by End User

Table 15. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Type

Table 16. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Product

Table 17. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Technology

Table 18. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Application

Table 19. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Infectious Disease Testing

Table 20. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by End User

Table 21. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Type

Table 22. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Product

Table 23. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Technology

Table 24. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Application

Table 25. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by Infectious Disease Testing

Table 26. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million) - by End User

Table 27. Recent Inorganic Growth Strategies in the Rapid Test Kit Market

Table 28. Recent Organic Growth Strategies in the Rapid Test Kit Market

List of Figures

Figure 1. Rapid Test Kits Market Segmentation, By Country

Figure 2. Rapid Test Kits Market: Key Industry Dynamics

Figure 3. Rapid Test Kits Market: Impact Analysis of Drivers and Restraints

Figure 4. Rapid Test Kits Market Revenue (US$ Mn), 2020 - 2030

Figure 5. Rapid Test Kits Market Share (%) - by Type (2022 and 2030)

Figure 6. Rapid Antigen Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 7. Rapid Antibody Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 8. Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 9. Rapid Test Kits Market Share (%) - by Product (2022 and 2030)

Figure 10. Over-the-Counter Rapid Testing Kit: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 11. Professional Rapid Testing Kit: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 12. Rapid Test Kits Market Share (%) - by Technology (2022 and 2030)

Figure 13. Lateral Flow Assay: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 14. Solid Phase: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 15. Agglutination: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 16. Immunospot Assay: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 17. Cellular-Component Based: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 18. Rapid Test Kits Market Share (%) - by Application (2022 and 2030)

Figure 19. Blood Glucose Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 20. Infectious Disease Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 21. Cardiometabolic Testing: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 22. Pregnancy and Fertility: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 23. Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 24. Rapid Test Kits Market Share (%) - by End User (2022 and 2030)

Figure 25. Hospital and Clinics: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 26. Diagnostic Centers: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 27. Home-Care: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 28. Others: Rapid Test Kits Market - Revenue and Forecast to 2030 (US$ Million)

Figure 29. Middle East & Africa: Parenteral Nutrition Market, by Key Country - Revenue (2022) (US$ Million)

Figure 30. Middle East & Africa: Rapid Test Kits Market Breakdown, by Key Countries, 2022 and 2030 (%)

Figure 31. Saudi Arabia: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million)

Figure 32. South Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million)

Figure 33. United Arab Emirates: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million)

Figure 34. Rest of Middle East & Africa: Rapid Test Kits Market - Revenue and Forecast to 2030(US$ Million)

Figure 35. Growth Strategies in the Rapid Test Kit Market

1. F. Hoffmann-La Roche Ltd
2. Becton Dickinson and Co
3. ARKRAY Inc
4. Fujirebio Europe NV
5. bioMerieux SA
6. Cepheid
7. Meril Life Sciences Pvt Ltd
8. QIAGEN NV
9. Guangzhou Wondfo Biotech Co Ltd
10. Abbott Laboratories
11. Bio-Rad Laboratories Inc
12. Hologic Inc
13. Premier Medical Corp Pvt Ltd
14. DiaSorin SpA
15. Beckman Coulter Inc

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa rapid test kit market.
  • Highlights key business priorities in order to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa rapid test kit market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the Middle East & Africa rapid test kit market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.
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