Europe Education and Learning Analytics Market

Market Introduction
Learning analytics has emerged from varied branches of science, including psychology, sociology, data mining, information science and machine learning to understand the data collected during teaching, learning and education administration and thereby it helps in analysis of huge volume of data. Usually, learning analytics is restricted to evaluate student performance, however with the growing progress in the market, it has extended to business enterprises as workforce management. Additionally learning analytics use social network analysis to assess student-to-student as well as student-to-teacher relationship and support interaction sessions for recognizing student performance. Growing need to develop competitive strategies to withstand the market and rising focus on personalized learning is anticipated to be the key trend for the learning analytics market. Also the increase in digitalization and increase in adoption of mobile devices such as laptops, smartphones, and tablets is projected to offer prosperous opportunities to the market. Thus, the growth in the education sector is expected to create a significant demand for education and learning analytics in the coming years, which is further anticipated to drive the education and learning analytics market.

Market Overview and Dynamics

The education and learning analytics market in Europe is expected to grow from US$ 875.3 Mn in 2019 to US$ 5059.2 Mn by 2027; it is estimated to grow at a CAGR of 25.1% from 2020 to 2027. Learning analytics signify analysis of a huge volume of data originated and gathered from several sources by students and researchers for evaluating the performance assessment of students. The introduction of Artificial Intelligence (AI) to learning analytics has achieved a high degree of output in educational institutes.  AI addresses problems such as high dropout rates and ineffectiveness of the "one-size-fits-all" teaching approach, among others. AI-based learning solution offers professors some insights on student's learning styles, abilities, progress, and suggestions to customize the teaching methods as per the student's requirement. The increasing demand for AI and the trend of integrating AI along with learning analytics is expected to have a positive impact on the education & learning analytics market growth during the forecast period. Key players operating the education and analytics market are focused on launching innovative and cost-effective solutions to compete in the market efficiently. This is bolstering the growth of the education and learning analytics market.

Key Market Segments

In terms of Application, the software segment accounted for the largest share of the Europe Education and Learning Analytics market in 2019. In terms of Component type, the performance management segment held a larger market share of the education and learning analytics market in 2019. Further, the academics held a larger share of the market based on end user in 2019.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the education and learning analytics market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are SAS Institute Inc., SAP SE, Microsoft Corporation, Ellucian Company L.P., Blackboard Inc., Alteryx Inc. among others.

Reasons to buy report

• To understand the Europe education and learning analytics market landscape and identify market segments that are most likely to guarantee a strong return
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• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Europe education and learning analytics market
• Obtain market revenue forecast for market by various segments from 2020-2027 in Europe region.

EUROPE EDUCATION AND LEARNING ANALYTICS MARKET SEGMENTATION

By Component Type

• Software
• Services

By Application Type

• Budget and Finance Management
• People Acquisition and Retention
• Operations Management
• Performance Management
• Curriculum Development and Intervention Management

By End User

• Academics
• Corporate

By Country

• Germany
• UK
• France
• Italy
• Russia
• Rest of Europe

Company Profiles

• SAS Institute Inc.
• SAP SE
• Microsoft Corporation
• Ellucian Company L.P.
• Blackboard Inc.
• Alteryx Inc.

Europe Education and Learning Analytics Market Strategic Insights

Europe Education and Learning Analytics Market Segmentation Analysis

Europe Education and Learning Analytics Market Report Highlights

Europe Education and Learning Analytics Report Scope

Europe Education and Learning Analytics Market Country and Regional Insights