Report : US Fruit Snacks Market Forecast to 2027 - COVID-19 Impact and Country Analysis By Type (Sweets and Savoury, Dairy and Others), Fruit Family (Apple, Mango, Banana, Pineapple, Berry, Mixed and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retailing and Others) and Country

Health Benefits Related to the Consumption of Fruit Based Snacks to Escalate the Fruit Snacks Market at a CAGR of 14.8%


According to our latest market study on “US Fruit Snacks  Market to 2027 – COVID-19 Impact and Analysis – by Type (Sweets and Savoury, Dairy, and Others), Fruit Family (Apple, Mango, Banana, Pineapple, Berry, Mixed, and Others), and Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retailing, and Others) and Country,”the market was valued at US$ 1,237.46million in 2019 and is projected to reach US$ 3,661.41million by 2027; it is expected to grow at a CAGR of 14.8% from2020 to 2027.The report highlights key factors driving the market growth, and prominent players along with their developments in the market.


Fruit snacks are defined as the processed form of fruits converted into tasty and nutritious snacks. These include strips or bars, gummy bears, candies, chips, and gushers, among others. Other than this, fruit based snacks are produced by adding fruits in beverages and dairy products such as yoghurt and  smoothies to boost its nutritional aspect and enhance its taste. These snacks are a rich source of  vitamins and minerals, including potassium, magnesium, and are considered healthy for human consumption. Growing demand for healthy and convenience food products along with increasing awareness toward health benefits associated with the consumption of fruits among the population is expected to facilitate the market growth. The per capita consumption of fruit based snacks is rising tremendously in the US with a shift in consumer lifestyle along with ease of fruit snacks availability across retail stores and online platforms.


The consumption of fruit snacks is perceived to be convenient on-the-go snacking item which minimizes the risk of cardiovascular diseases, high blood pressure, and ensures weight management. The growing demand of healthy snacks and refreshments with rich nutritional profile along with consumer shift toward fat and gluten free fruit snacks is expected to escalate the growth of the market. Further, the surging demand for vital nutrients such as vitamins and minerals and fiber-enriched products is expected to fuel the growth of the fruit snacks market in the US. Shift in customer tastes and preferences coupled with ease in availability of exotic fruits and rising number of government initiatives are anticipated to foster the growth of fruit snacks market in the US. Moreover, easy digestive properties are expected to boost the popularity of fruit snacks among adults and working women. Increasing demand for nutritional ingredients in sweets and savory industries is offering ample growth opportunity for the players in the US fruit snacks market. Considering the trend of healthy snacking items, the manufacturers are trying to make nutritional food products, such as fruit snacks, which can be consumed conveniently. Consumer’s inclination toward healthy lifestyle is significantly contributing to the growth of the market. In response to the growing demand for products with fruit snacks, manufacturers are coming up with high quality and fine varieties of fruit snacks in the market.

The COVID-19 pandemichas been affecting economies and industries in various countries, including the US, Brazil, India, Russia,Italy,the UK, Iran, and Spain. Food &beverages is one the world’s major industries facing serious disruptions in the form of supply chain breaks, events cancellations, and office shutdowns as a result of the lockdowns imposed in various countries to contain the disease spread. .Although, China is the global manufacturing hub and the largest raw material supplier for various industries; it is one of the worst-affected countries due to COVID-19 pandemic. The lockdown of various plants and factories in China is affecting the global supply chains and adversely impacting the manufacturing and sales of various food &beverages industries. These factors are likely to restrain the growth of various markets related to the food & beverages industry in next few financial quarters.


Bare Foods Co.; Crispy Green Inc.; General Mills, Inc.; Kellogg Company; Mount Franklin Foods, LLC; Nutty Goodness, LLC; Paradise, Inc; Sunkist Growers, Inc.; Welch Foods Inc; and Materne North America Corp. are among the well-established players in the US fruits snacks market.

US Fruit Snacks Market Breakdown - by Region, 2019

US Fruit Snacks Market Breakdown - by Region, 2019

The Report Includes the Segmentation of the US Fruit Snacks Market as Follows:

US Fruit Snacks Market, by Type
  • Sweets and Savoury
  • Dairy
  • Others
US Fruit Snacks Market, by Fruit Family
  • Apple
  • Mango
  • Banana
  • Pineapple
  • Berry
  • Mixed
  • Others
US Fruit Snacks Market, by Distribution Channel
  • Supermarket and Hypermarkets
  • Convenience Store
  • Online Retailing
  • Others

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