Salt-Based Water Softeners Segment to Dominate South and Central America Water Softeners Market during 2021-2028

According to a new market research study on “South and Central America Water Softeners Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast – by Type, Application and Country,” is expected to reach US$ 828.44 million by 2028 from US$ 615.31 million in 2021. The market is estimated to grow at a CAGR of 4.3% from 2021 to 2028. The report provides trends prevailing in the South and Central America water softeners market along with the drivers and restraints pertaining to the market growth. Rapid growth in urbanization and incrementing industrialization in emerging economies are major factors driving the growth of the South and Central America water softeners market. However, availability of substitutes on a larger scale may hinder the growth of South and Central America water softeners market.

In South and Central America, Brazil reported a huge number of COVID-19 cases, which led to the discontinuation of several business operations, including water softener manufacturing activities. However, the emphasis on the need for pure drinking water, cleanliness, and proper hygiene practices has led to the reopening of water softener manufacturing projects; thus, the water softeners market growth is expected to propel in the region.

The market for South and Central America water softeners is segmented into type, application and country. Based on type, the market is segmented into salt-based water softeners, and salt-free water softeners. In 2020, the salt-based water softeners segment held the largest share in South and Central America water softeners market. Based on application, the South and Central America water softeners market is divided into industrial, residential, municipal, and others. The residential segment is expected to be the fastest growing segment over the forecast period.  Based on country, the South and Central America water softeners market is divided into Brazil, Argentina and rest of South and Central America. In 2020, the rest of South and Central America held the largest share in South and Central America water softeners market. Furthermore, in this present scenario of COVID 19 pandemic, the South and Central America water softeners market has been facing difficulties and several countries have suffered heavily. The manufacturing sectors in the South and Central America countries have been experiencing low production and a weak supply chain. Thereby, impacting the market for water softeners.

Atlas Filtri; A.O. Smith Water Technologies; Culligan Italiana S.p.A; 3M; Water2Buy; Viessmann Climate Solutions Se; Cillit; BWT Holding GmbH; Whirlpool Corporation; and General Electric are some of the leading companies in the South and Central America water softeners market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market.


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