At 6.0% CAGR, the South & Central America Help Desk and Ticketing Software Market is Projected to be Worth US$ 259.16 Million by 2031, Says The Insights Partners

According to The Insights Partners research, the South & Central America help desk and ticketing software market was valued at US$ 163.00 in 2023 and is expected to reach US$ 259.16 million by 2031, registering a CAGR of 6.0% from 2023 to 2031. Government focus on promoting SMEs and increasing adoption of cloud-based solutions are among the critical factors attributed to the South & Central America help desk and ticketing software market expansion.

SMEs are major contributors to economic growth as they account for the majority (~90%) of businesses worldwide. However, financial aspects slow down their growth. Thus, government bodies and organizations in different countries are continuously supporting SMEs to expand their businesses, which further contributes to the economic growth of any country.

• The World Bank Group is focused on providing improved access to SMEs to financial aids, which would help them obtain innovative solutions to unlock various sources of capital. It also provides Advisory and Policy Support for SME finance to help them adopt innovative solutions.

Government support to provide financial aid to small and medium businesses boosts their capability to leverage advanced solutions to enhance their customer services. Enhancing customer support helps SMEs grow their business by addressing customers' queries and tickets. Thus, government support for SMEs creates huge opportunities for the help desk and ticketing software market growth. Help Scout, HappyFox, Hiver, Cayzu, Zendesk, Crisp, HelpDesk, Zoho Desk, and Tidio are among the ideal and cost-effective solutions available in the market for SMEs.

On the contrary, high operating costs due to compatibility issues and need for skilled workforce hamper the growth of the South & Central America help desk and ticketing software market.

Based on component, the South & Central America help desk and ticketing software market is bifurcated into software and services. The software segment held 79.6% share of the South & Central America help desk and ticketing software market in 2023, amassing US$ 129.77 million. It is projected to garner US$ 209.51 million by 2031 to expand at 6.2% CAGR during 2023–2031.

Based on industry vertical, the South & Central America help desk and ticketing software market is segmented into retail, government, manufacturing, healthcare, hospitality, IT and telecom, and others. The IT and telecom segment held 28.5% share of the South & Central America help desk and ticketing software market in 2023, amassing US$ 46.47 million. It is projected to garner US$ 82.41 million by 2031 to expand at 7.4% CAGR during 2023–2031.

Based on deployment, the South & Central America help desk and ticketing software market is bifurcated into cloud-based and on-premises. The cloud-based segment held 58.2% share of the South & Central America help desk and ticketing software market in 2023, amassing US$ 94.84 million. It is projected to garner US$ 163.05 million by 2031 to expand at 7.0% CAGR during 2023–2031.

Based on organization size, the South & Central America help desk and ticketing software market is segmented into small and medium enterprises and large enterprises. The large enterprises segment held 84.7% share of the South & Central America help desk and ticketing software market in 2023, amassing US$ 138.00 million. It is projected to garner US$ 221.84 million by 2031 to expand at 6.1% CAGR during 2023–2031.

Based on country, the South & Central America help desk and ticketing software market is segmented into Brazil, Argentina, and the Rest of South & Central America. Brazil held 71.2% share of South & Central America help desk and ticketing software market in 2023, amassing US$ 116.07 million. It is projected to garner US$ 192.50 million by 2031 to expand at 6.5% CAGR during 2023–2031.

Key players operating in the help desk and ticketing software market are Zendesk Inc; Genesys; Zoho Corp Pvt Ltd; Freshworks Inc; TEXT S A; SolarWinds Worldwiden LLC; Atlassian Corp; SysAid; Salesforce Inc; ServiceNow Inc; clickdesk.com; ProProfs; InvGate; Desku Inc; Atera Networks Ltd.; JPK Software Solutions Pvt. Ltd.; OTRS AG; Rother OSS GmbH; Znuny GmbH; Help Scout PBC; Hiver; Intercom; and Exotel Techcom Pvt Ltd, among others.

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