Report : South & Central America Flavor Masking Agents Market Forecast to 2030 - Regional Analysis - by Type (Sweet, Salt, Fat, Bitter, and Others) and Application (Food and Beverages [Bakery and Confectionery; Dairy and Frozen Desserts; Beverages; Meat, Poultry, and Seafood; Meat Substitutes; Dairy Alternatives; RTE and RTC Meals; and Other Food and Beverages], Pharmaceuticals and Nutraceuticals, and Others)

At 6.1% CAGR, South & Central America Flavor Masking Agents Market is Speculated to be Worth US$ 30.49 Million by 2030, Says Business Market Insights

According to Business Market Insights' research, the South & Central America flavor masking agents market was valued at US$ 18.95 million in 2022 and is expected to reach US$ 30.49 million by 2030, registering a CAGR of 6.1% from 2022 to 2030. Increasing demand for natural additives and technological advancements in flavor masking are among the critical factors attributed to the South & Central America flavor masking agents market expansion.

Flavor masking agents are used in various food and beverages, medicines and drugs, dietary supplements, and animal nutrition products through various techniques and technologies such as microencapsulation, nanotechnology, polymer coating, organoleptic methods, hot melt extrusion, complexation, and spray drying. Nanotechnology aids in enhancing the solubility and stability of flavors, as well as providing controlled release properties. Thus, manufacturers increasingly use nanotechnology to make flavor masking agents.

Moreover, microencapsulation is a relatively new technology in which the flavor content is encapsulated in a solid matrix. The flavor is released when the substance is heated or exposed to water. Spray drying, coacervation, polymerization, and other techniques are used in microencapsulation. In the microencapsulation process, the oil/water mixture is homogenized in the presence of wall material, followed by controlled spray drying. Wall materials include vegetable gums, starches, dextrin, proteins, cellulose esters, and others. Microencapsulation provides controlled flavor release at the right place and desired time. It protects the active ingredients (flavors) from moisture, acid, heat, oxidation, and ingredient interaction. It also provides the ease of handling ingredients as they are dry and free flowing, reducing overall transportation and handling costs. Microencapsulated flavor masking is highly shelf-stable, making it more desirable than other formats. The technology is not just for flavor and odor masking; it can also improve stability, prevent ingredient interaction, and modify the release of ingredients.

Thus, technological advancements in the manufacturing of flavor masking agents bolster the flavor masking agents market growth across the world.

On the contrary, high manufacturing expenses results in high product cost hampers the growth of South & Central America flavor masking agents market.

Based on type, the South & Central America flavor masking agents market is categorized into sweet, salt, fat, bitter, and others. The bitter segment held 39.7% share of the South & Central America flavor masking agents market in 2022, amassing US$ 7,515.93 thousand. It is projected to garner US$ 12,323.71 thousand by 2030 to expand at 6.4% CAGR during 2022–2030.

By application, the South & Central America flavor masking agents market is segmented into food and beverages, pharmaceuticals and nutraceuticals, and others. The food and beverages segment held 61.4% share of South & Central America flavor masking agents market in 2022, amassing US$ 11,631.85 thousand. It is projected to garner US$ 18,103.57 thousand by 2030 to expand at 5.7% CAGR during 2022–2030. The food and beverages segment is further subsegmented into bakery and confectionery, dairy and frozen desserts, beverages, meat, poultry, and seafood, meat substitutes, dairy alternatives, RTE and RTC meals, and other food and beverages.

Based on country, the South & Central America flavor masking agents market is categorized into Brazil, Argentina, and the Rest of South & Central America. The Rest of South & Central America held 52.7% share of South & Central America flavor masking agents market in 2022, amassing US$ 9,988.21 thousand. It is projected to garner US$ 15,634.08 thousand by 2030 to expand at 5.8% CAGR during 2022–2030.

Key players operating in the South & Central America flavor masking agents market are Sensient Technologies Corp, Firmenich International SA, Tate & Lyle Plc, Archer-Daniels-Midland Co, Kerry Group Plc, Carmi Flavor & Fragrance Co Inc, Synergy Flavors Inc, and Koninklijke DSM NV, among others.

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