At 11.4% CAGR, the South & Central America Anti-Counterfeit Packaging Market is Projected to be worth US$ 46.20 million by 2030, says Business Market Insights

According to Business Market Insights Research, the South & Central America anti-counterfeit packaging market was valued at US$ 19.49 million in 2022 and is expected to reach US$ 46.20 million by 2030, registering a CAGR of 11.4% from 2022 to 2030. Increasing cases of counterfeiting and stringent regulations associated with anti-counterfeit packaging as well as growing awareness of anti-counterfeit packaging in developing countries are the critical factors attributed to the South & Central America anti-counterfeit packaging market expansion.

Counterfeiting has become a pervasive issue in the global market, affecting various industries and posing significant challenges to governments, businesses, and consumers. Enabled by globalization, e-commerce, and advanced technology, counterfeiters exploit the complexity of supply chains and consumer demand for affordable products. Counterfeiting causes significant economic losses and job displacement, as well as jeopardizes consumer safety, undermines brand reputation, and erodes trust in the marketplaces. Anti-counterfeit packaging solutions incorporate various security features that help verify product authenticity, prevent tampering, and deter unauthorized replications, thereby reducing counterfeiting activities. These solutions often incorporate covert security features that include hidden codes, taggants, or specialized inks, which can only be authenticated using specialized devices or technologies, making it difficult for counterfeiters to replicate. Further, the stringent regulatory landscape and the efforts of industry associations and governments to combat counterfeiting have heightened the focus on anti-counterfeit packaging. Regulatory requirements in various sectors, such as tobacco, pharmaceuticals, and luxury goods, mandate the use of anti-counterfeit measures to protect consumers and maintain industry integrity. Thus, increasing counterfeiting cases and stringent government regulations are driving the demand for anti-counterfeit packaging.

On the contrary, usage complexity of anti-counterfeit packaging hurdles the growth of South & Central America anti-counterfeit packaging market.

Based on technology, the South & Central America anti-counterfeit packaging market is segmented into security inks and coatings, radio frequency identification (RFID), forensic markers, tamper evident, holograms, barcode, and others. The barcode segment held 30.4% share of South & Central America anti-counterfeit packaging market in 2022, amassing US$ 5.93 million. It is projected to garner US$ 13.07 million by 2030 to expand at 10.4% CAGR during 2022–2030.

Based on application, the South & Central America anti-counterfeit packaging market is segmented into food and beverage; pharmaceutical; personal care and cosmetics; electrical and electronics; textile and apparel; automotive; and others. The food and beverage segment held 20.1% share of South & Central America anti-counterfeit packaging market in 2022, amassing US$ 3.92 million. It is projected to garner US$ 10.27 million by 2030 to expand at 12.8% CAGR during 2022–2030.

Based on country, the South & Central America anti-counterfeit packaging market is segmented into Brazil, Argentina, and the Rest of South & Central America. Our regional analysis states that Brazil captured 60.5% share of South & Central America anti-counterfeit packaging market in 2022. It was assessed at US$ 11.79 million in 2022 and is likely to hit US$ 29.19 million by 2030, exhibiting a CAGR of 12.0% during 2022–2030.

Key players profiled in the South & Central America anti-counterfeit packaging market report are Antares Vision SpA, Arjo AB, Avery Dennison Corp, Brady Corp, CCL Industries Inc, Gestion Groupe Optel Inc, and KURZ Transfer Products LP, among others.

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