
Published On: Jul 2025
Published On: Jul 2025
According to Business Market Insights' research, the North America tocotrienol market was valued at US$ 134.38 in 2023 and is expected to reach US$ 225.09 million by 2031, registering a CAGR of 6.7% from 2023 to 2031. Wide application scope across numerous industries and increasing awareness regarding health benefits of tocotrienols are among the critical factors attributed to the North America tocotrienol market expansion.
Tocotrienols are a form of vitamin E and have gathered attention for their antioxidant properties, which are significantly stronger than those of tocopherols. Tocotrienols have many applications across multiple end-use industries, including food & beverages, dietary supplements, and personal care. In the food & beverages industry, they are used as fortified and functional ingredients in various products such as bakery products, meal replacements, fortified dairy, and functional and fortified juices. Tocotrienols help in managing cardiovascular diseases, reducing inflammation, and protecting against oxidative stress. Increasing awareness regarding these health benefits, manufacturers are incorporating tocotrienols in various food and beverage products. Further, the rising interest in natural ingredients and the desire for products that offer additional benefits beyond essential nutrition propel its demand. The inclusion of tocotrienols in food and beverages aligns with consumer preferences for healthier, functional, and nutritionally enhanced products, driving its demand in the food & beverages industry.
The heightened efficacy in neutralizing free radicals and protecting cells from oxidative stress makes tocotrienols highly valuable in the nutraceuticals & dietary supplements market, where consumers are increasingly seeking products that support overall health and wellness. In addition, manufacturers are incorporating tocotrienols in supplements to fulfill consumer demand and expand their product portfolio. In November 2021, Otsuka Pharmaceutical Co., Ltd announced the launch of Tocoelle, a supplement to support women bothered by pre-menstrual fluctuations.
Tocotrienols are being used in the personal care industry owing to their antiaging and skin protection properties. They can penetrate deeper into the skin compared to tocopherols, making them the preferred ingredient in antiaging creams, serums, and other skincare products. Thus, a wide range of applications of tocotrienols in industries such as food & beverages, dietary supplements, cosmetics, and others drives the tocotrienols market growth.
On the contrary, lack of awareness hampers the growth of North America tocotrienol market.
Based on type, the North America tocotrienol market is segmented into alpha, beta, gamma, delta, and complex. The complex segment held 63.2% share of the North America tocotrienol market in 2023, amassing US$ 84.89 million. It is projected to garner US$ 138.36 million by 2031 to expand at 6.3% CAGR during 2023–2031.
By application, the North America tocotrienol market is segmented into food & beverages, dietary supplements, personal care & cosmetics, and animal nutrition. The dietary supplements segment held 45.7% share of the North America tocotrienol market in 2023, amassing US$ 61.41 million. It is projected to garner US$ 103.57 million by 2031 to expand at 6.8% CAGR during 2023–2031.
Based on country, the North America tocotrienol market is segmented into the US, Canada, and Mexico. The US held 81.2% share of North America tocotrienol market in 2023, amassing US$ 109.07 million. It is projected to garner US$ 180.02 million by 2031 to expand at 6.5% CAGR during 2023–2031.
Key players operating in the North America tocotrienol market are Kuala Lumpur Kepong Bhd; American River Nutrition, LLC; Cayman Chemical; ExcelVite; Orochem Technologies Inc; BGG WORLD; PhytoGaia; and Musim Mas Group, among others.
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