Report : North America Functional Beverages Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Energy Drinks, Sports Drinks, Fortified Juices, Functional Water, and Others) and Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others)

Energy Drinks Segment to Dominate North America Functional Beverages Market during 2019–2028
  
According to a new market research study on “North America Functional Beverages Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type and Distribution Channel,” is expected to reach US$ 70,032.97 million by 2028 from US$ 42,744.40 million in 2021. The market is estimated to grow at a CAGR of 7.3% from 2021 to 2028. Increasing healthcare expenditure is the major factor driving the growth of the North America functional beverages market. However, high costs of functional beverages and stringent labelling norms may hinder the growth of North America functional beverages market. The report provides trends prevailing in the North America functional beverages market along with the drivers and restraints pertaining to the market growth.

The North America functional beverages market is segmented into type, distribution channel, and country.
Based on type, the North America functional beverages market is segmented into energy drinks, sports drinks, fortified juices, functional water, and others. In 2020, the energy drinks segment held the largest share North America functional beverages market. Based on distribution channel, the North America functional beverages market is segmented into supermarkets and hypermarkets, online retail, and convenience stores. In 2020, the convenience stores segment held the largest share North America functional beverages market. Similarly, based on country, the North America IVD contract research organization market is segmented into the US, Canada, and Mexico. The US contributed a substantial share in 2020.

CAMPBELL SOUP COMPANY; Danone S.A.; GENERAL MILLS, INC.; KRAFT Foods; Monster Energy Company; Nestlé; PepsiCo; Red Bull; The Coca-Cola Company ; and The Wonderful Company LLC are among the leading companies in the North America functional beverages market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2021, The Coca-Cola Company with coffee will officially make its buzzed-about US. debut on Jan. 25.

North America Functional Beverages Market, By Country, 2020 and 2028 (%) 
North America Functional Beverages Market, By Country, 2020 and 2028 (%) 

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