At 4.8% CAGR, North America Frozen Vegetables Market is Projected to be Worth US$ 12,571.69 Million by 2031, says Business Market Insights

According to Business Market Insights’ research, the North America frozen vegetables market was valued at US$ 8,622.71 million in 2023 and is expected to reach US$ 12,571.69 million by 2031, registering a CAGR of 4.8% from 2023 to 2031. Growing inclination toward a healthy diet and growing demand from the foodservice sector are among the critical factors attributed to driving the North America frozen vegetables market growth.

In regions such as North America and Europe, where the busy lifestyles of consumers often lead to an increased reliance on convenient food options, frozen vegetables offer a practical solution for individuals striving to maintain a balanced diet. Frozen vegetables are perceived as nutritious alternatives to fresh produce, as they are harvested at peak growth and flash-frozen to retain essential nutrients, vitamins, and antioxidants. This perception propels the demand for frozen vegetables among health-conscious consumers looking to incorporate vegetables into their daily meals. In countries such as India, Japan, US, etc. where traditional diets are rich in vegetables and legumes, there is a cultural emphasis on health and wellness. As urbanization and changing lifestyles lead to dietary shifts, frozen vegetables provide a convenient way for consumers to maintain dietary traditions while adapting to modern demands. With rising concerns about food safety and access to fresh produce, frozen options offer a reliable and hygienic alternative, particularly in areas where access to fresh produce might be limited. The trend of consuming a healthy diet is also reflected in the development of specialized products tailored to specific dietary preferences and wellness goals. Innovative packaging solutions and portion-controlled servings make it easier for consumers to manage their calorie intake and adhere to healthy eating guidelines. By leveraging this trend and offering a wide range of nutritious, convenient frozen vegetables, companies can tap into a growing market and position themselves as leaders in promoting health and wellness through frozen foods. Therefore, the rising inclination toward a healthy diet is expected to emerge as a prominent trend in the frozen vegetables market during the forecast period.

On the flip side, supply chain challenges hamper the growth of North America frozen vegetables market .

By type, the North America frozen vegetables market is segmented into corn cob, corn kernels/sweet corn, green peas, baby corn, carrot, cauliflower, green beans, spinach, broccoli, onions, brussel sprouts, mixed vegetables, and others. The others segment held a 28.2% share of North America frozen vegetables market share in 2023, amassing US$ 2,431.27 million. It is projected to garner US$ 3,048.73 million by 2031 to register 2.9% CAGR during 2023–2031.

In terms of category, the North America frozen vegetables market is bifurcated into organic and conventional. The conventional segment held 84.9% share of North America frozen vegetables market share in 2023, amassing US$ 7,324.86 million. It is projected to garner US$ 10,601.62 million by 2031 to register 4.7% CAGR during 2023–2031.

Based on end user, the North America frozen vegetables market is segmented into food processing, food retail, and foodservice. The food retail segment held 51.0% share of North America frozen vegetables market share in 2023, amassing US$ 4,398.68 million. It is projected to garner US$ 6,242.77 million by 2031 to register 4.5% CAGR during 2023–2031.

Based on country, the North America frozen vegetables market is categorized into the US, Canada, and Mexico. Our regional analysis states that the US captured 72.8% share of North America frozen vegetables market in 2023. It was assessed at US$ 6,273.02 million in 2023 and is likely to hit US$ 8,991.27 million by 2031, registering a CAGR of 4.6% during 2023–2031.

Key players operating in the frozen vegetables market are Alasko Food Inc.; Ardo Foods NV; B&G Foods; Bonduelle SA; Dawtona Frozen; General Mills Inc; Goya Foods Inc; Grupo Virto; Hanover Foods; La Fe Foods; McCain Foods Ltd; Mondial Foods BV; Mother Dairy Fruit & Vegetable Pvt. Ltd; Seneca Foods Corp; and Simplot Global Food., among others.

• In 2024: McCain Foods completed the acquisition of Irish plant-based frozen food manufacturer Strong Roots. The acquisition follows McCain and Strong Roots' strategic partnership, which began in 2021 and resulted from a $55 million investment.

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