
Published On: Mar 2021
Published On: Mar 2021
Large Enterprises Segment to Dominate North America Commenting Systems Market during 2019–2027
According to a new market research study on “North America Commenting Systems Market to 2027 – COVID-19 Impact and Regional Analysis and Forecast by Subscription Type and Application” is expected to reach US$ 86.46 million by 2027 from US$ 35.90 million in 2019. The market is estimated to grow at a CAGR of 11.8 % from 2020 to 2027. The report provides trends prevailing in the North America commenting systems market along with the drivers and restraints pertaining to the market growth. Mounting demand for real-time commenting systems and surging investment by industries to gain strong online presence are the major factor driving the growth of the North America commenting systems market. However, dominance of freely available commenting systems hinders the growth of North America commenting systems market.
In case of COVID-19, North America is highly affected specially the US. However, it has been observed that businesses have increased their online marketing initiatives and adopted other online strategies to attract both old and new customers during the pandemic. The close down of all retail outlets by the government authorities coupled with the social distancing norms laid down by them is affecting the investments by retail outlets. For instance, the sales of online grocery segment across the United States, recorded an increase by 210.1% due to the outbreak of the corona virus. This shift in online shopping has also influenced the rise in presence of these online platforms across various social media platforms such as Facebook, Twitter, and Instagram amongst others. Thus, the above mentioned factors are expected to positively impact the commenting systems markets across the region. On the other hand, the high adoption of work home culture across major economies such as United States, and Canada is also influencing the adoption of solutions that assists in simplifying work among teams working remotely. According to studies, more than 67% of enterprises across United States has adopted work home environment due to the pandemic. This high adoption of remote working is influencing the demand for real-time commenting systems in order to enable teams to work and make clear communication regarding a project. Thus, the outbreak of the virus is expected to influence the North America commenting systems market positively.
The North America commenting systems market is segmented into subscription type, application, and country. Based on subscription type, North America commenting systems market is segmented into the yearly and monthly. The monthly segment dominated the North America commenting systems market in 2019 and yearly segment is expected to be fastest growing during forecast period. Based on application, North America commenting systems market is segmented into the SMEs and Large Enterprises. The large enterprises segment dominated the market in 2019 and SMEs segment is expected to be fastest growing during forecast period.
Commento, Inc.; Disqus; HyperComments; IntenseDebate; JLexArt; Muut, Inc.; Viafoura are among the leading companies in the North America commenting systems market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market.
The report segments the North America Commenting Systems Market as follows:
North America Commenting Systems Market – By Subscription Type
North America Commenting Systems Market – By Application
North America Commenting Systems Market – By Country