At 5.8% CAGR, Middle East & Africa Workwear Market is Projected to be Worth US$ 1,967.08 Million by 2030, says Business Market Insights

According to Business Market Insights' research, the Middle East & Africa workwear market was valued at US$ 1,251.07 million in 2022 and is expected to reach US$ 1,967.08 million by 2030, registering a CAGR of 5.8% from 2022 to 2030. Adoption of e-commerce sales channel and increasing product innovation with the latest technologies are among the critical factors attributed to the Middle East & Africa workwear market expansion.

The organized retail sector has undergone a massive transformation recently. The emergence of e-commerce has resulted in considerable changes in how people shop and spend their money. A rise in penetration of smartphones and the internet, easy access to emerging technologies, a surge in purchasing power, and convenience provided by online retail shopping platforms from anywhere at any time are a few of the major factors bolstering the growth of e-commerce.

Key manufacturers in the region have partnered with online retailers such as Amazon and Alibaba to deliver bulk industrial products such as personal protective equipment to industries and individual consumers. Additionally, with the increasing penetration of online shopping, manufacturers are indulged in direct-to-customer (D2C) distribution channel, by launching their own online retail sites and eliminating the need to invest in expensive marketing and distribution infrastructure. Through these websites, manufacturers take bulk orders from end-use industries and sell products to customers. Thus, the consumers' increasing dependency on e-commerce services and the adoption of the D-to-C strategy by manufacturers are expected to open lucrative opportunities for the workwear market growth in the coming years.  

On the contrary, increased adoption of industrial automation hampers the growth of Middle East & Africa workwear market.

Based on product type, the Middle East & Africa workwear market is segmented into topwear, bottomwear, and coveralls. The topwear segment held 43.9% share of the Middle East & Africa workwear market in 2022, amassing US$ 549.16 million. It is projected to garner US$ 858.34 million by 2030 to expand at 5.7% CAGR during 2022–2030.

In terms of category, the Middle East & Africa workwear market is segmented into men, women, and unisex. The men segment held 77.3% share of the Middle East & Africa workwear market in 2022, amassing US$ 967.16 million. It is estimated to garner US$ 1,506.44 million by 2030 to expand at 5.7% CAGR during 2022–2030.

Based on distribution channel, the Middle East & Africa workwear market is segmented into wholesalers, supermarkets and hypermarkets, specialty stores, and online platforms. The wholesalers segment held 37.4% share of the Middle East & Africa workwear market in 2022, amassing US$ 467.45 million. It is projected to garner US$ 730.81 million by 2030 to expand at 5.7% CAGR during 2022-2030.

By end use, the Middle East & Africa workwear market is segmented into construction, oil and gas, chemicals, healthcare, and others. The others segment held 70.6% share of Middle East & Africa workwear market in 2022, amassing US$ 883.53 million. It is predicted to garner US$ 1,380.49 million by 2030 to expand at 5.7% CAGR during 2022–2030.

Based on country, the Middle East & Africa workwear market is categorized into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The Rest of Middle East & Africa held 40.8% share of Middle East & Africa workwear market in 2022, amassing US$ 510.05 million. It is projected to garner US$ 773.16 million by 2030 to expand at 5.3% CAGR during 2022–2030.

Key players operating in the Middle East & Africa workwear market are Alisco Group, 3M, Honeywell International Inc., and Lakeland Industries Inc., among others.

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