At 4.9% CAGR, the Middle East & Africa Pet Supplements Market is Projected to be Worth US$ 120.99 million by 2028, says Business Market Insights

According to Business Market Insights’ research, the Middle East & Africa pet supplements market was valued at US$ 90.81 million in 2022 and is expected to reach US$ 120.99 million by 2028, registering a CAGR of 4.9% from 2022 to 2028. The rising number of pet owners and strategic developments by key market players are the critical factors attributed to the Middle East & Africa pet supplements market expansion.        

The rising consumer preference and demand for nutrient-rich, premium, and personalized pet products has increased product innovations. This includes the development of innovative, safe, and premium quality pet supplements. Major market players are diversifying product portfolios by introducing a variety of pet supplements with different forms and health benefits. The puppy line includes five new products—Puppy Aller-Immune Bites; Puppy Calming Bites, Composure & Relaxation; Puppy 8-in-1 Multivitamin Bites; Training Bites; and Puppy Milk Replacer.

Moreover, several players operating in the Middle East & Africa pet supplements market are engaged in the production of customized pet supplements. Various companies manufacturing human supplements are introducing new product portfolios for pet supplements to cater to the growing demand for pet supplements. This brand will offer pet care products, including pet food, medicine, pet supplements, and grooming products. Thus, increasing strategic developments such as product innovations and introduction of new product portfolios are driving the Middle East & Africa pet supplements market growth.

On the contrary, stringent regulatory framework hampers the Middle East & Africa Pet Supplements Market.  

Based on form, the Middle East & Africa pet supplements market is segmented into chewable, powder and others. The chewable segment held 70.7% share of Middle East & Africa pet supplements market in 2022, amassing US$ 64.22 million. It is projected to garner US$ 85.03 million by 2028 to expand at 4.8% CAGR during 2022–2028. 

Based on pet type, the Middle East & Africa pet supplements market is segmented into dogs, cats, and others. The dogs segment held 64.9% share of Middle East & Africa Pet Supplements Market in 2022, amassing US$ 58.92 million. It is projected to garner US$ 79.28 million by 2028 to expand at 5.1% CAGR during 2022–2028.

Based on distribution channel, the Middle East & Africa pet supplements market is segmented into online and offline. The offline segment held 90.1% share of Middle East & Africa pet supplements market in 2022, amassing US$ 81.82 million. It is projected to garner US$ 108.31 million by 2028 to expand at 4.8% CAGR during 2022–2028.

Based on country, the Middle East & Africa pet supplements market has been categorized into South Africa, the UAE, Saudi Arabia, and the Rest of Middle East & Africa. Our regional analysis states that the Rest of Middle East & Africa captured 55.9% share of Middle East & Africa pet supplements market in 2022. It was assessed at US$ 50.75 million in 2022 and is likely to hit US$ 65.79 million by 2028, exhibiting a CAGR of 4.4% during 2022–2028.      

Key players operating in the Middle East & Africa pet supplements market are Compana Pet Brands LLC, Montego Pet Nutrition (Pty) Ltd, Nordic Naturals Inc, and Zesty Paw LLC, among others.   

• In August 2020, Zesty Paw LLC launched its first range of products for puppies. The puppy line includes five new products—Puppy Aller-Immune Bites; Puppy Calming Bites, Composure & Relaxation; Puppy 8-in-1 Multivitamin Bites; Training Bites; and Puppy Milk Replacer.

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