Europe Subscriber Data Management Market is expected to reach US$ 3,880.50 million by 2028

Fixed Networks Segment to Dominate Europe Subscriber Data Management Market During 2021–2028

According to a new market research study on “Europe Subscriber Data Management Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Solution, Network Type, Deployment, and Application” is expected to reach US$ 3,880.50 million by 2028 from US$ 1,305.44 million in 2021. The market is estimated to grow at a CAGR of 16.8% from 2021 to 2028. The report provides trends prevailing in the Europe subscriber data management market along with the drivers and restraints pertaining to the market growth. Growing over the top (OTT) subscription and increasing adoption of subscriber data management solutions by telecom operators are the major factor driving the growth of the Europe subscriber data management market. However, several drawbacks related to subscriber data management solutions hinders the growth of Europe subscriber data management market.    

In case of COVID-19, Europe is highly affected especially France and Russia. In Europe, the COVID-19 pandemic has a different impact on different countries, as only selective countries have witnessed the rise in the number of cases and subsequently attracted strict, as well as prolonged, lockdown periods or social isolation norms. However, Western European countries such as Germany, France, Russia, and the UK have seen a comparatively modest decrease in their growth activities because of the robust healthcare systems. The sudden outbreak of the COVID-19 pandemic across the region has not only led to the standstill of business operations but have also led to the closure of several small and medium enterprises across the region. In the initial three to four months of 2020, the region has experienced a dip in technological investments across the country. It has also led to the standstill of manufacturing units thereby adversely impacting the production of subscription management hardware and servers across the region. However, the restrictions imposed across the region, increased the internet traffic to 70% in a week’s time. The major sections that experienced rise in subscription was the OTT platforms for movies and TV shows. Additionally, Disney+ which was launched in the UK and other European countries in March 2020, recorded over 50 million subscribers in five months. Thus, the rising subscriptions of OTT platforms among the region’s population led to a positive impact on the growth of the market.

The Europe subscriber data management market is segmented on the basis of solution, network type, deployment, application, and country. Based on solution, the market is bifurcated into user data repository, subscriber data federation, policy management, and identity management. The user data repository segment dominated the Europe subscriber data management market in 2020 and subscriber data federation segment is expected to be fastest growing during forecast period. Based on network type, the market is sub segmented into fixed networks and mobile networks. The fixed networks segment dominated the Europe subscriber data management market in 2020 and mobile networks segment is expected to be fastest growing during forecast period. Based on deployment, the market is divided into cloud and on-premise. The cloud segment dominated the Europe subscriber data management market in 2020 and same segment is expected to be fastest growing during forecast period. By application, the market is bifurcated into voice over IP and mobile. The voice over IP segment dominated the Europe subscriber data management market in 2020 and mobile segment is expected to be fastest growing during forecast period.  Based on country, the market is segmented into the UK, Germany, France, Italy, Russia, and rest of Europe.

Cisco Systems, Inc.; Enea AB; Hewlett Packard Enterprise Development LP (HPE); Huawei Technologies Co., Ltd.; Nokia Corporation; Oracle Corporation; R Systems International Limited; Sandvine; Telefonaktiebolaget LM Ericsson; and ZTE Corporation are among the leading companies in the Europe subscriber data management market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2021, Cisco has partnered with Vodafone Idea Limited aiming to simplify and automate the network to support 4G, and 5G use cases, and offer a better-quality experience for its consumer, retail, and enterprise customers. For this, Vodafone Idea is deploying Cisco’s Ultra Packet Core across India to accelerate digital transformation.