Report : Europe Sports Sunglasses Market Forecast to 2030 - Regional Analysis - by Type (Polarized and Non-Polarized), Category (Men, Women, Unisex, and Kids), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

At 4.3% CAGR, the Europe Sports Sunglasses Market is Speculated to be worth US$ 2,139.56 million by 2030, says Business Market Insights

According to Business Market Insights research, the Europe sports sunglasses market was valued at US$ 1,527.71 million in 2022 and is expected to reach US$ 2,139.56 million by 2030, registering a CAGR of 4.3% from 2022 to 2030. Upsurging participation in sports activities and rising focus on technological advancements are among the critical factors attributed to the Europe sports sunglasses market expansion.

Technological advancements offer various benefits that cater to consumers' evolving needs and preferences. One crucial aspect of technological advancements is the improvement in lens technology. Sports sunglasses have advanced lens coatings, such as polarized and photochromic technology. Polarized lenses reduce glare and enhance contrast, which makes them ideal for water sports, skiing, and driving activities. Photochromic lenses adapt to changing light conditions that provides versatility for users engaged in various outdoor sports. These technological enhancements improve visual comfort and the overall experience, making sports sunglasses attractive to consumers.

Another area of innovation is the use of lightweight and durable materials in sports sunglasses. Advanced materials such as TR-90 and carbon fiber make the frames of sports sunglasses robust and lightweight, offering comfort and durability for athletes. Lightweight frames are essential for sports where every ounce matters, such as cycling or running. Sports sunglasses made of lightweight materials are suitable for extended use during physical activities and can help reduce the risk of discomfort or fatigue.

Additionally, customization and smart features have become a part of the technological advancement in sports sunglasses. Some brands offer customizable options, allowing customers to choose frame colors, lens tints, and other design elements. Furthermore, smart features such as heads-up display integrated Bluetooth connectivity, and fitness tracking are emerging in sports sunglasses. These features enhance the user experience by providing valuable data and connectivity, making them appealing to tech-savvy consumers.

Technological advancements enhance functionality, comfort, and style of customers. These innovations cater to the specific needs of athletes and attract a broader consumer base looking for the latest in eyewear technology. As technology advances, sports sunglasses can offer an ever-improving combination of performance and style, contributing to the growth and evolution of the market.

On the contrary, seasonality of demand hampers the Europe sports sunglasses market.

Based on type, the Europe sports sunglasses market is bifurcated into polarized and non-polarized. The non-polarized segment held 74.9% share of Europe sports sunglasses market in 2022, amassing US$ 1,143.74 million. It is projected to garner US$ 1,569.29 million by 2030 to expand at 4.0% CAGR during 2022-2030.

Based on category, the Europe sports sunglasses market is segmented into men, women, unisex, and kids. The men segment held 42.7% share of Europe sports sunglasses market in 2022, amassing US$ 652.92 million. It is projected to garner US$ 840.17 million by 2030 to expand at 3.2% CAGR during 2022-2030.

Based on distribution channel, the Europe sports sunglasses market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held 43.8% share of Europe sports sunglasses market in 2022, amassing US$ 669.22 million. It is projected to garner US$ 947.47 million by 2030 to expand at 4.4% CAGR during 2022-2030.

Based on country, the Europe sports sunglasses market has been categorized into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Our regional analysis states that the Rest of Europe captured 32.7% share of Europe sports sunglasses market in 2022. It was assessed at US$ 499.68 million in 2022 and is likely to hit US$ 611.10 million by 2030, exhibiting a CAGR of 2.5% during 2022-2030.

Key players operating in the Europe sports sunglasses market are Adidas AG, Columbia Sportswear Co, Decathlon SE, EssilorLuxottica SA, Nike Inc, Puma SE, Rapha Racing Ltd, Safilo Group SpA, and Under Armour Inc, among others.




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