At 15.2% CAGR, the Europe Playout Automation and Channel-in-a-Box Market is Projected to be Worth US$ 14,911.90 Million by 2031, Says Business Market Insights

According to Business Market Insights' research, the Europe playout automation and channel-in-a-box market was valued at US$ 4,814.16 in 2023 and is expected to reach US$ 14,911.90 million by 2031, registering a CAGR of 15.2% from 2023 to 2031. Surging online education and flourishing broadcasting industry are among the critical factors attributed to the Europe playout automation and channel-in-a-box market expansion.

The adoption of playout automation and channel-in-a-box solutions is revolutionizing the education sector landscape by improving content delivered for online education and e-learning practices. As online content delivery increasingly relies on digital platforms, educators (as well as educational institutions) are seeking streamlined solutions to enhance the production and distribution of educational material. Playout automation systems offer efficient scheduling, playback, and management of educational content, ensuring seamless and engaging teaching and learning experiences. The demand for innovative content delivery solutions, along with the need for cost-effective and scalable broadcasting infrastructure, renders playout automation a key tool for addressing the evolving requirements of educational institutions. As the e-learning landscape continues to expand, the integration of channel-in-a-box solutions becomes crucial for optimizing workflows, reducing operational complexities, and providing educators with a powerful tool to deliver quality content to a growing online audience. Automation removes barriers associated with the geographic location of educators and learners, making quality education accessible to students in remote areas or to those with limited mobility. Additionally, channel-in-a-box solutions enable content delivery across diverse platforms, from smartphones to smart TVs, ensuring that all learners have access to educational materials. This integration allows for a more inclusive and immersive learning experience, catering to the needs and preferences of a diverse range of learners. Thus, the growing inclination toward online education and e-learning fuels the demand for playout and channel-in-a-box solutions and services.

On the contrary, network limitations hamper the growth of Europe playout automation and channel-in-a-box market.

Based on offering, the Europe playout automation and channel-in-a-box market is bifurcated into solution and services. The solution segment held 71.6% share of the Europe playout automation and channel-in-a-box market in 2023, amassing US$ 3,448.14 million. It is projected to garner US$ 11,198.73 million by 2031 to expand at 15.9% CAGR during 2023–2031.

By coverage, the Europe playout automation and channel-in-a-box market is bifurcated into national broadcasters and international broadcasters. The national broadcasters segment held 71.3% share of the Europe playout automation and channel-in-a-box market in 2023, amassing US$ 3,432.41 million. It is projected to garner US$ 10,126.80 million by 2031 to expand at 14.5% CAGR during 2023–2031.

By vertical, the Europe playout automation and channel-in-a-box market is segmented into media and entertainment, telecommunications, education and corporate sector, and others. The media and entertainment segment held 47.8% share of the Europe playout automation and channel-in-a-box market in 2023, amassing US$ 2,303.30 million. It is projected to garner US$ 8,168.44 million by 2031 to expand at 17.1% CAGR during 2023–2031.

By application, the Europe playout automation and channel-in-a-box market is segmented into broadcast, cable, streaming, and others. The streaming segment held 40.9% share of the Europe playout automation and channel-in-a-box market in 2023, amassing US$ 1,968.41 million. It is projected to garner US$ 6,893.11 million by 2031 to expand at 17.0% CAGR during 2023–2031.

Based on country, the Europe playout automation and channel-in-a-box market is segmented into Germany, the UK, France, Italy, Russia, and the Rest of Europe. Germany held 26.2% share of Europe playout automation and channel-in-a-box market in 2023, amassing US$ 1,259.41 million. It is projected to garner US$ 4,227.61 million by 2031 to expand at 16.3% CAGR during 2023–2031.

Key players operating in the Europe playout automation and channel-in-a-box market are Evertz Technologies Ltd; Harmonic Inc; Pebble Beach Systems; Grass Valley Canada; Avid Technology, Inc.; Imagine Communications; Amagi; Playbox Technology; Aveco s.r.o.; and ENCO Systems, Inc., among others.

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