Europe Fruit Snacks Market is expected to reach US$ 2,504.74 Mn by 2027

Advantage of using Fruit Snacks is projected to escalate the Fruit Snacks market growth at CAGR of 7.7% during 2020–2027

According to our latest market study on “Fruit Snacks Market Forecast to 2027 – COVID-19 Impact and Europe Analysis – By Type (Sweets and Savoury, Beverages, Dairy, Others); Fruit Family (Apple, Mango, Banana, Pineapple, Berry, Mixed, Others); Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retailing, Others), and Country,” the market was valued at US$ 1,392.92 million in 2019 and is projected to reach US$ 2,504.74 million by 2027; it is expected to grow at a CAGR of 7.7% during the forecast period. The report highlights key factors driving the market growth and prominent players, along with their developments in the market.

Fruit snacks are processed and enriched sugary foods specially made for children. The main ingredient in these snacks is refined sugar, extracted from white grape juice and apple juice. These snacks are similar to the gummy candies and come in several delicious flavors such as strawberry, raspberry, orange, white grape, and many more. Besides this, fruit-based snacks are produced by adding fruits in beverages and dairy products such as yogurt, smoothies, and others to boost their nutritional aspect and enhance their taste. Fruit snacks are full of nutritional content as they contain essential nutrients such as potassium, vitamins, magnesium, and fiber, which help mitigate cardiovascular diseases, high blood pressure, and obesity. The growing demand of consumers for healthy and convenience food products and increasing consciousness towards health benefits with fruit consumption is expected to facilitate market growth.

The increasing demand for dietary ingredients in food, beverages, sweets, savoury, and dairy industries is expected to surge the fruit snacks demand over the forecast period. Also, the growing demand for healthy snacks and refreshments, which have a rich nutritional profile, and the rising demand for high nutrient content, fat, and gluten-free fruit snacks are expected to escalate. The easy digestive properties are expected to boost fruit snacks' popularity among adults and working women, supporting product demand.

The Europe Fruit Snacks market is concentrated with a few well-established players such as General Mills Inc., Ferrero, Sunkist Growers, Inc., and SunOpta.

Impact of COVID-19 Pandemic on Fruit Snacks Market

In Europe, currently Russia is the hardest-hit country by the COVID-19 outbreak. It is expected to suffer an economic hit due to a lack of revenue from various industries, as the country recorded the highest number of COVID-19 cases followed by France. Other member states have implemented drastic measures and travel restrictions, including partially closing their borders. This is anticipated to impact market growth in Europe.

The report includes the segmentation of the Europe Fruit Snacks market as follows:

By Type

• Sweet and Savoury
• Beverages
• Dairy
• Others

By Fruit Family

• Apple
• Mango
• Banana
• Pineapple
• Berry
• Mixed
• Others

By Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Retailing
• Others

• Germany
• Russia
• Italy
• UK
• France
• Rest of Europe