At 3.8% CAGR, Europe Frozen Vegetables Market is Projected to be Worth US$ 15,652.44 Million by 2031, says Business Market Insights

According to Business Market Insights’ research, the Europe frozen vegetables market was valued at US$ 11,643.24 million in 2023 and is expected to reach US$ 15,652.44 million by 2031, registering a CAGR of 3.8% from 2023 to 2031. Upsurge in demand for organic food products and growing demand from the foodservice sector are among the critical factors attributed to driving the Europe frozen vegetables market growth.

Consumers are increasingly prioritizing organic food products, including organic frozen vegetables, owing to the growing awareness regarding the adverse impact of conventional farming practices on the environment and rising concerns about pesticide residues in food products. Consumers perceive organic products as healthier, safer, and more environmentally sustainable food options. As a result, manufacturers and retailers are expanding their organic product offerings and investing in sourcing organic ingredients to cater to the growing consumer demand. Consumers are becoming increasingly aware of organic produce's health benefits and are seeking organic options as part of their dietary preferences. Growing interest in sustainable farming practices and rising support for local farmers who produce organic vegetables are a few factors that impact the demand for organic frozen vegetables across the globe, especially in developed countries. As a result, manufacturers are introducing organic frozen vegetables sourced from certified organic farms to cater to consumers' demand for healthier and environmentally friendly food choices. This indicates a broader global movement toward organic agriculture and sustainable food systems, with consumers increasingly consuming organic options such as frozen organic vegetables. The growing consumer demand for organic products can increase sales and market share, but it also requires investment in organic certification, sourcing, and production processes. Companies must comply with strict organic standards and maintain transparency and traceability throughout the supply chain to retain consumer trust. Further, as the scope of organic food products continues to evolve, there is a need for innovation in product offerings, packaging, and marketing strategies to differentiate organic frozen vegetables and capitalize on this growing trend. Thus, the rising demand for organic food products is expected to create a significant opportunity for companies operating in the frozen vegetables market during the forecast period.

On the flip side, supply chain challenges hamper the growth of Europe frozen vegetables market.

By type, the Europe frozen vegetables market is segmented into corn cob, corn kernels/sweet corn, green peas, baby corn, carrot, cauliflower, green beans, spinach, broccoli, onions, brussel sprouts, mixed vegetables, and others. The others segment held a 21.2% share of Europe frozen vegetables market share in 2023, amassing US$ 2,470.46 million. It is projected to garner US$ 2,963.10 million by 2031 to register 2.3% CAGR during 2023–2031.

In terms of category, the Europe frozen vegetables market is bifurcated into organic and conventional. The conventional segment held 83.6% share of Europe frozen vegetables market share in 2023, amassing US$ 9,732.49 million. It is projected to garner US$ 13,002.05 million by 2031 to register 3.7% CAGR during 2023–2031.

Based on end user, the Europe frozen vegetables market is segmented into food processing, food retail, and foodservice. The food retail segment held 45.6% share of Europe frozen vegetables market share in 2023, amassing US$ 5,304.28 million. It is projected to garner US$ 6,924.86 million by 2031 to register 3.4% CAGR during 2023–2031.

Based on country, the Europe frozen vegetables market is categorized into Germany, France, Italy, the UK, Spain, and the Rest of Europe. Our regional analysis states that the Rest of Europe captured 42.1% share of Europe frozen vegetables market in 2023. It was assessed at US$ 4,904.13 million in 2023 and is likely to hit US$ 6,251.59 million by 2031, registering a CAGR of 3.1% during 2023–2031.

Key players operating in the frozen vegetables market are Alasko Food Inc.; Ardo Foods NV; B&G Foods; Bonduelle SA; Dawtona Frozen; General Mills Inc; Goya Foods Inc; Grupo Virto; Hanover Foods; La Fe Foods; McCain Foods Ltd; Mondial Foods BV; Mother Dairy Fruit & Vegetable Pvt. Ltd; Seneca Foods Corp; and Simplot Global Food., among others.

• In 2024: McCain Foods completed the acquisition of Irish plant-based frozen food manufacturer Strong Roots. The acquisition follows McCain and Strong Roots' strategic partnership, which began in 2021 and resulted from a $55 million investment.

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