At 4.3% CAGR, the Europe False Hair Products Market is projected to be worth US$ 3,502.50 million by 2030, says Business Market Insights

According to Business Market Insights’ research, the Europe false hair products market was valued at US$ 2,491.67 million in 2022 and is expected to reach US$ 3,502.50 million by 2030, registering a CAGR of 4.3% from 2022 to 2030. Rising incidence of hair loss among patients undergoing cancer treatment and rising prevalence of alopecia and hair damage are among the critical factors attributed to the Europe false hair products market expansion.             

The demand for false hair products in the entertainment and fashion industry is anticipated to grow significantly due to the increasing preference for hair extension, hair wigs, and hair pieces among models and celebrities. The industry is anticipated to grow owing to the surge in the incidence of hair fall among women and men. Also, in terms of revenue, false hair products are highly adopted in the entertainment and fashion industry owing to rising incidence of alopecia. The fashion and entertainment industry has become vital for the sale and adoption of false hair products. Production and fashion houses stock numerous hair extension, hair wigs, and hair pieces for models and actors since they perform distinguished roles and characters. The upsurge in hair ailments among consumers is also assisting the industry to grow at a uniform pace. The number of individuals suffering from hair fall is increasing rapidly, owing to which several people are choosing false hair products. Thus, such factors are creating lucrative opportunities for the growth of the Europe false hair products market.

On the contrary, unethical practices in hair industry hampers on the growth of Europe false hair products market. 

Based on product type, the Europe false hair products market is segmented into hair extension, hair wig, and hair pieces. The hair extension segment held 46.7% share of Europe false hair products market in 2022, amassing US$ 1,164.61 million. It is projected to garner US$ 1,670.85 million by 2030 to expand at 4.6% CAGR during 2022–2030.

Based on material, the Europe false hair products market is bifurcated into human hair and synthetic hair. The synthetic hair segment held 55.2% share of Europe false hair products market in 2022, amassing US$ 1,374.71 million. It is projected to garner US$ 1,855.96 million by 2030 to expand at 3.8% CAGR during 2022–2030.

Based on end user, the Europe false hair products market is segmented into men, women, and kids. The women segment held 57.8% share of Europe false hair products market in 2022, amassing US$ 1,440.09 million. It is projected to garner US$ 2,083.58 million by 2030 to expand at 4.7% CAGR during 2022–2030.

Based on distribution channel, the Europe false hair products market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held 53.2% share of Europe false hair products market in 2022, amassing US$ 1,325.86 million. It is projected to garner US$ 1,878.11 million by 2030 to expand at 4.4% CAGR during 2022–2030.

Based on country, the Europe false hair products market has been categorized into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Our regional analysis states that the Rest of Europe captured 36.5% share of Europe false hair products market in 2022. It was assessed at US$ 893.06 million in 2022 and is likely to hit US$ 1,194.43 million by 2030, exhibiting a CAGR of 3.7% during 2022–2030.            

Key players operating in the Europe false hair products market are Balmain Hair Group BV, Evergreen Products Group Ltd, HairUWear Inc, Henan Ruimei Products Co Ltd, and Klix Hair Inc, among others.

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