Report : Europe Eyelashes Enhancing Agents Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Curling, Lengthening, Volumizing, and Others), Content-Type (Bimatoprost, Lash-Building Serum, and Others), and Application (Repairing Damaged Eyelashes and Nourishing)

The volumizing segment by type is estimated to lead the market growth during the forecast period.

According to a new market research study of “Europe Eyelashes Enhancing Agents Market Forecast to 2028 - COVID-19 Impact and Regional Analysis by Modality, Product, End User and Country.” The Europe eyelashes enhancing agents market is expected to reach US$ 180.36 million by 2028 from an estimated value of US$ 131.62 million in 2021; it is estimated to grow at a CAGR of 4.6% from 2021 to 2028. The report highlights trends prevailing in the Europe eyelashes enhancing agents market and the factors driving market along with those that act as hindrances.

Further, an increase in the adoption of smartphones and the high internet penetration are contributing to the proliferation of the e-commerce industry across Europe. Moreover, online selling platforms make products easily accessible, which compels the eyelashes enhancing agent providers to bring their products on online selling channels to allow them to expand their respective customer bases. Moreover, e-commerce platforms enable consumers to compare the specifications and prices of different product brands. Furthermore, the COVID-19 pandemic compelled consumers to stay indoors. As a result, the use of online shopping for essential and nonessential goods, such as eyelashes enhancing agents, increased amid the COVID-19 pandemic. Therefore, the increasing availability and purchase of eyelashes enhancing agents on e-commerce platforms are boosting the market growth.

Similarly, the cosmetic industry aims to develop and launch innovative products providing superior results within a short time. Many evolving cosmetic companies are using nanotechnology to develop eyelash enhancing agents. The extensive influence of nanotechnology on the cosmetic market is due to the improved properties of nanoparticles in terms of color, solubility, and transparency, among others. The incorporation of nano-molecular formula in eyelash enhancers further improves the appearance of eyelashes. Thus, nanotechnology-based cosmetics are emerging as a significant trend in the Europe eyelashes enhancing agents market.

The Europe eyelashes enhancing agents market, based on type has been segmented into curling, lengthening, volumizing, and others. The Europe eyelashes enhancing agents market, based on content-type has been segmented into bimatoprost, lash-building serum, and others. The Europe eyelashes enhancing agents market, based on application, has been segmented into repairing damaged eyelashes and nourishing. Geographically, the Europe eyelashes enhancing agents market is sub-segmented into U.K., Germany, France, Italy, Spain and Rest of Europe.

AbbVie Inc., Estée Lauder Inc, Athena Cosmetics, Inc., SkinGen International, Ame Pure, and L'Oréal S.A. are among the leading companies operating in the Europe eyelashes enhancing agents market.

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