Report : Europe Electric Hair Brush Market Forecast to 2030 - Regional Analysis - By Product Type (Round Brush and Flat Brush), Category (Men, Women, and Unisex), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)
At 6.3% CAGR, the Europe Electric Hair Brush Market is Speculated to be Worth US$ 287.24 Million by 2030, says Business Market Insights
According to Business Market Insights research, the Europe electric hair brush market was valued at US$ 176.60 million in 2022 and is expected to reach US$ 287.24 million by 2030, registering a CAGR of 6.3% from 2022 to 2030. Rising adoption of hair care appliances, especially among women and innovative product launches are the critical factors attributed to the Europe electric hair brush market expansion.
The electric hair brushes market is significantly growing with an upward trend. Manufacturers are investing significantly to launch innovative products to attract a large consumer base. Moreover, well-established players operating in the electric brush market are expanding their product portfolio to gain a considerable market. For instance, in July 2022, Koninklijke Philips N.V. launched Philips UV Protect Hair Straightener 7000 series and Philips UV Protect Hair Dryer with mineral ionic care feature to lower UV damage, Philips Hair Straightener 5000 series with 2x ionic care to minimize heat damage and Philips 5000 Series Heated Straightening Brush with Ionic feature. Hence, innovative product launches by key market players are driving the demand for electric hair brushes.
On the contrary, hair damage caused by electric hair brushes Europe electric hair brush market.
Based on product type, the Europe electric hair brush market is bifurcated into round brush and flat brush. The flat brush segment held 55.6% share of Europe electric hair brush market in 2022, amassing US$ 98.24 million. It is projected to garner US$ 150.63 million by 2030 to expand at 5.5% CAGR during 2022-2030.
In terms of category, the Europe electric hair brush market is categorized into men, women, and unisex. The women segment held 57.8% share of Europe electric hair brush market in 2022, amassing US$ 102.00 million. It is projected to garner US$ 164.52 million by 2030 to expand at 6.2% CAGR during 2022-2030.
Based on distribution channel, the Europe electric hair brush market is segmented into supermarkets and hypermarkets, specialty stores, online retail. and others. The supermarkets and hypermarkets segment held 36.3% share of Europe electric hair brush market in 2022, amassing US$ 64.16 million. It is projected to garner US$ 102.62 million by 2030 to expand at 6.0% CAGR during 2022-2030.
By country, the Europe electric hair brush market has been categorized into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Our regional analysis states that the Rest of Europe captured 36.8% share of Europe electric hair brush market in 2022. It was assessed at US$ 65.42 million in 2022 and is likely to hit US$ 100.76 million by 2030, exhibiting a CAGR of 5.5% during 2022-2030.
Key players operating in the Europe electric hair brush market are Koninklijke Philips NV, Revlon Inc, Vega Industries Pvt Ltd, Conair LLC, Dafni Hair Products Ltd, L'ange Hair Inc, and Apalus Inc, among others.
- In 2022, Revlon Inc. launched a gentler version of its viral hair dryer brush.
- In 2020, Revlon Inc. launched a new version of its best-selling one-step hair dryer tool.
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