Report : Europe Barbeque Grill Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Fuel Type (Gas, Charcoal, Electric, and Wood) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)
At 5.9% CAGR, the Europe Barbeque Grill Market is speculated to be worth US$ 1,978.64 million by 2028, says Business Market Insights
According to Business Market Insights’ research, the Europe barbeque grill market was valued at US$ 1,404.95 million in 2022 and is expected to reach US$ 1,978.64 million by 2028, registering an annual growth rate of 5.9% from 2022 to 2028. Increase in outdoor cooking and increase in spending on luxury kitchen appliances are the critical factors attributed to the market expansion.
During the COVID-19 pandemic, many people started opting for barbeque grills due to lockdown measures imposed across the region. People invested more in grills and grilling products, which allowed them to create the eat-out experience at home and enjoy their time in lockdown. Moreover, growing consumer interest in outdoor activities such as trekking, and camping is promoting outdoor cooking activities. The outdoor camping trend is most popular among the young population. This growing popularity of outdoor activities is boosting outdoor cooking, which is driving the demand for barbeque grills across the region.
On the contrary, health impact of charcoal grilling hurdles the growth of Europe barbeque grill market.
By fuel type, the Europe barbeque grill market is segmented into gas, charcoal, electric, and wood. The gas segment held 40.9% market share in 2022, amassing US$ 574.91 million. It is projected to garner US$ 818.71 million by 2028 to expand at 6.1% CAGR during 2022–2028.
By distribution channel, the Europe barbeque grill market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held 38.9% market share in 2022, amassing US$ 546.98 million. It is projected to garner US$ 796.67 million by 2028 to expand at 6.5% CAGR during 2022–2028.
Based on country, the Europe barbeque grill market has been categorized into the UK, Germany, France, Italy, Russia, and rest of Europe. Our regional analysis states that Germany captured 22.6% market share in 2022. It was assessed at US$ 317.66 million in 2022 and is likely to hit US$ 475.27 million by 2028, exhibiting a CAGR of 6.9% during the forecast period.
Key players dominating the Europe barbeque grill market are Broilmaster; Char-Broil LLC; Dean Forge Ltd.; Fire Magic; Landmann; The Coleman Company, Inc.; Traeger Pellet Grills LLC.; and Weber-Stephen Products (HK) Ltd. among others.
- In 2021, Char-broil launched the next generation of grilling, the Cruise gas grill.
- In 2022, Landmann partnered with Chef for Foodies to take BBQing to the next Level.
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