Report : Asia Pacific Frozen Potato Market Forecast to 2030 - Regional Analysis - by Product Type (French Fries, Hash Brown, Shaped, Mashed, Battered/Cooked, Topped/Stuffed, and Others) and End-User (Residential and Commercial)

At 5.2% CAGR, the Asia Pacific Frozen Potato Market is speculated to be worth US$ 20,193.37 million by 2030 says Business Market Insights

According to Business Market Insights research, the Asia Pacific frozen potato market was valued at US$ 14,141.83 million in 2023 and is expected to reach US$ 20,193.37 million by 2030 registering a CAGR of 5.2% from 2023 to 2030. Expansion of quick service restaurants (QSRS) and rising demand for convenience food are the critical factors attributed to the Asia Pacific frozen potato market expansion.

The frozen potato industry has started to use innovative and advanced technologies to provide better quality to consumers. Manufacturers are increasingly using advanced refrigeration techniques in the frozen potato industry. Many of these innovative technologies are in the development stage and require high capital. Some of these technologies provide energy saving, while some provide high-quality advantages. Other innovative freezing technologies such as hydro-fluidization and impingement are also emerging at a rapid pace in the market. The manufacturers believe that fast freezing without the formation of small ice crystals offer quality advantages to frozen potato products. Thus, this is becoming a driving trend in the Asia Pacific frozen potato market.

On the contrary, increasing preference for fresh and natural products hampers the Asia Pacific frozen potato market.  

Based on product type, the Asia Pacific frozen potato market is segmented into French fries, hash brown, shaped, mashed, battered/cooked, topped/stuffed, and others. The French fries segment held 43.4% share of Asia Pacific frozen potato market in 2023, amassing US$ 6,141.76 million. It is projected to garner US$ 9,064.48 million by 2030 to expand at 5.7% CAGR during 2023–2030.

Based on end-user, the Asia Pacific frozen potato market is divided into residential and commercial. The commercial segment held 67.4% share of Asia Pacific frozen potato market in 2023, amassing US$ 9,529.62 million. It is projected to garner US$ 13,698.19 million by 2030 to expand at 5.3% CAGR during 2023–2030.

Based on country, the Asia Pacific frozen potato market is segmented into China, Japan, India, Australia, South Korea, ASEAN, and the Rest of Asia Pacific. Our regional analysis states that China captured 38.9% share of Asia Pacific frozen potato market in 2023. It was assessed at US$ 5,502.59 million in 2023 and is likely to hit US$ 7,554.34 million by 2030 exhibiting a CAGR of 4.6% during 2023–2030.      

Key players operating in the Asia Pacific frozen potato market are Agristo NV, Aviko B.V., Bart’s Potato Company, Farm Frites International B.V., Godrej Agrovet Ltd, Greenyard, Himalaya Food International Ltd, J.R. Simplot Company, Kipco Damaco NV, Lamb Weston Holdings Inc, Mccain, Rairandev Golden Fries Pty Ltd, and The Kraft Heinz Co, among others.

  • In 2022, Lamb Weston Holdings, Inc. entered into an agreement to purchase the remaining equity interests in its European joint venture Meijer Frozen Foods.

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