Report : Asia Pacific Flatbread Market to 2027 - Regional Analysis and Forecasts by Product (Tortilla, Naan, Pita, Others); Distribution Channel (Supermarket and Hypermarket, Bakeries, Convenience Store, Others), and Country
Rising demand for healthy flatbread products to escalate the Asia Pacific flatbread market at a CAGR of 7.0%
Latest market study on “Asia Pacific Flatbread Market to 2027 - Analysis and Forecasts by Product (Tortilla, Naan, Pita, Others); Distribution Channel (Supermarket and Hypermarket, Bakeries, Convenience Store, Others), and Countries”. A flatbread is a bread made with water, flour, and salt, and then thoroughly rolled into flattened dough. Traditionally, flatbread is an unleavened bread that is made without yeast. Flour, water, and salt are the main ingredients used for making flatbread. Other ingredients such as corn, rye, millet, and barley are also used for making flatbread. Flatbread products made from whole grain have high amounts of fiber, an essential nutrient that can help prevent obesity and also help reduce the risk of constipation, diabetes, heart disease, and high cholesterol. Flatbreads are rolled out flat and cooked, usually in a brick oven. Flatbreads are the oldest form of bread products and are mainly consumed in North and Central America.
The Asia Pacific flatbread market is accounted to US$ 12,363.6 Mn in 2018 and is expected to grow at a CAGR of 7.0% during the forecast period 2019 - 2027, to account to US$ 22,667.1 Mn by 2027. The report include key understanding on the driving factors of this growth and also highlights the prominent players in the market and their developments.
The surge in demand for healthy flatbread options has subsequently propelled the demand for healthy flatbread products such as tortilla, pita, Lavash, and chapattis. Tortillas are a high source of fiber, calcium, folic acid, vitamin B complex, and energy. The high fiber content in tortillas helps improve gastrointestinal function. The folic acid is an essential vitamin for pregnant women as it helps in the formulation of fetus nervous system. The extensive popularity of tacos has brought tortillas into the mainstream diet and created diverse options for healthy tortillas to choose from. Tortillas are traditionally prepared from corn or flour, and each represents a healthy option in a balanced diet. The rise in popularity of low-carb and whole-grain diets has led to the creation of new types of tortilla products. Many tortilla makers now offer low-carb tortillas. A few brands of tortillas contain 100% sprouted whole grains, with no sugar and fat. According to Harvard Health, sprouted grains provide many health benefits and contain a higher percentage of nutrients. Likewise, pita bread is low in calories. It is a rich source of protein, carbohydrate, as well as contains an adequate amount of vitamin B, selenium, and manganese that work together as antioxidants. Pita bread can be included as a part of a health-conscious diet and works well with many cuisines. Lavash bread is a rich source of protein. The high content of protein helps in muscle formation. Therefore, the health benefits offered by a few types of flatbreads coupled with rising demand for healthy flatbread products drives the growth of the flatbread market.
The market for Asia Pacific flatbread is concentrated with some very well-established players. Some of the key players in the Asia Pacific flatbread market include California Lavash, Gruma, S.A.B. DE C.V., Kontos Foods Inc., Kronos, Associated British Foods plc, Cargill, Incorporated, Barilla G. e R. Fratelli S.p.A., Aryzta AG, Rich Products Corporation, and Britannia Industries amongst the others.