At 5.4% CAGR, the Asia Pacific Electric Hair Brush Market is Projected to be Worth US$ 386.49 Million by 2030, says Business Market Insights
According to Business Market Insights research, the Asia Pacific electric hair brush market was valued at US$ 253.01 million in 2022 and is expected to reach US$ 386.49 million by 2030, registering a CAGR of 5.4% from 2022 to 2030. Rising adoption of hair care appliances, especially among women, and innovative product launches are the critical factors attributed to the Asia Pacific electric hair brush market expansion.
In the ever-evolving world of fashion and beauty, hair styling is crucial in defining personal style and enhancing overall appearance. Technological advancements have transformed the landscape of hair styling, offering a wide range of innovative appliances and technologies. Moreover, with the rising consumer awareness about UV protection, manufacturers are developing electric hair care appliances with UV protection technology to cater to the rising consumer demand. For instance, in July 2022, Philips India launched breakthrough UV protection technology in their premium range of styling products for women. The newly launched product portfolio includes the Philips UV Protect Hair Straightener 7000 series, Philips UV Protect Hair Dryer with mineral ionic care feature to lower UV damage, Philips Hair Straightener 5000 series with 2x ionic care to minimize heat damage and Philips 5000 Series Heated Straightening Brush with Ionic feature. Also, Dyson introduced the next-generation Airwrap multi-styler in India. The tool has rotating cool-tip styling barrels that make creating curls and waves simpler.. Further, Revlon updated its popular One-Step Volumizer with the introduction of its new and enhanced One-Step Volumizer Plus 2.0. The newly launched product is a softer version of the original One-Step Volumizer. The company launched One-Step Root Booster, a styler for shorter stylers and bangs. Thus, technological advancements by crucial market players are anticipated to offer lucrative opportunities for the electric hairbrush market during the forecast period.
On the contrary, hair damage caused by electric hair brushes Asia Pacific electric hair brush market.
Based on product type, the Asia Pacific electric hair brush market is bifurcated into round brush and flat brush. The flat brush segment held 59.1% share of Asia Pacific electric hair brush market in 2022, amassing US$ 149.41 million. It is projected to garner US$ 216.41 million by 2030 to expand at 4.7% CAGR during 2022-2030.
In terms of category, the Asia Pacific electric hair brush market is categorized into men, women, and unisex. The women segment held 58.2% share of Asia Pacific electric hair brush market in 2022, amassing US$ 147.14 million. It is projected to garner US$ 222.91 million by 2030 to expand at 5.3% CAGR during 2022-2030.
Based on distribution channel, the Asia Pacific electric hair brush market is segmented into supermarkets and hypermarkets, specialty stores, online retail. and others. The supermarkets and hypermarkets segment held 38.5% share of Asia Pacific electric hair brush market in 2022, amassing US$ 97.37 million. It is projected to garner US$ 145.83 million by 2030 to expand at 5.2% CAGR during 2022-2030.
By country, the Asia Pacific electric hair brush market has been categorized into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. Our regional analysis states that China captured 38.4% share of Asia Pacific electric hair brush market in 2022. It was assessed at US$ 97.24 million in 2022 and is likely to hit US$ 146.18 million by 2030, exhibiting a CAGR of 5.2% during 2022-2030.
Key players operating in the Asia Pacific electric hair brush market are Koninklijke Philips NV, Revlon Inc, Vega Industries Pvt Ltd, Conair LLC, Dafni Hair Products Ltd, L'ange Hair Inc, and Apalus Inc, among others.
In 2022, Philips India facility launched breakthrough UV protect technology in their premium range of styling products for women.
In 2021, Vega Industries Pvt Ltd launched category first 'Hair Brush Campaign' On TV.
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