Report : Asia-Pacific Barbeque Grill Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Fuel Type (Gas, Charcoal, Electric, and Wood) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)    

At 7.6% CAGR, the APAC Barbeque Grill Market is speculated to be worth US$ 2,777.95 million by 2028, says Business Market Insights        

According to Business Market Insights’ research, the APAC barbeque grill market was valued at US$ 1,793.31 million in 2022 and is expected to reach US$ 2,777.95 million by 2028, registering an annual growth rate of 7.6% from 2022 to 2028. Increasing use of electric barbeque grill and growing adoption of smart barbeque grills are the critical factors attributed to the market expansion.                 

Consumers are seeking out lightweight alternatives to various cooking appliances. Electric barbeque grills are more convenient to use as consistent addition of fuel, such as charcoal, wood, and gas, are not required. Electric barbeque grills use electricity to provide constant heat to the food. Flames are not involved in this process, which makes this product clean. Moreover, electric barbeque grills are portable, incur no installation cost, and are available in small sizes, making them easy to carry. This prompts consumers to use them for indoor and outdoor cooking activities. The adoption of electric barbeque grills witnessed a surge due to the rising preference of consumers for grilling meals at home. Hence, the increasing use of electric barbeque grills for indoor and outdoor cooking is anticipated to create a growth opportunity for the barbeque grill market players during the forecast period. 

On the contrary, health impact of charcoal grilling hurdles the growth of APAC barbeque grill market.     

By fuel type, the APAC barbeque grill market is segmented into gas, charcoal, electric, and wood.  The gas segment held 41.1% market share in 2022, amassing US$ 736.76 million. It is projected to garner US$ 1,154.44 million by 2028 to expand at 7.8% CAGR during 2022–2028.  

By distribution channel, the APAC barbeque grill market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held 39.0% market share in 2022, amassing US$ 699.82 million. It is projected to garner US$ 1,122.38 million by 2028 to expand at 8.2% CAGR during 2022–2028.      

Based on country, the APAC barbeque grill market has been categorized into China, India, Japan, South Korea, Australia, and rest of APAC. Our regional analysis states that China captured 28.9% market share in 2022. It was assessed at US$ 518.80 million in 2022 and is likely to hit US$ 860.61 million by 2028, exhibiting a CAGR of 8.8% during the forecast period.        

Key players dominating the APAC barbeque grill market are Broilmaster; Char-Broil LLC; Fire Magic; Landmann; The Coleman Company, Inc.; Traeger Pellet Grills LLC.; and Weber-Stephen Products (HK) Ltd. among others

  • In 2021, Char-broil launched the next generation of grilling, the Cruise gas grill. 
  • In 2022, Landmann partnered with Chef for Foodies to take BBQing to the next Level

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